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Stop the Collapse of Good Content in Three Easy Steps

Digital advertising is Google and Facebook's market to lose, where the safety (and scale, and data and automation) of a walled garden have allowed them to grab 77% of gross spending online and nearly every new dollar spent. Unless a media buy goes through Facebook or Google, buyers rightly worry... Continue reading at 'Advertising Age'

[ Advertising Age | 2017-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long tail #time consuming #top end


What 'The Daily' means to you

By Joe Wilcox, Betanews At Noon ET today, News Corp. launched its original iPad newspaper The Daily. During an event that started an hour earlier, News Corp. president Rupert Murdoch said the target audience is the 50 million American users expected to have purchased iPads by end of this... Continue reading at 'Betanews'

[ Betanews | 2011-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #time consuming #human beings