The publisher will use Wibbitz's new Listicle Format tool to increase engagement and monetize traffic. The post Bonnier Partners with Wibbitz to Produce Video Content appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2016-06-14 00:00:00 UTC ]
Walker Books has partnered with restaurant chain Ask Italian and Universal Brand Development, on behalf of Dreamworks, to celebrate 30 years of Where’s Wally? Continue reading at The Bookseller
[ The Bookseller | 2017-07-24 00:00:00 UTC ]
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Germany-based Bookwire announces a major new client in ebook distribution, and Frankfurt Book Fair partners with a distribution association on a new networking event. The post Distribution Notes: Bookwire Signs Bonnier’s German Publishers; Frankfurt and IPDA Debut Forum appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-07-21 00:00:00 UTC ]
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This week, our top stories examined Amazon’s video platform and Facebook’s tool that will give publishers more Instant Articles performance data. The post Best of the week: Amazon makes push for video publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-21 00:00:00 UTC ]
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Amazon has paid out "tens of millions" of dollars to video publishers self-distributing on Amazon Prime -- and that's just one way to make money through Amazon. The post Look out, YouTube and Facebook: Amazon’s coming for video publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-07-17 00:00:00 UTC ]
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Research communications platform Kudos is to run a pilot programme aimed at helping find ways to tackle the issue of copyright infringement on scholarly collaboration networks (SCNs) while still embracing academics' wish to increase the visibility of their work. Continue reading at The Bookseller
[ The Bookseller | 2017-07-15 00:00:00 UTC ]
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Podcast: Shira Brown, head of video partnerships for Billboard and the Hollywood Reporter on how publishers are handling the Facebook/Google duopoly, how established brands can navigate Snapchat, the power of premium video to drive engagement for two iconic trades. Sponsored content by... Continue reading at Digiday
[ Digiday | 2017-07-13 00:00:00 UTC ]
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Credit: Illustration by Tam Nguyen/ Ad AgeIf you can't beat the system, game the system.Facebook has made it clear that it will prioritize and reward publishers who post video on the platform. But publishers lacking in video content need not wory, though: One new tactic involves posting static... Continue reading at Advertising Age
[ Advertising Age | 2017-07-08 00:00:00 UTC ]
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Digital advertising is Google and Facebook's market to lose, where the safety (and scale, and data and automation) of a walled garden have allowed them to grab 77% of gross spending online and nearly every new dollar spent. Unless a media buy goes through Facebook or Google, buyers rightly worry... Continue reading at Advertising Age
[ Advertising Age | 2017-07-07 00:00:00 UTC ]
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Was it a spark of genius that struck as they had pen in hand, or was it plain old luck? Either way, it earned a first-time children's illustrator and first-time children's writer spots on the list of NZ Book Award finalists alongside their idols. Continue reading at Stuff
[ Stuff | 2017-07-04 00:00:00 UTC ]
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Everything is different, and yet the same. Think about Polaroid cameras, which were first replaced by digicams and later smartphones for snapping instant photos. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-30 00:00:00 UTC ]
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Christian fiction publisher Gilead has been given new life via a publishing partnership with Kregel Publications that will see a division of tasks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-29 00:00:00 UTC ]
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Facebook Wednesday introduced an ad format for its Facebook Audience Network mobile ad network designed specifically for game publishers. The social network said in a blog post that McKinsey projects ad spending by the gaming sector to reach $6.9 billion by 2019, adding that research from game... Continue reading at AdWeek
[ AdWeek | 2017-06-28 00:00:00 UTC ]
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Gina Luck is joining Bonnier Zaffre in the newly-appointed role of brand director, working with authors Lynda La Plante and Wilbur Smith. Continue reading at The Bookseller
[ The Bookseller | 2017-06-27 00:00:00 UTC ]
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California indie Heyday Books, which is best known as a publisher of regional titles, is departing from its standard fare with a new book called 'Our Dishonest President.' The essay collection, which Heyday crashed, is set to hit shelves on July 4. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-06-23 00:00:00 UTC ]
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Available to people of various racial, ethnic, sexuality and disability categories, these scholarships are designed to help booksellers attend trade shows. The post Industry Notes: Macmillan Partners With Binc on Bookselling Diversity Scholarships appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-06-23 00:00:00 UTC ]
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MediaRadar is a cloud-based intelligence platform which uses data science to give ad sales advice on millions of brands. The company published a trend report on Tuesday, Vertical Video Market Snapshot: Q1 2017, which analyzed the use of vertical video advertising by media properties in the first... Continue reading at AdWeek
[ AdWeek | 2017-06-21 00:00:00 UTC ]
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Bonnier Zaffre has poached author Wilbur Smith from HarperCollins in an eight-figure sterling deal, described as "one of the biggest in publishing history" by Bonnier Publishing group chief executive Richard Johnson. Continue reading at The Bookseller
[ The Bookseller | 2017-06-20 00:00:00 UTC ]
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Facebook wants users to "lean back." No, that's not the sequel to Sheryl Sandberg's book "Lean In"; it's how people watch TV, unlike the way they scroll through the News Feed.For months, Facebook has been talking to its biggest media and publishing partners to introduce TV-worthy programming to... Continue reading at Advertising Age
[ Advertising Age | 2017-06-20 00:00:00 UTC ]
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Video publishers on Facebook and Instagram now have a new measurement option, as the social network announced that video view metrics for those two platforms will be added to CrowdTangle starting Thursday. Facebook said in a release that publishers will now have another way to track emerging... Continue reading at AdWeek
[ AdWeek | 2017-06-15 00:00:00 UTC ]
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Instagram Wednesday introduced a clearer way for users to determine when posts by influencers or publishers are the results of commercial relationships with the businesses they are posting about. The Facebook-owned photo- and video-sharing network said in a blog post that users will begin seeing... Continue reading at AdWeek
[ AdWeek | 2017-06-14 00:00:00 UTC ]
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