Facebook says it will stop including some publishers' advertising in its political ad archive following months of criticism from news organizations.Next year the social media giant will no longer require publishers who want to buy ads boosting exposure to their articles on politics to go through its political-ad transparency process, the company said in a blog post Thursday.Under Facebook's current rules, any ads promoting political contenteven news articles on politics and electionsare placed in a public archive for up to seven years. The archive includes information on who is paying for a political ad and the demographics of the ad's viewers. The measures were initiated to prevent foreign interference in elections. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2018-11-29 00:00:00 UTC ]
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News Media Association calls on government to implement 10 changes to corporation’s objectives and governance in submission to green paperUK national and regional newspaper publishers have called for the BBC’s digital news operation to be curbed to allow commercial players to flourish at home... Continue reading at The Guardian
[ The Guardian | 2015-09-02 00:00:00 UTC ]
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‘If there were ever an antitrust case of the pot calling the kettle black, this is it.’ The post Judge Blasts Anderson News in Decision to Reject Antitrust Suit Against Publishers appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-08-26 00:00:00 UTC ]
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This week's spirituality and religion news round-up includes another controversy for 'Fun Home,' a single mom's advice about loneliness, and 26 books for a "spiritual but not religious" reader today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-25 00:00:00 UTC ]
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It was only a matter of time before marketers started squeezing native ads into every nook of a publisher's site, and now Condé Nast, The Wall Street Journal, CNN and Fox News can sell promos that pop up in story comments. Today, Livefyre—a tech company that powers online discussions—is... Continue reading at AdWeek
[ AdWeek | 2015-08-17 00:00:00 UTC ]
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The company’s quarterly earnings call beats analysts’ expectations despite a fall in total revenue from the previous quarter and a net loss of $379mNews Corp, owner of the Wall Street Journal and the Times, reported a better-than-expected quarterly results as strong growth in its digital real... Continue reading at The Guardian
[ The Guardian | 2015-08-13 00:00:00 UTC ]
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Three Somali sisters who founded a publishing house, a Mormon author who says “we just can’t shame women,” and a controversial romance book are creating a buzz on the web today. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-08-12 00:00:00 UTC ]
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App that would allow publishers to highlight and push news events to Facebook users is said to be in alpha-stage testingFacebook could be preparing to take on Twitter at its own game, with a standalone news application for mobile phones.The product, which is reportedly in “alpha” stage testing... Continue reading at The Guardian
[ The Guardian | 2015-08-12 00:00:00 UTC ]
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If you're already annoyed with the autoplay video ads in your Facebook timeline, you might want to brace yourself. The social network is opening up that advertising tech to outside apps, or more specifically, to publishers who leverage Menlo Park's... Continue reading at Engadget
[ Engadget | 2015-08-12 00:00:00 UTC ]
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With a mix both funny and serious videos and a Facebook-first approach, Unilad has amassed 6.7 million fans on the social network. Its strategy is reminiscent of competitors like Lad Bible, with its own bro-focus and reliance on fans to create and promote video -- but Unilad has also been... Continue reading at Digiday
[ Digiday | 2015-07-31 00:00:00 UTC ]
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Al Jazeera isn’t exactly the media brand that comes to mind as a top choice for today’s news junkies. And yet, a year after its launch, Al Jazeera’s AJ+ offshoot has emerged as a huge success story, thanks largely to Fac ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-31 00:00:00 UTC ]
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The social network is positioning itself as a leader in diversity efforts, even though it still has a lot to learn. The post Facebook Publishes Its Managing Bias Course For All appeared first on WIRED. Continue reading at Wired
[ Wired | 2015-07-28 00:00:00 UTC ]
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Today’s new breed of digital publishers is just not that into ad tech. Indeed, the much hyped cadre of venture-backed, Web-born, and millennially-inclined publishers — think Vox Media, Mic and Refinery29 &nd ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-28 00:00:00 UTC ]
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We’re building tools to help video publishers grow their businesses on Facebook, and we’re excited to announce two new updates that give publishers more control over how their videos are organized and shared. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-22 00:00:00 UTC ]
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Publishers trying to make heads or tails of Facebook video can learn a thing or two from food sites. Two of the most popular Facebook video publishers cover food: BuzzFeed food got 390 million Facebook video views in June, while video network Tastemade's output was watched 165 million views... Continue reading at Digiday
[ Digiday | 2015-07-20 00:00:00 UTC ]
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When it comes to news, it's Facebook's world -- publishers are just living in it. As Facebook continues to court publishers and hold onto users, more people are using the site to keep up on news. According to Pew, 63 percent of Facebook and Twitter users said that they they get their news from... Continue reading at Digiday
[ Digiday | 2015-07-15 00:00:00 UTC ]
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Here are some key numbers for content licensors in digital media: Netflix will pay approximately $3 billion in licensing and production fees this year to the television and film industry; Hulu is paying $192 million to license South Park; Spotify pay ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-10 00:00:00 UTC ]
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Facebook's shiny logo isn't all that's new for the social network today: The outfit's also announced how it plans to split video ad revenue with publishers. Like YouTube, Facebook will give content creators 55 percent of ad revenue and keep the rest,... Continue reading at Engadget
[ Engadget | 2015-07-02 00:00:00 UTC ]
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The tech giant is targeting YouTube's clients with a new ad revenue sharing program for video publishers.Facebook has just made another change to its burgeoning video advertising business. Effective today, Facebook is testing out sharing video ad revenue with video partners. The move is similar... Continue reading at Fast Company
[ Fast Company | 2015-07-02 00:00:00 UTC ]
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Social network already has 4bn views a day of its native clips, but helping their creators to make money is its next ambitionVideos uploaded directly to Facebook are watched more than 4bn times a day according to the social network. Now it wants their uploaders to be able to make money from... Continue reading at The Guardian
[ The Guardian | 2015-07-02 00:00:00 UTC ]
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After Facebook convinced publishers to go all-in on exclusive content with Instant Articles, it hopes advertisers will do the same. In a presentation at Cannes Lions this week, Facebook's chief product officer Chris Cox showed ad buyers mock-ups of a new mobile format that takes over a screen... Continue reading at AdWeek
[ AdWeek | 2015-06-26 00:00:00 UTC ]
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