#mobile strategy

Publishing news tagged with #mobile strategy

Page 1 of 1 pages


Native vs Cross-Platform Apps – What’s Better for Digital Newspapers?

2 years ago it was "nice to have" a mobile strategy for large and medium-sized companies. But today the reality is that a mobile strategy is a must-have for all businesses of all sizes. And the publishing industry is no exception.  Toda ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategy #medium-sized companies #publishing industry


Fine-Tune Your Mobile Strategy For 2012

Many newspapers are diving into the app business, releasing versions for iPhone and iPad, Android, Kindle and/or BlackBerry. Some publishers are taking a wait-and-see approach, while others want to get the product out the door as soon as possible. So ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2012-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategy


Can HTML5 Future-Proof Your Mobile Strategy?

Now that the early enthusiasm behind generating magazine apps for tablet and smart phone devices has settled into a more or less pragmatic approach for publishers, a nagging question is bubbling ever closer to the top of digital content development efforts for the mobile platform: HTML5 or... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategy #nagging question #mobile platform #native apps


Implementing a Mobile Strategy as an Independent Publisher

A b-to-b publisher shares lessons from its first app launch including mobilizing Web sites and implementing QR codes. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile strategy #independent publisher