Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to driving revenue growth. “While we have run similar tests in the past, this current test is more like a mobile ad network in that we are working directly with a small number of advertisers and publishers rather than an outside ad-serving platform,” Facebook said in its blog post. The announcement was short on details like which apps would receive the ads, and Facebook said it would not release more information. Some users should start seeing the sponsored content on partner mobile properties, however. “The current test is limited to a few advertisers and partners, and we will share more details over the coming months,” Facebook said. Continue reading at 'AdWeek'
[ AdWeek | 2014-01-22 00:00:00 UTC ]
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The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
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The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
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Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayEurope just pushed through another... Continue reading at Advertising Age
[ Advertising Age | 2019-03-27 00:00:00 UTC ]
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Two-year-old female-focused Freeda Media has worked with 150 brands on branded content campaigns, and revenue has seen triple-digit growth. The post Inside Facebook-born Freeda Media’s distributed publishing strategy appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-27 00:00:00 UTC ]
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Apple's string of new subscription services pushes advertising mostly out of the picture -- but for the magazine industry that is a major partner in Apple's expanded news offering, there will be ads nonetheless.Apple on Monday revealed Apple News Plus and the Apple TV Plus video streaming... Continue reading at Advertising Age
[ Advertising Age | 2019-03-26 00:00:00 UTC ]
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Facebook has admitted that it suspected Cambridge Analytica of scraping data from the platform even before the first reports about its massive data collection were published. The Guardian has learned about the social network's suspicion from a court... Continue reading at Engadget
[ Engadget | 2019-03-22 00:00:00 UTC ]
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Facebook Inc. said Thursday that it had left “hundreds of millions” of users’ passwords exposed in plain text, potentially visible to the company’s employees, marking another major privacy and security headache for a tech giant already under fire for mishandling people’s personal... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-21 20:35:00 UTC ]
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Facebook Inc. said Thursday that it had left “hundreds of millions” of users’ passwords exposed in plain text, potentially visible to the company’s employees, marking another major privacy and security headache for a tech giant already under fire for mishandling people’s personal... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-21 20:35:00 UTC ]
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Cheltenham Festivals is rolling out its network of free teachers’ reading groups nationally, in partnership with a number of children’s book organisations including Centre for Literacy in Primary Education (CLPE) and Just Imagine. Continue reading at The Bookseller
[ The Bookseller | 2019-03-19 00:00:00 UTC ]
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The pilot program is designed to improve the spread of information among local news publishers looking to modernize their businesses. The post How Facebook is spending more to ensure wary publishers rely on it less appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-19 00:00:00 UTC ]
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The killing of 49 people at two mosques in Christchurch, New Zealand, was engineered to be viewed and shared on the world’s largest technology platforms, taking full advantage of Silicon Valley’s laissez-faire approach to content moderation. It began with a racist manifesto uploaded to the... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-16 00:05:00 UTC ]
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The killing of 49 people at two mosques in Christchurch, New Zealand, was engineered to be viewed and shared on the world’s largest technology platforms, taking full advantage of Silicon Valley’s laissez-faire approach to content moderation. It began with a racist manifesto uploaded to the... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-16 00:05:00 UTC ]
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El apagón global de Facebook Inc., que afectó a los usuarios de su red social homónima, así como a los servicios de Instagram, Messenger y WhatsApp, fue resultado de un problema técnico, anunció la compañía. El problema fue causado por "un cambio en la configuración del servidor" y ahora está... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-03-16 00:00:00 UTC ]
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Cox, Facebook’s chief product officer, announced he’s leaving the company one week after Mark Zuckerberg published his privacy manifesto. Continue reading at Wired
[ Wired | 2019-03-15 00:00:00 UTC ]
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Facebook Inc.’s top executive in charge of all products, Chris Cox, the longtime confidant of Chief Executive Mark Zuckerberg, is leaving the company. It’s the highest-level departure at the social media giant amid nearly two years of sustained crises. Cox’s unexpected departure, which he... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-14 22:45:00 UTC ]
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Facebook Inc.’s top executive in charge of all products, Chris Cox, the longtime confidant of Chief Executive Mark Zuckerberg, is leaving the company. It’s the highest-level departure at the social media giant amid nearly two years of sustained crises. Cox’s unexpected departure, which he... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-14 22:45:00 UTC ]
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Facebook Inc.’s global outage — which hit users of its namesake social network as well as sister services Instagram, Messenger and WhatsApp — is winding down, the company announced Thursday. The issue was caused by “a server configuration change” and is now resolved, “and our systems are... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-14 16:55:00 UTC ]
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Facebook Inc.’s global outage — which hit users of its namesake social network as well as sister services Instagram, Messenger and WhatsApp — is winding down, the company announced Thursday. The issue was caused by “a server configuration change” and is now resolved, “and our systems are... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-14 16:55:00 UTC ]
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Costs for paid video distribution on Facebook has more than doubled year-over-year. The post Video Briefing: Rising costs on Facebook force publishers to rethink branded video distribution appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-13 00:00:00 UTC ]
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Seventy-eight percent of 103 European publishers surveyed by Digiday said their programmatic inventory prices remain unchanged since GDPR. The post Digiday Research: GDPR has not reduced programmatic ad revenues for European publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-03-13 00:00:00 UTC ]
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