Fine-Tune Your Mobile Strategy For 2012

Many newspapers are diving into the app business, releasing versions for iPhone and iPad, Android, Kindle and/or BlackBerry. Some publishers are taking a wait-and-see approach, while others want to get the product out the door as soon as possible. So ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-02-22 00:00:00 UTC ]
News tagged with: #mobile strategy

Other Publishing stories related to: 'Fine-Tune Your Mobile Strategy For 2012'


NLT and Uber to launch mobile library scheme in London and Manchester

To help parents make more time for family bedtime stories, the National Literacy Trust has partnered with transport network Uber to launch a “mobile library” scheme starting next month in London and Manchester. Continue reading at The Bookseller

[ The Bookseller | 2019-03-05 00:00:00 UTC ]
More news stories like this |


At L.A.’s only cookbook shop, a former fine-dining chef draws chefs, home cooks and crowds

For people who love food and cooking, certain spaces are sanctuaries. We gravitate to cramped kitchen corners rather than dining room tables and to seats near a restaurant’s stoves, as if drawn to the warmth of the fire. Aisles filled with cookbooks are another kind of oasis — quieter and cooler... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-02-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #home cooks #love food


3Doodler's mobile app is like a coloring book for 3D printing

3Doodler is finally launching a mobile app, and it'll come with step-by-step instructions you can follow to hone your 3D-printing skills. The company will also roll out a new project every week to give you something fresh to work on after you've alre... Continue reading at Engadget

[ Engadget | 2019-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile app #coloring book #3d printing


The book podcasting revolution: Seven podcasts to tune into in 2019

The increasing popularity of podcasts has seen a number of new entrants: Alex Reads of Mostly Lit shares seven recommendations for the year ahead. Continue reading at The Bookseller

[ The Bookseller | 2019-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex reads #year ahead


NBC News Snapchat show ‘Stay Tuned’ averages 25-30m viewers

Since Snap announced its integration with Comscore, NBC News and other digital publishers have trusted third-party measurement for their Snapchat traffic. The post NBC News Snapchat show ‘Stay Tuned’ averages 25-30m viewers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nbc news #digital publishers


Libraries 'central' to nation’s culture strategy, campaigners make case to ACE

The Library Campaign (TLC) is appealing to Arts Council England (ACE) for funding and support in recognition that public libraries are “the bedrock of the nation’s entire culture strategy”. Continue reading at The Bookseller

[ The Bookseller | 2019-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #public libraries


Eleanor Oliphant is Completely Fine named public's favourite at BAMB Awards

Gail Honeyman’s bestselling debut Eleanor Oliphant is Completely Fine (HarperCollins) has scooped the Books Are My Bag Readers' Choice Award, while Philip Pullman and The Secret Barrister also scored prizes. Continue reading at The Bookseller

[ The Bookseller | 2018-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eleanor oliphant #gail honeyman #completely fineharpercollins #bag readers #choice award #secret barrister


Industry Notes: Jon Fine Leaving Open Road; Baker & Taylor’s Devasar Leads Publishers

After a year with Open Road, attorney and former Amazon executive Jon Fine is heading to American Media. And in India, Baker & Taylor's Nitasha Devasar helms the publishers association's executive committee. The post Industry Notes: Jon Fine Leaving Open Road; Baker & Taylor’s Devasar... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #baker taylor #open road #american media #publishers association #executive committee


Rappaport to Succeed Fine as Open Road Publisher

Philip Rappaport has been promoted to senior v-p and publisher of Open Road Integrated Media succeeding Jon Fine who is joining American Media as deputy counsel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-07 00:00:00 UTC ]
More news stories like this |


How eMagazines Delivers Better Magazines (and Customer Service) on Mobile

Andrew Degenholtz, president at eMagazines, initially had reservations about entering the digital magazine space. As the founder and president of a magazine marketing agency, Degenholtz tells Folio: that he saw significant challenges with the user experience in mobile, as well as hurdles in... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital version #staying connected #free online


Blackwell’s 17% growth vindicates multichannel strategy, says Prescott

Blackwell’s has reported growth of 17% in its past fiscal year, following an increase of 12% a year earlier. Continue reading at The Bookseller

[ The Bookseller | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year earlier


With a Murdoch in Charge, a Start-Up Leads the Way on Mobile Video

The set of Brother, Vertical Networks’ irreverent digital magazine for young men, which publishes daily on Snapchat and Facebook. Continue reading at The New York Times

[ The New York Times | 2018-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile video #vertical networks #young men


The Rundown: With today’s video strategies, publishers are managing their risk

With their latest forays into long-form and TV, digital publishers are taking a far less risky approach to video. The post The Rundown: With today’s video strategies, publishers are managing their risk appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #risk appeared #video strategies


Friday Wake-Up Call: Trump's 2016 ad strategy reportedly impressed Facebook

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app. What people are talking about today: Chance the Rapper is also a... Continue reading at Advertising Age

[ Advertising Age | 2018-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alexa app #news release #report adds


WTF is header bidding for mobile apps?

Once seen as just a glorified hack, header bidding has now become a standard practice in digital media. While this process has been extremely successful at optimizing programmatic ad inventory for desktop publishers, the industry is now shifting toward mobile. So, WTF is header bidding for... Continue reading at Digiday

[ Digiday | 2018-07-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post wtf #mobile apps #header bidding #extremely successful


Facebook embraces the mobile app version of header bidding

Facebook, looking to grow its ad business outside its own apps, has struck partnerships that enable it to plug into ad auctions run by ad exchanges like MoPubowned by TwitterFyber and Max. Facebook can now also work directly with publishers like Rovio, Talefun and GameInsight, which manage their... Continue reading at Advertising Age

[ Advertising Age | 2018-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real time #ad space #demand sources #ad network


Weekly E-Ranking: Eleanor Oliphant is no longer Completely Fine

And with that, the Honeyman is over. Peter James’ Dead If You Don’t has ended Eleanor Oliphant is Completely Fine’s record run in the Weekly E-Ranking number one spot, becoming the first new number one in the ebook chart since the second week of February. Continue reading at The Bookseller

[ The Bookseller | 2018-06-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eleanor oliphant #peter james #completely fine


The New Thinking Behind the Mobile App Renaissance

As publishers move away from distributed content and renew their focus on direct relationships, branded mobile apps are making a comeback. The post The New Thinking Behind the Mobile App Renaissance appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers move #distributed content #direct relationships


'Fine mind and right skills blend' won Bowler Faber post

Alex Bowler's "fine and curious mind", and the mix of skills he brought from his previous roles at both Jonathan Cape and Granta, together won him the coveted Faber publisher post, chief executive Stephen Page has said. Continue reading at The Bookseller

[ The Bookseller | 2018-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alex bowler #jonathan cape


How Publishers Are Keeping Their Social Strategies As Fresh As Their Feeds

Esquire, This Old House and Roast illustrate how they stay on brand and relevant in spite of constant change. The post How Publishers Are Keeping Their Social Strategies As Fresh As Their Feeds appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social strategies