Cross-Platform Magazine Advertising Up 6 Percent

Magazines saw combined ad units for print and tablet products grow 6 percent in 2013, according to a joint study by Kantar Media and the MPA—The Association for Magazine Media. Measuring 69 publications that have both print and tablet products, the report found tablet unit sales up 16 percent year-over-year. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-12-30 00:00:00 UTC ]
News tagged with: #kantar media #magazine media

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Translator Derbyshire proud to represent the collegiate cross-border community

The London Book Fair was due to recognise the work of translators yet again, and before its postponement had anointed Katy Derbyshire its second Translator of the Fair. She reveals the highs and lows of the job Continue reading at The Bookseller

[ The Bookseller | 2020-03-13 12:01:15 UTC ]
More news stories like this | News stories tagged with: #london book fair

Our New Spring Magazine Is Out: Publishing in Times of Crisis

Editorial: International publishing can focus on its own obstacles and setbacks. Or it can ask how to put its best creativity into the hands of a world that needs it. The post Our New Spring Magazine Is Out: Publishing in Times of Crisis appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-13 11:30:19 UTC ]
More news stories like this | News stories tagged with: #crisis appeared #international publishing

New York Times Magazine’s Pages Come to Digital Life Through Google Partnership

The New York Times Magazine will come to life this weekend in a whole new way. In partnership with Google Lens, smartphone users will be able to access additional information online that corresponds to the print version of the magazine. Readers who hover their smartphones over many of the pages... Continue reading at AdWeek

[ AdWeek | 2020-03-12 13:50:26 UTC ]
More news stories like this | News stories tagged with: #digital life #google lens #print version

AT&T’s advertising unit chief resigns after joining company less than three years ago, report says

AT&T’s Brian Lesser, who heads up the company’s key advertising unit, Xandr, is leaving the company, according to a new report from Reuters. Lesser felt comfortable stepping down because Xandr is in a good position and its first quarter results are expected to show significant growth, the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-03-11 18:26:08 UTC ]
More news stories like this | News stories tagged with: #brian lesser #good position #quarter results #source familiar #media arm #time warner

Magazines Are Perfect. The Industry Is Not

Something more than a little unsettling dawned on me the other day: I’ve spent five decades in and around the magazine business, all on the editorial side. Half a century! How did that happen? Well, to borrow a phrase from master lyricist Paul McCartney, it’s been a long and winding road.... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-09 20:25:47 UTC ]
More news stories like this | News stories tagged with: #chip gaines #—including

Lit Hub Weekly: March 2 – 6, 2020

How J. Edgar Hoover used the power of libraries for (gasp!) evil. | Lit Hub History “Mechanical travel blunts our sense of the world.” On the reverie and detachment of the American road trip. | Lit Hub Travel On the magic sentences of Lauren Groff, creating action without verbs. | Lit... Continue reading at Literrary Hub

[ Literrary Hub | 2020-03-07 12:30:11 UTC ]
More news stories like this | News stories tagged with: #edgar hoover #lauren groff #hilary mantel #libraries

Debate over Scottish Poetry Library's anti-'no platforming' stance continues

The Scottish Poetry Library has come under fire from transgender and non-binary authors for its stance against “no-platforming” authors. Continue reading at The Bookseller

[ The Bookseller | 2020-03-05 19:17:37 UTC ]
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Oprah Interview with 'American Dirt' Author Airs March 6 at Midnight

Oprah Winfrey's interview with Jeanine Cummins, the embattled author or 'American Dirt,' which was criticized by Latinx activists for containing stereotypical depictions of Mexican immigrants, will air on March 6 at midnight. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #american dirt #oprah winfrey #jeanine cummins #stereotypical depictions

5 Questions for Kristen O’Hara, Chief Business Officer of Hearst Magazines

This January, former Snap Inc. exec Kristen O'Hara joined Hearst Magazines as senior vice president and chief business officer. We caught up with O'Hara to learn about her top priorities in the newly created role. Continue reading at Publishing Executive

[ Publishing Executive | 2020-03-03 20:09:05 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #top priorities #hearst

Seattle Magazine Acquired By Local Entrepreneur

Seattle magazine is coming home. The 54 year-old monthly has been acquired by local entrepreneur Jonathan Sposato, co-founder and chairman of the tech site GeekWire.com and the online photo editing service PicMonkey, he announced Monday. Terms of the deal were not disclosed. The seller,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-02 22:55:02 UTC ]
More news stories like this | News stories tagged with: #great ideas #changed hands #tiger oak #print side #magazine publisher

