Facebook is improving its technology to better identify videos uploaded to its site without the permission of copyright holders. The move comes amid an explosion in the amount of video viewed on Facebook, posted by regular users, publishers and advertisers alike. Alongside the uptick in video content, copyright holders have complained about videos posted without their permission. A recent report by video marketing and social media consulting companies Tubular and Social@Ogilvy estimated that a majority of the most popular videos on Facebook were pirated.To read this article in full or to leave a comment, please click here Continue reading at 'PC World'
[ PC World | 2015-08-28 00:00:00 UTC ]
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Now that Facebook has tamped down on clickbait, publishers are putting an emotional spin on content shared on the platform whenever they can. The post How publishers use emotion to promote content on Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-09 00:00:00 UTC ]
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The Electronic Entertainment Expo (E3) takes place in Los Angeles June 13 through 15, and as the excitement builds, Facebook revealed the top trending video games and publishers on its platform leading into the show. The top trending publishers and video games were those that experienced the... Continue reading at AdWeek
[ AdWeek | 2017-06-09 00:00:00 UTC ]
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Facebook began testing ads in the related articles section of its Instant Articles in late March, and the results for publishers in the test group promoted the social network to expand the test to all publishers Thursday. Facebook introduced Instant Articles in May 2015 as a way to enable... Continue reading at AdWeek
[ AdWeek | 2017-06-08 00:00:00 UTC ]
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Two friends started a website in their dorm room that IPO’d. Then came the dotcom bust. Here are the lessons the founder took to his next venture. Before Mark Zuckerberg created The Facebook, and even before Tom Anderson of MySpace was a household name, there was Todd Krizelman and Stephan... Continue reading at Fast Company
[ Fast Company | 2017-06-08 00:00:00 UTC ]
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Telecoms giant is right to stop relying on social media titans to stop its adverts appearing next to inappropriate contentAbout time too: a major advertiser has become so frustrated with Facebook and Google’s limp attempts to police the content they publish that it has taken matters into its own... Continue reading at The Guardian
[ The Guardian | 2017-06-07 00:00:00 UTC ]
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In the U.K., Cosmopolitan and Good Housekeeping have produced the most video, but the publisher is forming a centralized video team in the coming months. The post How Hearst UK is centralizing video production appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-07 00:00:00 UTC ]
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The first wave of publisher Messenger bots focused on sharing content. A second wave, including BET's, is focused on managing and deepening relationships. The post BET made a Facebook Messenger bot for its summer festival appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-05 00:00:00 UTC ]
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There's money to be made with Facebook's mid-roll video ads -- if you have scale. The post ‘It’s going to be a slow burn’: Publishers are starting to see money from Facebook’s mid-roll ads appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-06-05 00:00:00 UTC ]
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Facebook has enhanced its SDK so publishers can design once and post articles across IA, Google AMP and Apple News, but this doesn't address publishers' main concerns of driving revenue. The post ‘It doesn’t negate the negatives:’ Facebook’s Instant Articles update ignores revenue issues... Continue reading at Digiday
[ Digiday | 2017-05-30 00:00:00 UTC ]
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Kiwi internet sensation Bruce the cat hopes to release his own book to help teach children to be kind to animals. Bruce's owner Kathryn van Beek has started a Kickstarter page to help publish the book. Currently $11,954 has been pledged towards their goal of $20,000. The picture... Continue reading at Stuff
[ Stuff | 2017-05-30 00:00:00 UTC ]
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Speaking at Hay festival, writer accuses ‘aggregating news agencies’ of not taking responsibility for their contentStephen Fry has called for Facebook and other “aggregating news agencies” to be reclassified as publishers in order to stop fake news and online abuse spreading by making social... Continue reading at The Guardian
[ The Guardian | 2017-05-29 00:00:00 UTC ]
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Facebook hasn't lost the war against Google for publishers' content, but it looks like it's losing one fight.The company said Thursday that it's created a software extension that lets publishers easily transfer content formatted for its Instant Articles to the No. 1 competition for mobile... Continue reading at Advertising Age
[ Advertising Age | 2017-05-26 00:00:00 UTC ]
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In the Netherlands, a reading and writing platform, Sweek, gains traction. In the States, BookExpo and Bookcon plan Facebook Live streams of interviews. The post Industry Notes: A Milestone at the Netherlands’ Sweek; Facebook Live at BookExpo and Bookcon appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-05-26 00:00:00 UTC ]
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The software-development kit for Facebook's Instant Articles media-rich, quick-loading stories from publishers now supports Google AMP, and the social network said support for Apple News is on the way. Partner engineering director Piyush Mangalick said in a Facebook Media blog post that an... Continue reading at AdWeek
[ AdWeek | 2017-05-25 00:00:00 UTC ]
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BuzzFeed, Vox Media, Attn, Mashable and Refinery29 are among the publishers getting paid by Facebook to make shows for its video tab. The post Facebook recruits its top publishers for exclusive shows appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-25 00:00:00 UTC ]
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French publishers are happy about Facebook's fact-checking initiative, but there's room for improvement. The post French publishers face delays and transparency issues in Facebook’s fake-news crackdown appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-23 00:00:00 UTC ]
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In its bid to make the mobile web faster--and more profitable--Google is adding more capabilities to its accelerated mobile pages to help publishers make more money and users waste less battery power. At its annual I/O developer conference this week, Google unveiled several updates for its AMP... Continue reading at AdWeek
[ AdWeek | 2017-05-20 00:00:00 UTC ]
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In the wake of a flood of recent changes to Facebook's News Feed algorithm aimed at drowning out fake news and clickbait, the social network threw a lifeline to potentially overwhelmed publishers. Vice president of News Feed Adam Mosseri shared some "basic guideposts" for publishers looking to... Continue reading at AdWeek
[ AdWeek | 2017-05-20 00:00:00 UTC ]
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Temporary censorship of Matthew Caruana Galizia – who worked on the Panama Papers – raises concern over Facebook’s power to shape the newsFacebook has censored a Pulitzer prize-winning journalist for publishing a series of posts alleging corruption by the prime minister of Malta and his... Continue reading at The Guardian
[ The Guardian | 2017-05-19 00:00:00 UTC ]
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This week’s top stories covered Facebook’s latest misstep, the duopoly’s relationship with local publishers and more. The post Best of the week: Local publishers warm up to the duopoly as Facebook errs again appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-05-19 00:00:00 UTC ]
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