The top 5 AI marketing activations you need to know about right now

Bush's Beans gets a spot, a fake pizza brand pops up, Harry Potter gets Wes Anderson treatment and more. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-04-27 09:30:00 UTC ]
News tagged with: #harry potter

Other Publishing stories related to: 'The top 5 AI marketing activations you need to know about right now'


This is the future of generative AI, according to generative AI

As part of our year-end story package, we tasked ChatGPT with writing a guest post about the future of generative AI. The prompt asked for a 1,200 word article (a number it undercut by quite a margin) that explored both the potential negative and positive outcomes of the technology. We then... Continue reading at Engadget

[ Engadget | 2023-12-28 16:00:10 UTC ]
More news stories like this | News stories tagged with: #collaborative approach #making waves #virtual worlds #double-edged sword #past mistakes #manga


AI Detection Startups Say Amazon Could Flag AI Books. It Doesn't

Amazon has taken some steps to stem the tide of books written with artificial intelligence, but another solution may already exist. Continue reading at Wired

[ Wired | 2023-09-28 11:00:00 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence #books written


Internet man uses AI to create a children’s book in praise of AI and it is fatuous and ugly.

What the hell are we doing? All the best things are shutting down and people are out here using computers to make children’s books? Not to get too Jeff Goldblum on you, but just because you build a tool to do something doesn’t make it interesting or worthy. To wit, a product designer named... Continue reading at Literrary Hub

[ Literrary Hub | 2022-12-13 15:19:23 UTC ]
More news stories like this | News stories tagged with: #make children #children’s book


Wordley nabs top spot from Leith in top 10 regional agencies ranking

Former number one Leith Agency was knocked back into third place in Nielsen Ad Intel's billings table in 2021. Continue reading at Media Week

[ Media Week | 2022-03-30 08:56:30 UTC ]
More news stories like this | News stories tagged with: #knocked back #billings table #nielsen


5 Black comic book creators with 5 ways of seeing this inclusive superhero moment

Black superheroes are popular onscreen thanks to the work of Black creators of comic book characters and stories that anticipated this racial reckoning moment. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-04-29 12:00:48 UTC ]
More news stories like this | News stories tagged with: #comic book


5 Haunted Libraries in 5 Different Countries

Take a virtual tour of some of the world's most haunted libraries, and learn the history behind the hauntings of these bookish spaces. Continue reading at Book Riot

[ Book Riot | 2020-11-02 11:30:00 UTC ]
More news stories like this | News stories tagged with: #libraries


Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how... Continue reading at AdWeek

[ AdWeek | 2020-03-18 20:43:09 UTC ]
More news stories like this | News stories tagged with: #industry professionals #bestselling author


Here are the top tech trends of 2020, according to top experts

From AI breakthroughs to 5G deployment, these hot topics are on the minds of venture capitalists, tech execs, and analysts. In 2020, technologies will move toward the mainstream and begin impacting daily life. The next generation of wireless network, 5G, will begin to take hold, for example, and... Continue reading at Fast Company

[ Fast Company | 2019-12-23 07:00:11 UTC ]
More news stories like this | News stories tagged with: #hot topics #venture capitalists #tech execs #real world #digital content


Snapchat is raiding top competitors for talent, and charging top dollar for ads

Snapchat is on a hiring spree as it prepares for an IPO, raiding everyone from Google and Facebook to old media for talent. Snapchat is also trying hard to woo advertisers. It’s hiring ad sales talent, launched an API and integrated third-party measurement firms. Meanwhile, publishers are... Continue reading at Digiday

[ Digiday | 2016-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post snapchat #ads appeared #make money #email newsletters


Amazon Keeps Firm Grip on E-book Market, Even as the Format Loses Market Share

With sales of ebooks slipping and print books enjoying a mild rebound, ebooks’ share of consumer spending on books has declined over the past two years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #firm grip #e-book market #consumer spending


Best Practices: Three Ways Marketers Can Go Back to Basics to Regain Market Share

When Led Zepplin wrote its iconic rock anthem in 1970, "Dazed and Confused," it could've been describing today's marketing landscape. I believe many marketers are simply scratching their heads about the right ways to reach consumers today. Billions of ad dollars are being thrown at a wide... Continue reading at Advertising Age

[ Advertising Age | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engines #disappointing results #things digital #simply isn #holy grail


Lee Child takes Official UK Top 50 top spot

Lee Child's new Jack Reacher thriller, Never Go Back (Bantam Press), was the bestselling... Continue reading at The Bookseller

[ The Bookseller | 2013-09-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lee child


Publishers Association Blasts the UK Government’s Response to AI Report

'This report is a call to action for government' on the UK market's AI policy, says the Publishers Association's  Dan Conway in London. The post Publishers Association Blasts the UK Government’s Response to AI Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-08 00:00:35 UTC ]
More news stories like this | News stories tagged with: #uk government #uk market #dan conway #publishers association


5 Self-Help Books on Grief

Authors draw on clinical guidance, reportage, and their own experiences to offer comfort and commiseration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
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Google to pay News Corp to fund AI push

Deal part of Google News Initiative to fund various journalism projects and content from news organizations. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-05-01 13:36:48 UTC ]
More news stories like this | News stories tagged with: #news organizations #news corp


OpenAI will train its AI models on the Financial Times' journalism

The Financial Times has become the latest news organization to strike a deal with OpenAI. In a joint announcement on Monday, the Financial Times and OpenAI said that maker of ChatGPT will use the Financial Times’ journalism to train its AI models and collaborate on developing new AI products and... Continue reading at Engadget

[ Engadget | 2024-04-29 17:32:56 UTC ]
More news stories like this | News stories tagged with: #financial terms #$1 million #$5 million #generative ai #ai companies #data sources #business insider #die welt #le monde #german publisher


The View from the Top

The heads of the IBPA, IPC, and PubWest share insights on the challenges and opportunities for independent publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publishing


HarperCollins Partners With ElevenLabs AI on Non-English Audiobooks

The use of ElevenLabs' 'Projects' text-to-speech technology, HarperCollins says, can bolster its work in non-English-language audiobooks. The post HarperCollins Partners With ElevenLabs AI on Non-English Audiobooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-04-19 00:15:08 UTC ]
More news stories like this | News stories tagged with: #harpercollins partners #elevenlabs ai #non-english audiobooks #text-to-speech technology #non-english-language audiobooks #harpercollins