Why SSP consolidation driven by agencies is benefiting the larger SSPs

What was once billed as software that helped publishers make money selling ads, is also now software that can help marketers make money buying ads. Continue reading at 'Digiday'

[ Digiday | 2023-02-16 05:01:00 UTC ]
News tagged with: #publishers make

Other news stories related to: "Why SSP consolidation driven by agencies is benefiting the larger SSPs"


Why SSP consolidation driven by agencies is benefiting the larger SSPs

What was once billed as software that helped publishers make money selling ads, is also now software that can help marketers make money buying ads. Continue reading at Digiday

[ Digiday | 2023-02-16 05:01:00 UTC ]
More news stories like this | News stories tagged with: #publishers make


Agency Brief is abuzz with 'purpose-driven, branded entertainment'

It’s 2019, so naturally every person in advertising feels the need to casually drop buzzwords into every conversation they have. All “thought leaders" do everything “holistically,” for example, as if that means anything to anyone. But what’s buzzier than all the buzz right now? Arguably,... Continue reading at Advertising Age

[ Advertising Age | 2019-09-06 17:46:10 UTC ]
More news stories like this | News stories tagged with: #digital media #managing directors #leo burnett #latin america


LitAg Short Takes: Kalem Agency and Italian Literary Agency

Quick snapshots from two long-time Frankfurt veterans, Kalem Agency and Italian Literary Agency, on their latest projects. The post LitAg Short Takes: Kalem Agency and Italian Literary Agency appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-10-20 12:05:43 UTC ]
More news stories like this | News stories tagged with: #literary agency


Agency Rights Update: Athens’ Ersilia Literary Agency

Adult fiction and a middle-grade environmentally engaging series are on Evangelia Avloniti's list in the run-up to Frankfurt Book Fair. The post Agency Rights Update: Athens’ Ersilia Literary Agency appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2017-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult fiction


Salomonsson Agency Acquires Storytellers Agency

Storytellers Agency, a literary agency owned by Swedish publishing group Bonnierförlagen and authors Alexandra and Alexander Ahndoril, is being sold to the Salomonsson Agency. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #salomonsson agency #alexander ahndoril


Trio of Literary Agencies Merge Into an Italian Super Agency

Three literary agencies in Italy — Marco Vigevani, the International Literary Agency, and Luigi Bernabo — merged to form The Italian Literary Agency. The post Trio of Literary Agencies Merge Into an Italian Super Agency appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agencies


Amazon Music Unlimited Adds Audiobook Benefit to Compete with Spotify

Amazon moves to shore up Audible against Spotify's audiobook success, plus a power ranking of the books of 1994, and more. Continue reading at Book Riot

[ Book Riot | 2024-11-20 16:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #power ranking #amazon moves


Georgia Bodnar Launches Boutique Agency, Noyan Literary

The former Viking editor and UTA agent has launched a boutique literary agency based in New York representing “authors writing works that shape our understanding of the world and offer profound insights into its complexities.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-11-13 05:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agency


For Reach plc, Google Discover has offset search-driven traffic declines

With search traffic down 25% last month, the U.K. publisher saw Google’s other referral source more than make up the difference, said Reach’s Martin Little at the Digiday Publishing Summit Europe. Continue reading at Digiday

[ Digiday | 2024-10-30 04:01:00 UTC ]
More news stories like this | News stories tagged with: #publishing summit


Amazon's new Kindle Paperwhite reader has a larger screen and faster page turns

Amazon's latest version of its popular Kindle Paperwhite has arrived, marking the sixth iteration if you're keeping score at home. The new model is the thinnest Paperwhite yet and has a refreshed 7-inch screen that's a touch larger than the previous model's 6.8-inch display. It also has the... Continue reading at Engadget

[ Engadget | 2024-10-16 13:00:50 UTC ]
More news stories like this | News stories tagged with: #kindle #high contrast #graphic novels #front light


