Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to driving revenue growth. “While we have run similar tests in the past, this current test is more like a mobile ad network in that we are working directly with a small number of advertisers and publishers rather than an outside ad-serving platform,” Facebook said in its blog post. The announcement was short on details like which apps would receive the ads, and Facebook said it would not release more information. Some users should start seeing the sponsored content on partner mobile properties, however. “The current test is limited to a few advertisers and partners, and we will share more details over the coming months,” Facebook said. Continue reading at 'AdWeek'
[ AdWeek | 2014-01-22 00:00:00 UTC ]
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In the latest sign that social media giants are feeling the heat for allowing their platforms to amplify voices of extremists, Facebook on Thursday banned conspiracy theorist and InfoWars founder Alex Jones and the accounts of other controversial figures. The company, citing violations of... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-03 00:10:00 UTC ]
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A new study finds that by 2050, the dead will outnumber the living on Facebook. Here’s how the company is designing user experiences to face the billions of dead users to come. By 2050, the dead will outnumber the living on Facebook. That’s a conservative estimate, according to a study... Continue reading at Fast Company
[ Fast Company | 2019-05-03 00:00:00 UTC ]
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Alex Jones, Infowars, Milo Yiannopoulos, Paul Joseph Watson, Laura Loomer, Paul Nehlen, and Louis Farrakhan have all been removed from the platforms. Continue reading at The Atlantic
[ The Atlantic | 2019-05-02 18:01:07 UTC ]
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Facebook Inc. unveiled a redesign Tuesday that focuses on the Groups feature of its namesake social network, doubling down on a successful but controversial part of the big blue app. It’s another sign that Facebook is moving toward more private, intimate communication. The changes, announced... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-30 22:05:00 UTC ]
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Facebook said it expects a fine of up to $5 billion from the Federal Trade Commission, which is investigating whether the social network violated its users' privacy. The company set aside $3 billion in its quarterly earnings reportWednesday as a contingency against the possible penalty but... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-25 02:15:00 UTC ]
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A cohort of ad industry veterans and tech platforms are launching BritePool, an identity solution for digital advertising that aims to provide consumers with some level of control over who uses their data. Along the way, it hopes to offer agencies and brands an alternative to the so-called... Continue reading at Advertising Age
[ Advertising Age | 2019-04-25 00:00:00 UTC ]
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Welcome to the latest edition of Ad Age Publisher's Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here's the previous edition. Facebook II: Wired is out with a sequel of sorts to its widely-read March 2018... Continue reading at Advertising Age
[ Advertising Age | 2019-04-25 00:00:00 UTC ]
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Facebook Inc. estimated that it will cost as much as $5 billion to resolve a U.S. investigation into its privacy practices, as the social-media giant moves to put the fallout from the Cambridge Analytica scandal behind it. Facebook said Wednesday that it took a $3-billion charge related to... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-24 22:10:00 UTC ]
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Facebook Inc. estimated that it will cost as much as $5 billion to resolve a U.S. investigation into its privacy practices, as the social-media giant moves to put the fallout from the Cambridge Analytica scandal behind it. Facebook said Wednesday that it took a $3-billion charge related to... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-24 22:10:00 UTC ]
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Company says it has stopped using password verification feature that collected data Facebook has admitted to “unintentionally” uploading the address books of 1.5 million users without consent, and says it will delete the collected data and notify those affected.The discovery follows criticism of... Continue reading at The Guardian
[ The Guardian | 2019-04-18 00:00:00 UTC ]
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Ad tech on the open web has become a disjointed chain of systems that is so fragmented that it prevents any single player from innovating at scale. The walled gardens of Google, Facebook and Amazon have left the rest of the ad-tech ecosystem behind. Take publishers, for example. The industry has... Continue reading at AdWeek
[ AdWeek | 2019-04-17 00:00:00 UTC ]
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As is very often the case with great ideas, it was first inspired among the bookshelves. Browsing Barnes & Noble one day in the Spring of 2016, Erin Bried—an industry vet whose lengthy Condé Nast career had come to a layoff-induced end just months earlier—was disappointed by the retailer's... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-10 00:00:00 UTC ]
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Facebook Inc. housed dozens of cybercriminal groups that set up shop on the platform as online marketplaces to sell a variety of illegal services, such as stolen credit card information, account theft and spamming tools, a team of researchers found. Cisco Systems Inc.’s Talos security unit... Continue reading at Advertising Age
[ Advertising Age | 2019-04-06 00:00:00 UTC ]
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Snapchat will roll out an audience network at its partner summit today, according to the early look at the lineup of topics on the agenda. An audience network could be Snap bringing its brand of vertical ads off its app into partners' properties, similar to Facebook Audience Network. Snapchat... Continue reading at Advertising Age
[ Advertising Age | 2019-04-04 00:00:00 UTC ]
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We must redefine Facebook as a publisher and not a platform so it bears responsibility for its content, says Pam Rudd. Tobacco was once ubiquitous yet many managed to quit, says Bob Walsh. We must view social media the same wayI do not believe we need to rewrite most of our regulation to... Continue reading at The Guardian
[ The Guardian | 2019-04-04 00:00:00 UTC ]
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Facebook Inc. user data is still showing up in places it shouldn’t. Researchers at UpGuard, a cybersecurity firm, found troves of user information hiding in plain sight, inadvertently posted publicly on Amazon.com Inc.’s cloud computing servers. The discovery shows that a year after the... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-04-03 20:45:00 UTC ]
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If you're wondering about that leading "Afraid Of?" headlineright off the bat New York Mag seems to be suggesting something unflattering about the Post, right?well, here's a sample summary of Carmon's piece via Twitter:(Adam Penenberg is director of New York University's American Journalism... Continue reading at Advertising Age
[ Advertising Age | 2019-04-02 00:00:00 UTC ]
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Mark Zuckerberg has revealed he may add a dedicated tab for "high-quality news" to Facebook, perhaps by the end of the year. The section would reportedly be free for users, though Facebook might pay publishers whose work is featured. Zuckerberg moote... Continue reading at Engadget
[ Engadget | 2019-04-01 00:00:00 UTC ]
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Mark Zuckerberg also said he is weighing up paying publishers for use of their journalismFacebook could start employing editors to select “high-quality news” to show to users, in the social network’s latest attempt to lose its reputation as a source for disinformation.Mark Zuckerberg said he is... Continue reading at The Guardian
[ The Guardian | 2019-04-01 00:00:00 UTC ]
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Facebook COO Sheryl Sandberg took to the Instagram blog this evening saying "We have heard feedback that we must do more – and we agree" (the post was also published as an op-ed in the New Zealand Herald). Despite the lack of credibility big te... Continue reading at Engadget
[ Engadget | 2019-03-30 00:00:00 UTC ]
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