Facebook's Traffic to Top Publishers Fell 32 Percent Since January

While Facebook makes headlines for cooking up new initiatives with publishers, the actual traffic it’s sending those publishers has fallen sharply.   Referral traffic (desktop + mobile) to the top 30 Facebook publishers (as defined by ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2015-11-09 00:00:00 UTC ]

Other Publishing stories related to: 'Facebook's Traffic to Top Publishers Fell 32 Percent Since January'


Facebook Won’t Exclude News Publishers From Its Political Ads Policy

Facebook head of global news partnerships Campbell Brown explained in a blog post why news publishers will not be exempted from the social network's recent introduced policy on political ads. Facebook announced last month that all election-related and issue ads in the U.S. on both Facebook and... Continue reading at AdWeek

[ AdWeek | 2018-06-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook won #facebook head #facebook announced #news publishers #political ads


Facebook won't exempt publishers from new political ad policy

If publishers think Facebook would give them an exemption from its new political ad disclosure policy, they have another thing coming. The social network's Campbell Brown has rejected calls for publisher exemptions to the "paid for" label in a blog... Continue reading at Engadget

[ Engadget | 2018-06-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook won #campbell brown


Google is using Facebook fatigue to woo publishers

Through mounds of grants, training and in-house expertise, Google’s impact on the publishing business is pervasive. The post Google is using Facebook fatigue to woo publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post google #in-house expertise #publishing business


Twitter looks to woo smaller, Facebook-frustrated publishers with new site

Twitter will launch a site to help smaller publishers use its platform through how-to guides and case studies from larger publishers it works with directly. The post Twitter looks to woo smaller, Facebook-frustrated publishers with new site appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post twitter #site appeared #smaller publishers #case studies #larger publishers


‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook

The Weather Channel is no longer actively publishing videos to Facebook due to a lack of meaningful revenue and Facebook's tendency to routinely shift its priorities. The post ‘A fun adventure, not a business’: The Weather Channel stopped publishing video on Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook due #facebook appeared #weather channel #meaningful revenue


Magazine publishers with video ambitions see YouTube as safer bet than Facebook

Fast Company and The Atlantic are among other smaller video publishers that are prioritizing YouTube. The post Magazine publishers with video ambitions see YouTube as safer bet than Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #magazine publishers #fast company


Portugal’s top publishers band together to get users to register and pool data

“The project is complex because we are trying to put single sign-on between six companies, 75 apps and hundreds of sites." The post Portugal’s top publishers band together to get users to register and pool data appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post portugal


Publishers are finding (modest) success with Facebook groups

Publishers are figuring out what Facebook groups are useful for: shaping editorial strategy, generating leads, audience research and more. The post Publishers are finding (modest) success with Facebook groups appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #facebook groups


After years of chasing Facebook traffic, Mic goes for ‘deliberate distribution’

The millennial-aimed publisher has cut its editorial output by two-thirds and now measures videos and stories based on time spent rather than view counts. The post After years of chasing Facebook traffic, Mic goes for ‘deliberate distribution’ appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stories based #time spent #view counts


Facebook publishes its internal Community Standards guidelines and introduces appeals process

Facebook faces lots of criticisms and questions, and while much of this is focused on privacy and security, there are also lots of queries about what is permitted on the platform. To help users to understand what's allowed and what's not, the company has published its Community Standards for... Continue reading at Betanews

[ Betanews | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook publishes #community standards #fight back


Digiday Research: Majority of publishers aren’t worried about Facebook’s algorithm changes

After Facebook's news feed changes, publishers are not changing their strategies on the platform, or they're trying to focus more on other social channels. The post Digiday Research: Majority of publishers aren’t worried about Facebook’s algorithm changes appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #publishers aren #social channels


How digital publisher PinkNews is weaning itself off Facebook dependence

“It has been disappointing that Facebook is not the winner it used to be, but it means we have gone back to our core audience." The post How digital publisher PinkNews is weaning itself off Facebook dependence appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #core audience


Facing a trust crisis, Facebook offers up even more context about news feed publishers

Facebook has been making attempts to restore people’s trust in what they come across in their news feeds. In the latest example, the company is rolling out new features that aim to give users more information about the publishers and stories they read. Originally conducted as a test last year,... Continue reading at Fast Company

[ Fast Company | 2018-04-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook offers #news feeds #give users


Facebook may have kept the videos you recorded but never published

Mark Zuckerberg's terrible, horrible, no-good, very bad 2018 keeps getting worse. As people have begun downloading their Facebook data, they've found something unsettling: videos they recorded, but never published on the site. Recently, a Select/All... Continue reading at Engadget

[ Engadget | 2018-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook data #mark zuckerberg #ve found


After Facebook’s Algorithm Change Devastated Organic Reach, How Are Publishers Coping?

When Facebook CEO Mark Zuckerberg announced in January that the site's News Feed algorithm would further emphasize posts from friends and family, publishers that hadn't diversified across many platforms faced a reckoning. Publishers like Little Things, despite testing its content on other... Continue reading at AdWeek

[ AdWeek | 2018-03-27 00:00:00 UTC ]
More news stories like this |


How publishers are monetizing their Facebook groups

Publishers are trying to monetize Facebook groups through advertising, focus groups and subscriptions. The post How publishers are monetizing their Facebook groups appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook groups #focus groups


The Rundown: Publishers move beyond Facebook

In this week's Rundown: Publishers look to new platforms for audiences, and Facebook's Cambridge Analytica headache could have repercussions far beyond Facebook. The post The Rundown: Publishers move beyond Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #publishers move


While Facebook battles fires, Google rolls out pro-publisher initiatives

The tech giant introduced measures to let people subscribe to publications through Google and give more priority to quality news sources in search results. The post While Facebook battles fires, Google rolls out pro-publisher initiatives appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search results


Audio Publishers Association Names Its Four Top Finalist Contenders for the 2018 Audie Awards

Concluding its two-stage release of finalist announcements, the Audio Publishers Association names the four top category candidates in this year's Audie Awards. The post Audio Publishers Association Names Its Four Top Finalist Contenders for the 2018 Audie Awards appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audie awards