Facebook Admits Organic Reach Is Falling Short, Urges Marketers to Buy Ads

Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that was sent out to partners last month, the company states plainly: "We expect organic distribution of an individual page's posts to gradually decline over time as we continually work to make sure people have a meaningful experience on the site."It's a big shift from the stance Facebook took a year ago, when agencies including GroupM called out the fact that posts published by clients were being seen by fewer of their fans. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-12-05 00:00:00 UTC ]
News tagged with: #falling short #buy ads #big shift

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Bookwire Releases a Report on Spanish-Language Digital Book Markets

Representing Bookwire customers in Spanish-language markets, this report finds strong performance of both ebooks and audiobooks. The post Bookwire Releases a Report on Spanish-Language Digital Book Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-13 21:33:03 UTC ]
More news stories like this | News stories tagged with: #spanish-language markets #ebooks #digital book


How Fall Became The Big Season in Book Publishing

How Fall Became The Big Season in Publishing, SHOGUN Season 2 news, a RED, WHITE, & ROYAL BLUE sequel, and Amazon's Big Book Sale is Live...and Good. Continue reading at Book Riot

[ Book Riot | 2024-05-10 18:14:10 UTC ]
More news stories like this | News stories tagged with: #book publishing #big book


The Guardian view on audiobooks: a growing market that asks existential questions | Editorial

When is a book not a book? When it is performed by a starry cast of hundreds. Except it has always been more complicated than thatNews this week of a 17% hike in the UK’s audiobook sales might seem like a niche business story, but it raises an existential question. What exactly is an audiobook... Continue reading at The Guardian

[ The Guardian | 2024-05-10 17:25:03 UTC ]
More news stories like this | News stories tagged with: #audiobook sales #market dominance #jk rowling #sit alongside #stephen fry #jim dale #harry potter #audiobook


7 Short Story Collections Set in Nigeria

I have always loved the versatility of the short story, how it can so easily take on the forms of other things. There are playlist short stories, recipe short stories, diary and epistolary-style short stories. There are flash fiction stories, short short stories, and long short stories that... Continue reading at Electric Literature

[ Electric Literature | 2024-04-15 11:00:00 UTC ]
More news stories like this | News stories tagged with: #short story #electric literature #short stories


Meta ‘discussed buying publisher Simon & Schuster to train AI’

Audio shared with the New York Times appears to record executives discussing purchase of the US books giant to feed into its large language modelsStaff at technology company Meta discussed buying publishing house Simon & Schuster last year in order to procure books to train the company’s... Continue reading at The Guardian

[ The Guardian | 2024-04-09 15:36:14 UTC ]
More news stories like this | News stories tagged with: #train ai #publishing house #schuster


A new series of Star Wars shorts premieres on Disney+ next month

Disney just pulled a fast one. Star Wars movies and shows are typically announced years before being released, but the company just revealed a new TV program that premieres next month. Tales of the Empire is an animated show produced by Dave Filoni, the man who cut his teeth on cartoons like... Continue reading at Engadget

[ Engadget | 2024-04-04 19:00:07 UTC ]
More news stories like this | News stories tagged with: #dark side #release date #anthology


9 Short Story Collections About Women’s Bodies

Short stories can do things novels cannot because they’re short. They’re limber and can dart in and out of close-fitting places. They can be weird and daring in ways that novels cannot always sustain. Joy Williams writes in, “8 Essential Attributes of the Short Story (and one way it differs from... Continue reading at Electric Literature

[ Electric Literature | 2024-03-28 11:00:00 UTC ]
More news stories like this | News stories tagged with: #short story #electric literature #short stories


Panel Mania: 'Fall Through' by Nate Powell

Nate Powell’s new graphic novel 'Fall Through' is a moving tribute to the musical power and community of 1990s punk rock. A nine-page excerpt. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #nate powell #nine-page excerpt #graphic novel


Rights Deals Highlighted by London Book Fair’s Organizers

From a sold-out rights center of more than 500 tables and across the fair, London Book Fair organizers report highlighted rights deals. The post Rights Deals Highlighted by London Book Fair’s Organizers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-15 06:30:16 UTC ]
More news stories like this | News stories tagged with: #rights center #london book fair #london book


Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-08 05:00:00 UTC ]
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Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

The first outing for this Nielsen BookData-GfK study sees revenue up in many book markets, but rising prices contributing to that 2023 trend. The post Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-07 18:44:01 UTC ]
More news stories like this | News stories tagged with: #book markets #nielsen


Meta is killing the Facebook News tab in the US and Australia

In early April, the Facebook News tab will start disappearing for users in the US and Australia. Meta has announced that it's deprecating the dedicated tab found in the bookmarks section of its social network as part of its efforts to "align [its] investments to [its] products and services... Continue reading at Engadget

[ Engadget | 2024-03-01 08:27:50 UTC ]
More news stories like this | News stories tagged with: #australian competition #$200 million #total amount #huge impact #news corp


Google sued for $2.3bn by European media groups over digital ad losses

Lawsuit filed by publishers including Axel Springer allege Google ‘abused its dominant position’ in digital ad-techAlphabet’s Google was hit with a €2.1bn ($2.3bn) lawsuit by 32 media groups including Axel Springer and Schibsted on Wednesday, alleging that they had suffered losses due to the... Continue reading at The Guardian

[ The Guardian | 2024-02-28 19:24:36 UTC ]
More news stories like this | News stories tagged with: #lawsuit filed #dominant position #digital advertising #czech republic #publishers including


12 Brilliant Short Stories by Black Writers to Read Year-Round

From one girl’s aspiration to Olympic gymnastics glory, to a boy’s stint living in the Idaho wilderness in hopes of fixing his unruly behavior, something that remains a guiding principle in Black storytelling is the breadth of our lives. These stories, a collection of some of EL’s most-loved... Continue reading at Electric Literature

[ Electric Literature | 2024-02-22 12:00:00 UTC ]
More news stories like this | News stories tagged with: #black writers #guiding principle #electric literature #short stories