ABC does swift reverse on new Q&A logo after Red Cross knocks | The Weekly Beast

Redesign inadvertently breaches international humanitarian law. Plus, News Corp unruffled by consumer campaign on climateThe ABC has been forced to ditch a new logo it designed for the relaunch of Q+A with Hamish Macdonald after inadvertently breaching the international humanitarian law that... Continue reading at The Guardian

[ The Guardian | 2020-02-28 01:08:37 UTC ]
More news stories like this | News stories tagged with: #weekly beast #red cross #news corp

3 Qualities Advertisers Seek in a Publishing Partner

An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
More news stories like this | News stories tagged with: #publishing partner #vice president #digital publisher

Taco Bell Quarterly is the literary magazine you didn’t know you needed.

It happened yesterday at 7:59pm. My dear friend and colleague, Olivia Rutigliano, sent me a text that I’ll never forget. It was a screenshot of her Twitter notifications. Taco Bell Quarterly (@TBQuarterly) had followed her. What is Taco Bell Quarterly? Is it a joke? How did this even start? Are... Continue reading at Literrary Hub

[ Literrary Hub | 2020-02-25 21:25:27 UTC ]
More news stories like this | News stories tagged with: #taco bell #literary magazine

Publishers Are Reinvesting in the ‘Lean-Back’ Experience of Print Magazines

Despite flipping the “digital-only” switch on many titles, major publishers continue to launch new publications – and reinvest in existing ones – with a heightened focus on paper quality, editorial value, and the luxuries of print. Execs from Meredith, Hearst Autos, and Bonnier Media discuss how... Continue reading at Publishing Executive

[ Publishing Executive | 2020-02-20 22:40:45 UTC ]
More news stories like this | News stories tagged with: #print magazines #reading experience #hearst autos #bonnier #hearst

3 Creative Ways to Benefit the Bottom Line Beyond Advertising Revenue

Ever-changing external landscapes present both threats and opportunities for media firms. Shifting marketing budgets and the proliferation of free content challenge publishers that rely on advertising and paid subscriptions. Yet the industry is not cowering: the results of Folio:’s 2020... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-18 15:48:16 UTC ]
More news stories like this | News stories tagged with: #good fit #ad space #great opportunity #active international #hotel rooms

6 Audiobook Narrators I Need to Record More Books ASAP

Here are six narrators, who, as of this writing, have each recorded less than five audiobooks. This reader can't wait to listen to them again. Continue reading at Book Riot

[ Book Riot | 2020-02-17 11:32:05 UTC ]
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Guess Who’s Going to Buy You? That’s Right…Your Advertiser

Barstool Sports launched as a print publication in 2003. Since then, they’ve become a multi-million dollar diversified sports and pop culture media company. Barstool recently sold to one of their advertisers, Penn National Gaming (owner of the Tropicana), for $450 million. A few years ago... Continue reading at Publishing Executive

[ Publishing Executive | 2020-02-14 19:59:30 UTC ]
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BBC releases trailer for Noughts + Crosses adaptation

A teaser trailer for the upcoming BBC television adaptation of Malorie Blackman's Noughts + Crosses has been released. Jack Rowan appears in the trailer as Callum and Masali Baduza as Sephy, as they embark on a forbidden and passionate romance across race and class divides.  Continue reading at The Bookseller

[ The Bookseller | 2020-02-14 00:25:57 UTC ]
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To Grow Revenue and Engage New Readers, Magazines Think of the Children

Kid-focused brand extensions are no new phenomenon in magazine publishing. Sports Illustrated Kids, Time for Kids and perhaps the longest-running of all, National Geographic Kids, have each endured for decades and remain among the most widely circulated titles geared toward young readers. But... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-11 20:35:39 UTC ]
More news stories like this | News stories tagged with: #experience producing #received interest

People Magazine’s Newest Engagement Play Is Texting Readers Directly

You up? It's People. Starting Sunday, People magazine says it will be offering free, exclusive Oscars red carpet and backstage content to users who text 212-479-1704 and sign up by providing their name and phone number. The project is part of a partnership with Community, a messaging platform... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-04 19:22:48 UTC ]
More news stories like this | News stories tagged with: #tentpole events #alexa skills #digital strategy #push notifications #editorial content #makes sense