Taylor & Francis’ Issue-Driven ‘Pledge To Open’ Adds Seven Collections

Academic publishing with an eye to current affairs: Taylor & Francis renews its 'Pledge To Open' model after its pilot program succeeds. The post Taylor & Francis’ Issue-Driven ‘Pledge To Open’ Adds Seven Collections appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-09-17 23:12:39 UTC ]
More news stories like this | News stories tagged with: #academic publishing #current affairs #taylor francis


Top 10 benefits of Amazon Prime: Free shipping is just the start

Amazon Prime built its popularity by offering subscribers faster free shipping, access to streaming movies and TV shows, and exclusive deals (most noticeably during the company’s Prime Day dealfest, coming again July 16 and 17). But Prime membership includes other perks, too: Everything... Continue reading at PC World

[ PC World | 2024-07-01 13:28:52 UTC ]
More news stories like this | News stories tagged with: #digital content #kindle book #consumer electronics #health insurance #historical fiction #reading material #streaming music


Post-SPD, Indie Publishers Consider the Benefits of Distribution Co-ops

Frustrated by the difficulties of finding and keeping traditional distributors, members of the IBPA came together last week for a webinar led by Microcosm Publishing CEO Joe Biel to discuss the merits of forming their own distribution cooperatives. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #indie publishers


Media Buying Briefing: Agencies bet on PR with acquisitions and AI investments

Media agencies are buying public relations shops and investing in AI as the rapid growth of digital media presents new opportunities to engage consumers and expand their specialities. Continue reading at Digiday

[ Digiday | 2024-06-03 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media #rapid growth #media agencies


Alive She Was Mythic, Dead She Is Larger Than Life

An excerpt from Bright and Tender Dark by Joanna Pearson From LoveandLegacy.com: Karlie Richards (July 13, 1980–January 8, 2000) Margaret Karla “Karlie” Richards of Sycamore Grove, NC, darling daughter, sister, and friend, went to meet her Heavenly Father in the early hours of January 8, 2000,... Continue reading at Electric Literature

[ Electric Literature | 2024-05-20 11:05:00 UTC ]
More news stories like this | News stories tagged with: #pearson #electric literature #early hours #joanna pearson #extraordinary life


David Yurman Names PHD Global Media Agency of Record

The David Yurman Company has wrapped up a four-month-long traditional and digital media review led by the media consultancy ID Comms. The business includes four markets--the U.S. and Canada in the Americas and France and the U.K. in Europe. The luxury jewelry brand... Continue reading at AdWeek

[ AdWeek | 2024-04-24 19:54:30 UTC ]
More news stories like this | News stories tagged with: #digital media


Finally, the Ad Industry Can Deliver on Purpose-Driven Media Investment

Several brands have made public commitments to shift their budgets to purpose-driven advertising and allocate spend to companies owned by and reaching underrepresented populations or focusing on industry causes. However, given the complexity of the digital media... Continue reading at AdWeek

[ AdWeek | 2024-04-17 20:25:31 UTC ]
More news stories like this | News stories tagged with: #digital media #companies owned #ad industry


Anjali Singh on Launching Her Own Literary Agency

Singh, an agent at Ayesha Pande Literary and the former editorial director at Other Press, has worn many hats in her 30-year career in publishing. Now, at the helm of the Anjali Singh Agency, she's starting yet another professional chapter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-04 05:00:00 UTC ]
More news stories like this | News stories tagged with: #literary agency


ABC warns staff of agenda-driven criticism after News Corp pounces on Aboriginal land comment | The Weekly Beast

Newsroom director decries The Australian’s ‘constant’ swipes at individual ABC employees. Plus: a mushroom misstepFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastWhen the ABC Indigenous affairs editor, Bridget... Continue reading at The Guardian

[ The Guardian | 2024-02-16 02:50:06 UTC ]
More news stories like this | News stories tagged with: #news corp #nations people #free app #latest updatesget #weekly beast


How Womb House Became the Internet’s Favorite ‘Women-Driven’ Bookstore

Womb House Books owner Jessica Ferri's carefully curated listings have turned her online storefront into the favorite bookseller of Emma Roberts, Natalie Portman, and thousands of Etsy customers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller #natalie portman #online storefront