Hours after the Washington Post published a video of Donald Trump in 2005 stating, among other things, that "And when you're a star, they let you do it...You can do anything. Grab them by the p---y," the candidate issued a video response that went ou... Continue reading at 'Engadget'
[ Engadget | 2016-10-08 00:00:00 UTC ]
It's a fact: Most publishers rely on Facebook for a significant portion of their referral traffic. As such, they watch carefully as Facebook makes decisions about what kind of content to prioritize in the all-important News Feed product that is at the center of the social network.On Wednesday,... Continue reading at Advertising Age
[ Advertising Age | 2016-06-29 00:00:00 UTC ]
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As Facebook, Google, Apple and Snapchat compete for audiences and advertising, they're providing new outlets for publishers to distribute their news content, but some publishers have been bigger beneficiaries than others. BuzzFeed, CNN and The New York Times are three whose resources, scale and... Continue reading at Digiday
[ Digiday | 2016-06-24 00:00:00 UTC ]
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Two months after Facebook Messenger opened up a bot platform to outside companies, we took a look at the offerings from four developers -- Fusion, TechCrunch, Betaworks and Complex -- that created bots to interact with Messenger's 900 million users. Two months in, the bots are a work in... Continue reading at Digiday
[ Digiday | 2016-06-21 00:00:00 UTC ]
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Facebook is offering new video ad services for some publishers that were formerly clients of LiveRail, the programmatic platform it shut down last month. Facebook is offering some LiveRail refugees, premium publishers, a special partnership program where they could tap its rich data and use it... Continue reading at Digiday
[ Digiday | 2016-06-21 00:00:00 UTC ]
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A recent campaign success story for Feeding America could shed light on how consumers are using devices and which publishers are actually driving traffic. Working with the Ad Council and Facebook's Atlas measurement platform, the Chicago-based nonprofit launched an eight-week digital campaign... Continue reading at AdWeek
[ AdWeek | 2016-06-20 00:00:00 UTC ]
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A new report that used eye tracking to understand user engagement with mobile video suggests certain types of video ads on publishers' websites perform better than those on social media. According to a study by Teads, a video technology platform that works with many of the world's top... Continue reading at AdWeek
[ AdWeek | 2016-06-16 00:00:00 UTC ]
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Facebook, which created Instant Articles a year ago to make publishers' articles load faster, is now giving that tool to brands. Intel is using the tool to post articles from its digital tech-focused publication, iQ. “This is a wonderful move to signal we’re not just an advertiser," Intel's... Continue reading at Digiday
[ Digiday | 2016-06-16 00:00:00 UTC ]
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Reuters Institute for the Study of Journalism report also finds importance of TV news is waning among young peoplePeople are increasingly heading to social media such as Facebook for news, making it more difficult for publishers to attract and make money from readers, according to an influential... Continue reading at The Guardian
[ The Guardian | 2016-06-15 00:00:00 UTC ]
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The publisher will use Wibbitz's new Listicle Format tool to increase engagement and monetize traffic. The post Bonnier Partners with Wibbitz to Produce Video Content appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-14 00:00:00 UTC ]
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What medium delivers the biggest bang for the buck? A new study provides a definitive answer, at least for packaged goods, and it's probably not the one anyone expected.Magazines deliver by far the best return on ad spending when compared to TV, digital display and video, mobile and cross-media... Continue reading at Advertising Age
[ Advertising Age | 2016-06-14 00:00:00 UTC ]
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When you use a messaging service like Facebook Messenger, you have a reasonable expectation that what you say is private and secure. But due to a quirk in how Facebook handles certain pieces of information, just about anyone who knows how to use Facebook’s developer API can view links that... Continue reading at PC World
[ PC World | 2016-06-11 00:00:00 UTC ]
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Being able to hide a Facebook update after it posts isn't entirely new, but the social network is testing a way to let users keep things from ever hitting their Timeline. A "Hide From Your Timeline" checkbox will allow you to only publish something i... Continue reading at Engadget
[ Engadget | 2016-06-08 00:00:00 UTC ]
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German media's relationship with Google and Facebook has been fraught with tension. In the last nine months, eight of the 10 biggest publishing groups in Germany, including Axel Springer, have been pooling reader data from nearly 1,000 websites to create highly targeted, quality data segments... Continue reading at Digiday
[ Digiday | 2016-06-08 00:00:00 UTC ]
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FloSports, which covers niche sports like volleyball and Brazilian jiu-jitsu, grew subscribers by 22 percent after changing up its Facebook content and advertising strategy. The company now puts up nearly 400 videos per month on Facebook and has started targeting users based on characteristics... Continue reading at Digiday
[ Digiday | 2016-06-07 00:00:00 UTC ]
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Penguin Random House (PRH) Children’s is set to publish a series of books about Terraria, a video game that allows players to build their own environment. Continue reading at The Bookseller
[ The Bookseller | 2016-06-07 00:00:00 UTC ]
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Social media ‘currency’ is all very well, but it doesn’t fund journalismTrinity Mirror regularly publishes the numbers of its Facebook and Twitter followers and likes (example here). Archant has also boasted of its social media success when doing the same.Many journalists find this less than... Continue reading at The Guardian
[ The Guardian | 2016-06-07 00:00:00 UTC ]
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TEN, the parent company of Motor Trend and other sports magazines and websites, plans to produce 20 hours of live programming per month on Facebook. With Motor Trend, this means bringing viewers closer to the action at industry car shows, as well as interviews with top personalities and athletes... Continue reading at Digiday
[ Digiday | 2016-06-06 00:00:00 UTC ]
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Finally, some good news for Yahoo: Its home page still sends a lot of traffic to publishers. Yahoo went from being the 16th-biggest referral source for publishers to the third after Google Search and Facebook, now that it's accounting for its dark traffic. The ranking comes from Chartbeat. A big... Continue reading at Digiday
[ Digiday | 2016-06-04 00:00:00 UTC ]
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Publishers who have noticed their overall reach on Facebook has dramatically declined over the past few months can at least have peace of mind that they're not alone. According to an analysis by SocialFlow, publishers on Facebook have experienced a rapid decline in overall reach during the... Continue reading at AdWeek
[ AdWeek | 2016-06-04 00:00:00 UTC ]
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