Facebook, Twitter, YouTube? How ‘@TheBuzzer’ decides where to post its videos

"@TheBuzzer," a Fox Sports network show that exists almost entirely on social platforms, has reduced its output on YouTube over the past several months in favor of publishing videos directly to Facebook and Twitter. In doing so, it has found that Twitter is best for videos about breaking news subjects, whereas Facebook is good for "second-day" analysis stories. Facebook is by far the biggest generator of views, though, accounting for 95 percent of the show's viewership since November. The post Facebook, Twitter, YouTube? How ‘@TheBuzzer’ decides where to post its videos appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-12 00:00:00 UTC ]
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French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles

Over half of Liberation's mobile revenue comes from Facebook Instant Articles, which accounts for 10 percent of its mobile pageviews. The post French publisher Liberation now gets half of mobile ad revenue from Facebook Instant Articles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-04 00:00:00 UTC ]
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Facebook loses attention as publishers shift focus to other platforms

They're either spending less time on Facebook either in absolute or relative to time they’re spending on other platforms. The post Facebook loses attention as publishers shift focus to other platforms appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-29 00:00:00 UTC ]
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‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google and Apple

Publishers said they want more data sharing, better subscription options and greater flexibility in how articles and ads can be designed within distributed platforms. The post ‘It is harder to differentiate in the platforms’: Publishers want more data, monetization options from Facebook, Google... Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
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Turning off retargeting could hurt publishers and empower Google, Facebook

If users could opt out of retargeting with a single click, it could have ripple effects throughout the ad and media industries. The post Turning off retargeting could hurt publishers and empower Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-27 00:00:00 UTC ]
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140 Characters, the Defining Quirk of Twitter, Becomes a Relic of the Past

Twitter's 140-character limit died today after a long battle with Facebook. It is survived by brands, publishers and personalities, who will miss its insistence on wit and getting to the point.That's right: Twitter is expanding its character limit on text posts to 280 characters from 140,... Continue reading at Advertising Age

[ Advertising Age | 2017-09-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #gathering feedback #small group #positive impact #long battle #collecting data


Facebook wants to know: is it good or bad? You tell us …

The site is polling users about how they perceive it but declining to publish the results. Answer these survey questions and let us know your thoughtsIs Facebook having an existential crisis? The company has been asking users a stream of questions that indicate some wear and tear in the... Continue reading at The Guardian

[ The Guardian | 2017-09-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tough time #existential crisis


Obama tried to give Mark Zuckerberg a wake-up call over fake news on Facebook

Nine days after Facebook Inc. Chief Executive Mark Zuckerberg dismissed as "crazy" the idea that fake news on his company's social network played a key role in the U.S.’s November election, then-President Obama pulled aside the youthful tech billionaire and delivered what he hoped would be a... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-09-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #key role #fake news


‘Social is a black hole’: Commerce-focused publishers have a Facebook problem

For publishers that are trying to drive revenue through commerce, figuring out where Facebook fits into their strategies has been a challenge. The post ‘Social is a black hole’: Commerce-focused publishers have a Facebook problem appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-22 00:00:00 UTC ]
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Facebook moves to block offensive terms from targeted advertising campaigns

Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
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Facebook gives, but continues to take more from publishers

Publishers have to scramble to keep up on Facebook, while the platform sends very little revenue in return. The post Facebook gives, but continues to take more from publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-20 00:00:00 UTC ]
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‘Facebook is the engine’: Overheard at Digiday Moguls

Over three days in Miami Beach, top publishing executives weighed in on Facebook video, user experience challenges and platform publishing. The post ‘Facebook is the engine’: Overheard at Digiday Moguls appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-20 00:00:00 UTC ]
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What Do Publishers Need to Know About Vertical Video?

[Sponsored] MediaRadar examines a new ad format that's getting a wide embrace from agencies and publishers alike. The post What Do Publishers Need to Know About Vertical Video? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad format #vertical video #publishers alike


VideoPad Video Editor review: A great starter kit for up-and-coming social media stars

VideoPad Video Editor is an affordable, entry-level video editing application that’s particularly powerful for creators who want to publish their videos to YouTube or Facebook. It’s easy to use, and it makes the workflow of social publishing much easier than it is in some other apps.The social... Continue reading at PC World

[ PC World | 2017-09-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facial recognition #machine learning #easily fill #social publishing #youtube video


Advertisers on Facebook Can No Longer Edit News Articles’ Headlines, Descriptions

Facebook took another step toward protecting the integrity of news articles shared via links on the social network. In July, Facebook announced that non-publisher pages could no longer overwrite link metadata--such as headlines, descriptions and images--in Graph API or page composer, and it... Continue reading at AdWeek

[ AdWeek | 2017-09-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #page composer #graph api #non-publisher pages #facebook announced


Wave Goodbye to Facebook Instant Articles on Messenger

Facebook still has big plans for its Instant Articles media-rich, quick-loading mobile stories from publishers, but those big plans no longer include Messenger. The social network rolled out Instant Articles on Messenger in July 2016, with vice president of messaging products David Marcus saying... Continue reading at AdWeek

[ AdWeek | 2017-09-12 00:00:00 UTC ]
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Major Magazine Publishers Flock to Facebook Watch

A look into the original shows populating Facebook's newest video platform. The post Major Magazine Publishers Flock to Facebook Watch appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-09-12 00:00:00 UTC ]
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Facebook removes Instant Articles from Messenger

Facebook's self-hosted Instant Articles have been dropped from Facebook Messenger. The faster-loading, mobile-optimized versions of articles will still be available in the main Facebook app, just not in the company's messaging tool. While Facebook launched Instant Articles promising much,... Continue reading at Betanews

[ Betanews | 2017-09-12 00:00:00 UTC ]
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Just how partisan is Facebook's fake news? We tested it

It was only a few minutes after my imaginary Trump supporter “Todd White” began exploring Facebook that he learned filmmaker Michael Moore was staging a coup d’etat against president-elect Donald Trump. Todd also learned that Trump won the popular vote. And that there were people paid to protest... Continue reading at PC World

[ PC World | 2017-09-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hillary clinton #published posts #popular vote


Facebook offers millions to music industry to avert copyright crisis

Facebook is said to be offering hundreds of millions of dollars to music publishers and record labels to avoid having to take down user-generated videos that feature copyrighted music. Bloomberg cites "people familiar with the matter" as saying Facebook's payments will allow for the legal use of... Continue reading at Betanews

[ Betanews | 2017-09-06 00:00:00 UTC ]
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Post-Harvey, Texas Booksellers Face Different Realities and Challenges

While Lori's Book Nook in Rockport, Tex., was destroyed by the storm, many booksellers in the region faced minimal damage. For the booksellers that have reopened, the biggest concern is a lack of customers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-09-05 00:00:00 UTC ]
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