The top 5 AI marketing activations you need to know about right now

Bush's Beans gets a spot, a fake pizza brand pops up, Harry Potter gets Wes Anderson treatment and more. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-04-27 09:30:00 UTC ]
News tagged with: #harry potter

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The top 5 AI marketing activations you need to know about right now

Bush's Beans gets a spot, a fake pizza brand pops up, Harry Potter gets Wes Anderson treatment and more. Continue reading at Advertising Age

[ Advertising Age | 2023-04-27 09:30:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


Project Gutenberg Produced 5,000 AI Audiobooks, but How Do They Sound?

Project Gutenberg's AI audiobook project is yet another instance of AI encroaching on the book industry. But how do the audiobooks sound? Continue reading at Book Riot

[ Book Riot | 2023-11-22 11:36:00 UTC ]
More news stories like this | News stories tagged with: #project gutenberg #book industry #audiobook


How Marketers Are Navigating AI’s Language Gap

When Mike Sotelo, vice president of digital content and experience at ad agency Alma, experimented with OpenAI's generative artificial intelligence tool GPT-3 in Spanish earlier this year, it wasn't long before he came across a language gap. Sotelo entered two prompts: "How does a guey [a... Continue reading at AdWeek

[ AdWeek | 2023-11-13 21:00:00 UTC ]
More news stories like this | News stories tagged with: #vice president #digital content


Top 5 food and beverage brands ranked by ‘share of influence’: Datacenter Weekly

Plus, Nielsen names a new CEO, Hispanic audiences are undercounted, macroeconomic news in a nutshell—and more. Continue reading at Advertising Age

[ Advertising Age | 2023-09-15 18:24:18 UTC ]
More news stories like this | News stories tagged with: #datacenter weekly #nielsen names #macroeconomic news #nielsen


Ancient Drama for Modern Readers: Top 5 Greek Plays to Read in Translation

Bestseller lists of recent years have shown that our interest in the tales of the ancient Greeks is still going strong after three millennia, and even experiencing a renaissance. This is a testament, I think, to the timelessness of their content: the deeply human passions and agonies that they... Continue reading at Literrary Hub

[ Literrary Hub | 2023-02-24 09:52:27 UTC ]
More news stories like this | News stories tagged with: #modern readers #bestseller lists


Data and AI Bring Moneyball Methods to Level the Sports Marketing Playing Field

About 20 years ago, Oakland A's general manager Billy Beane used data and statistics to help his low-revenue team keep pace with wealthier competitors, making for a stronger roster. The resulting success inspired Michael Lewis' bestselling book Moneyball, which in turn led to Brad Pitt... Continue reading at AdWeek

[ AdWeek | 2021-11-01 21:30:00 UTC ]
More news stories like this | News stories tagged with: #turn led #film adaptation #bestselling book


Hamnet heads back to top spot as print market jumps by a third

Maggie O'Farrell's Hamnet (Tinder Press) has bounced back into the UK Official Top 50 number one spot, the week bookshops reopened across England following the third national lockdown. Continue reading at The Bookseller

[ The Bookseller | 2021-04-19 18:26:28 UTC ]
More news stories like this | News stories tagged with: #bounced back #national lockdown


The Sentinel stands guard in top spot as market jumps 8%

Lee and Andrew Child's The Sentinel (Corgi) has claimed the UK Official Top 50 number one spot in its first week on sale, selling 19,996 copies, as sales figures return to the Nielsen BookScan charts. Continue reading at The Bookseller

[ The Bookseller | 2021-03-23 15:29:43 UTC ]
More news stories like this | News stories tagged with: #andrew child #sentinel corgi #nielsen bookscan


Mantel maintains top spot as print market hangs on

Hilary Mantel's The Mirror and the Light (Fourth Estate) has held the UK Official Top 50 number one spot for a third week running, selling 30,280 copies through Nielsen BookScan's TCM. Continue reading at The Bookseller

[ The Bookseller | 2020-03-23 20:03:58 UTC ]
More news stories like this | News stories tagged with: #hilary mantel #sthe mirror #lightfourth estate #week running #nielsen bookscan #nielsen


Acorn Intelligence’s 5 top tips for winning with sponsored brands

Acorn Intelligence's co-founder Ross Caveille shares his top tips for working successfully with sponsored brands. Continue reading at The Bookseller

[ The Bookseller | 2019-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top tips


College basketball: No. 5 Tennessee falls to Auburn; Seton Hall tops No. 23 Villanova

Jared Harper made four straight free throws over the final 31 seconds to help Auburn clinch an 84-80 victory over No. 5 Tennessee on Saturday in the regular-season finale at Auburn, Ala. The Tigers (22-9, 11-7 Southeastern Conference) collected their fourth straight win and biggest of the season... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #college basketball


The Top 5 most creative brand ideas you need to know about now

Welcome to our weekly rundown of the Top 5 most innovative brand ideas you need to know about now.5. Shutterstock: Pop-Art Oscars PostersIn time for the Academy Awards, Shutterstock debuted yet another round of pop-art inspired versions of movies for Oscar-nominated films. Among them, a comic... Continue reading at Advertising Age

[ Advertising Age | 2019-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academy awards #oscar-nominated films #comic book


Children's Books in China 2018: Top 10 Children's Books in China - A Quick Market Analysis

The two biggest online book retailers in China are Dangdang and JD, which combined take up nearly two-thirds of the market. However, despite serving the same readership, their top 10 bestseller lists tend to differ greatly. Interestingly enough, for 2017, their charts share not even one title. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Readers are Going ‘Nuts’ for the Top 5 Recalled Ads in Men’s Magazines

Shoes, watches, sweaters and... pistachios resonate with readers. The post Readers are Going ‘Nuts’ for the Top 5 Recalled Ads in Men’s Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post readers #magazines appeared


Top 50 drops but range pushes market into growth

Author-illustrator duo David Walliams and Tony Ross claim nine of the top 50 titles of 2017 in a year of growth propelled mostly by strength in depth. Continue reading at The Bookseller

[ The Bookseller | 2018-01-05 00:00:00 UTC ]
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Walliams scores a hat-trick while 5 Ingredients tops half a million

David Walliams’ Bad Dad (HarperCollins) has screeched into a third week as the UK Official Top 50 number one, selling 80,643 copies for £472,764. Continue reading at The Bookseller

[ The Bookseller | 2017-11-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david walliams


Oliver's 5 Ingredients scoops fifth week at the top

Jamie Oliver has dished up a fifth week as the UK Official Top 50 number one, as 5 Ingredients—Quick & Easy Food (Michael Joseph) sold 44,956 copies for £537,538.  Continue reading at The Bookseller

[ The Bookseller | 2017-09-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie oliver


High 5: Jamie tops the chart again

Jamie Oliver has continued his blistering return to form, shifting 52,211 copies of 5 Ingredients: Quick and Easy Food (Michael Joseph) last week through Nielsen BookScan's Total Consumer Market to take the Official UK number one by almost 40,000 units.  Continue reading at The Bookseller

[ The Bookseller | 2017-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie oliver #nielsen bookscan


Berry on the top as the print market posts growth for first quarter

Mary Berry has once again been crowned queen of Mother’s Day, as Mary Berry Everyday (BBC) ascended to the UK Official Top 50 number one spot. Continue reading at The Bookseller

[ The Bookseller | 2017-03-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mary berry


Print market posts 7% increase for 2016 as Wicks tops chart

The print market sold 195 million books for £1.59bn in 2016, a 7% boost in volume over the last 12 months and a 4.5% jump in volume. Continue reading at The Bookseller

[ The Bookseller | 2017-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #7% boost