Counterfeit advertising is an issue on the rise, affecting both brands and publishers alike with serious consequences. Even big name publishers have fallen victim to this fraud — but fortunately, there are measures you can take to protect your business. Sponsored by OpenX. The post Major... Continue reading >> [ Source: Digiday | 2017-12-08 00:00:00 UTC ]
[Sponsored] MediaRadar examines a new ad format that's getting a wide embrace from agencies and publishers alike. The post What Do Publishers Need to Know About Vertical Video? appeared first on Folio:. Continue reading >> [ Source: Folio Magazine | 2017-09-19 00:00:00 UTC ]
The popular colouring books will now remain VAT-free unless they are specifically marketed towards adultsHMRC has announced that it will not impose VAT on most colouring and dot-to-dot books for adults – reversing its plans from earlier this year which were greeted with dismay by fans and... Continue reading >> [ Source: The Guardian | 2016-12-14 00:00:00 UTC ]
Booksellers and publishers alike were inspired by the number of younger booksellers who attended the New Atlantic Independent Booksellers Association fall conference. Continue reading >> [ Source: Publishers Weekly | 2016-10-25 00:00:00 UTC ]
Last week two of China's leading ebookstores Dangdang.com began offering nearly all of their ebooks for free, a move criticized by authors and publishers alike. Continue reading >> [ Source: Publishing Perspectives | 2013-04-22 00:00:00 UTC ]
The front page of the New York Times Book Review has always been—and continues to be—a much coveted spot for authors and publishers alike. But just how much does a Book Review cover affect a book’s sales in today’s publishing climate—does the revered paper publication still move units in the... Continue reading >> [ Source: Publishers Weekly | 2012-07-06 00:00:00 UTC ]