Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that was sent out to partners last month, the company states plainly: "We expect organic distribution of an individual page's posts to gradually decline over time as we continually work to make sure people have a meaningful experience on the site."It's a big shift from the stance Facebook took a year ago, when agencies including GroupM called out the fact that posts published by clients were being seen by fewer of their fans. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-12-05 00:00:00 UTC ]
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No one emerges with much credit in Wolff’s second study of Rupert Murdoch and his family – a gossipy story of power and greed peppered with endless layers of psychological insightFifteen years ago, Michael Wolff wrote a study of Rupert Murdoch entitled The Man Who Owns the News. It benefited... Continue reading at The Guardian
[ The Guardian | 2023-10-02 06:00:06 UTC ]
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The Fire and Fury author returns with a typically readable account of the declining years of a rightwing media behemothIn September, Rupert Murdoch ceded direct control of Fox and News Corp to Lachlan Murdoch, his oldest son. At 92, Rupert became chairman emeritus. He is off the stage but... Continue reading at The Guardian
[ The Guardian | 2023-10-01 06:00:36 UTC ]
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Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek
[ AdWeek | 2023-09-29 06:00:00 UTC ]
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The California Independent Booksellers Alliance’s dynamic Fall Fest hustled attendees between author events, rep picks, tech tips, a Drag Story Hour session on hosting controversial events, and soirées during two jammed-packed days September 27-28 at the South San Francisco Conference Center. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-29 04:00:00 UTC ]
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From new series to high fantasy, rom coms to chilling horror, your guide to fall 2023 ya book releases has everything. Continue reading at Book Riot
[ Book Riot | 2023-09-28 10:36:00 UTC ]
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Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue... Continue reading at AdWeek
[ AdWeek | 2023-09-28 10:30:00 UTC ]
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The UEA creative writing lecturer won for Comorbidities, which judging chair Reeta Chakrabarti called a ‘sparkling gem’ that tackles serious issues with a ‘light and wry touch’• Read the story belowNaomi Wood has won the 2023 BBC national short story award for Comorbidities, a story about a... Continue reading at The Guardian
[ The Guardian | 2023-09-26 19:00:36 UTC ]
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As we move into the fall reading season, deeply imagined short stories and inventive linked essays are having a moment alongside novels. What’s thrilling about the books coming out from small presses is the breadth of range—there are intentional and accidental murders, family drama and... Continue reading at Electric Literature
[ Electric Literature | 2023-09-26 11:15:00 UTC ]
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Last spring, I approached Nickolas Butler, internationally bestselling author of the novels Shotgun Lovesongs, The Hearts of Men, and Godspeed, to be the judge for this year’s Insider Prize, American Short Fiction’s annual literary award for incarcerated writers in Texas. He’d worked with... Continue reading at Literrary Hub
[ Literrary Hub | 2023-09-22 08:15:30 UTC ]
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Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday
[ Digiday | 2023-09-22 04:01:00 UTC ]
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The Pacific Northwest Booksellers Association concluded its Fall Tradeshow in Portland, Ore., with an author breakfast and bookseller education programming. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-22 04:00:00 UTC ]
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The Norton Shorts series will comprise slim volumes—all less than 200 pages—written on a variety of topics by scholars for the general public. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-15 04:00:00 UTC ]
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The August assessment of Circana BookScan's Kristen McLean shows romance leading a drop in United States print book sales. The post Circana BookScan: US Print Book Market ‘Slowing a Bit’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-09-11 22:40:03 UTC ]
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Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age
[ Advertising Age | 2023-09-07 20:12:10 UTC ]
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Sample of books scored 100% on AI detection test as experts warn they contain dangerous adviceAmateur mushroom pickers have been urged to avoid foraging books sold on Amazon that appear to have been written by artificial intelligence chatbots.Amazon has become a marketplace for AI-produced tomes... Continue reading at The Guardian
[ The Guardian | 2023-09-01 16:32:27 UTC ]
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The combination of its decision to streamline its business and softer industry sales resulted in revenue at Quarto Group falling 16% in the first half of 2023, to $52 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-30 04:00:00 UTC ]
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The Principal Foundation and the Center for Fiction are teaming up with French independent publisher Short Édition on a short story contest meant to entice readers to consider the almighty dollar through “the universal art form of storytelling.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-29 04:00:00 UTC ]
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With the summer season winding down, media companies like The New York Times and Hearst are beginning to push employees to work from the office more regularly, reigniting media unions' years-long efforts to organize around the issue. Continue reading at Digiday
[ Digiday | 2023-08-28 04:01:00 UTC ]
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From upstarts to stalwarts, independent presses are stocking the upcoming season with unconventional and adventurous books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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The season’s most anticipated releases run the gamut, from rediscovered literary gems to spine-tingling suspense to candid memoir. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-08-25 04:00:00 UTC ]
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