Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that was sent out to partners last month, the company states plainly: "We expect organic distribution of an individual page's posts to gradually decline over time as we continually work to make sure people have a meaningful experience on the site."It's a big shift from the stance Facebook took a year ago, when agencies including GroupM called out the fact that posts published by clients were being seen by fewer of their fans. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-12-05 00:00:00 UTC ]
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Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the... Continue reading at Engadget
[ Engadget | 2023-06-06 09:25:43 UTC ]
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The Audio Publishers Association’s annual sales survey revealed an 11th straight year of double-digit growth in audiobook sales, with 2022 revenue from reporting publishers up 10%, to $1.8 billion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-01 04:00:00 UTC ]
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Harry Potter publisher says in challenging economic times books are seen as cheap form of entertainmentBloomsbury Publishing, the home of Harry Potter, has revealed a rise in annual sales as it said people were turning to books as a cheap form of entertainment as finances were squeezed.Sales of... Continue reading at The Guardian
[ The Guardian | 2023-05-31 13:38:54 UTC ]
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Agency expects more trading on new currencies this year after disappointment in last year's upfront. Continue reading at Advertising Age
[ Advertising Age | 2023-05-24 13:00:00 UTC ]
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Publisher says cover of House of Earth and Blood was prepared by in-house designers unaware the stock image chosen was not human-madePublisher Bloomsbury has said it was unaware an image it used on the cover of a book by fantasy author Sarah J Maas was generated by artificial intelligence.The... Continue reading at The Guardian
[ The Guardian | 2023-05-19 14:30:22 UTC ]
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These must-read short stories on audio will help you break out of reading slumps and give you a taste of an author's style, like Some People Have Real Problems by Brit Bennett. Continue reading at Book Riot
[ Book Riot | 2023-05-17 10:36:00 UTC ]
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A Little Golden Book biography of Taylor Swift sold more than 102,000 copies in first week on sale, but sales in all major categories still fell. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-11 04:00:00 UTC ]
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The paper has been a bright spot for digital media despite falling ad revenue and a slowing growth rate for new subscribers Continue reading at Crains New York
[ Crains New York | 2023-05-10 18:44:39 UTC ]
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By Dr Oliver Tearle (Loughborough University) What are the best short stories about painters, artists, and the world of art? From Gothic pioneers like Edgar Allan Poe to realist writers like Edith Wharton, masters of the short story have often touched upon the subject of art and painting, using... Continue reading at Interesting Literature
[ Interesting Literature | 2023-05-10 14:00:48 UTC ]
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The largest trade book publisher in the U.S., now the majority owner of Sourcebooks, has funded the publisher's acquisition of the publishing assets of the once high-flying Callisto Media. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-10 04:00:00 UTC ]
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A Nielsen report finds that sales of print books in 10 countries totaled 614 million copies last year, level with 2021 sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
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Michele Misiak has been named executive v-p for direct to consumer and retail sales at Baker Publishing Group, and Raela Schoenherr and Brianne Dekker get new roles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-02 04:00:00 UTC ]
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Bush's Beans gets a spot, a fake pizza brand pops up, Harry Potter gets Wes Anderson treatment and more. Continue reading at Advertising Age
[ Advertising Age | 2023-04-27 09:30:00 UTC ]
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Exclusive: former minister was seeking damages over book she alleged made defamatory statements about her response to Brittany Higgins’ allegations of rapeFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastLinda... Continue reading at The Guardian
[ The Guardian | 2023-04-27 05:18:20 UTC ]
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Marriage is a key theme in literature, of course: a fact which need hardly surprise us when we reflect that many people spend the majority of their lives married to somebody else. Marriage also touches upon other prominent themes, including love, commitment, having children, lust, conflict, and... Continue reading at Interesting Literature
[ Interesting Literature | 2023-04-26 14:00:21 UTC ]
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The digital publisher grew fat off the back of Facebook’s fickle algorithm. Battered and bruised, it’s now going back to where it all began. Continue reading at Wired
[ Wired | 2023-04-24 11:00:00 UTC ]
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Award launched at London book fair aims to help older authors take the plunge and submit a first workLondon book fair, which concluded earlier this month, always brings with it a flurry of headlines about debut authors signing six-figure publishing deals. Most of these have at least one thing in... Continue reading at The Guardian
[ The Guardian | 2023-04-23 09:00:35 UTC ]
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Ad world shares memories about Johnson's legacy from the early online publishing world to the creator economy. Continue reading at Advertising Age
[ Advertising Age | 2023-04-20 18:45:34 UTC ]
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The newly launched Possible conference held in Miami Beach this week focused on the importance of culture in the digital media and marketing ecosystem. Continue reading at Digiday
[ Digiday | 2023-04-20 04:01:00 UTC ]
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'A major shift in English and American culture' toward translation is examined in a session at London Book Fair. The post At London Book Fair: Translation Markets’ Expansion, Challenges appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-04-20 02:16:29 UTC ]
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