Best Marketing Campaign award to James Patterson is Missing

Marketing campaigns for books by James Patterson, David O’Doherty and Chris Judge, and Helen Walsh were named as the winners of the Best Marketing Campaign of the Year Awards today (25th March). The Book Marketing Society (BMS), which is now part of Nielsen Book, gave its annual awards at the end of Nielsen’s BookInsights Conference. Best Adult Marketing Campaign was awarded to Cornerstone’s James Patterson is Missing, by Gina Luck, Rebecca Ikin, Alex Young and Chloe Healy. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
News tagged with: #marketing campaigns #chris judge #marketing campaign #annual awards

Other Publishing stories related to: 'Best Marketing Campaign award to James Patterson is Missing'


Nielsen Book: Total book market declined 4% in 2013

The overall book market including print and digital fell by 4% in 2013, according to Nielsen Book... Continue reading at The Bookseller

[ The Bookseller | 2014-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book


Modan, Tiwary, ‘Saga,’ Los Bros Win Eisner Awards

Rutu Modan’s ‘The Property,’ Vivek Tiwary’s ‘The Fifth Beatle,’ Brian K. Vaughan and Fiona Staples ‘Saga,’ and the Hernandez brothers’ ‘Love and Rockets New Stories #6’ grabbed Eisner Awards. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vivek tiwary


Writers unite in campaign against 'thuggish' Amazon

Nearly 900 authors across world back criticism of online retailer's business tactics in ebooks dispute with US publisher HachetteThey include some of the biggest literary names on the planet, among them Stephen King, Donna Tartt, Paul Auster, James Patterson and John Grisham; a Pulitzer prize... Continue reading at The Guardian

[ The Guardian | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stephen king #donna tartt #paul auster #james patterson #john grisham #jennifer egan #joshua ferris #siri hustvedt


Target Mobilizes Back-to-School Print Campaign With Image Recognition

Target wants to prove that traditional media like print and TV can drive e-commerce sales, highlighted in its new back-to-school marketing push. Target is launching a mobile app that works with the retailer’s fall print catalog to trigger sales for its Room Essentials collection, aimed at... Continue reading at AdWeek

[ AdWeek | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #architectural digest #real simple #mobile device #e-commerce site #drive sales


Kickstarter Diary Chapter 3: How to Use the Site to Run Your Campaign

Here's the author's step-by-step guide to getting your campaign set up on the Kickstarter website, quirks and all. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #step-by-step guide


Self-publishing surging to 31% of ebook market, claims report

Hugh Howey says his study, based on calculation of Amazon sales, shows 'real progress' for authors who have chosen to go it aloneA new report claims that self-published authors have surged to 31% of ebook sales on Amazon.com, and are now earning more ebook royalties than writers published by the... Continue reading at The Guardian

[ The Guardian | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hugh howey #ebook sales #ebook royalties #traditional publishers


Bauer's Rubbernecker wins Theakstons crime award

Belinda Bauer has won the £3,000 Theakstons Old Peculier Crime Novel of the Year award for... Continue reading at The Bookseller

[ The Bookseller | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #belinda bauer #peculier crime


Comics, Graphic Novels Market Hit $870 Million in 2013

Led by book format comics with $415 million in sales, the North American comics and graphic novel marketplace generated $870 million in sales in 2013, according to a new estimate by ICV2 and Comichron. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
More news stories like this |


Egyptian, Syrian Islamic Publishers Stay Faithful to Market

Egypt, where book sales have fallen by 50%, has given a home to several Syrian Islamic publishers who say the faithful need them as much now as before. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book sales


Children's book author refuses award backed by Amazon

Allan Ahlberg refused a lifetime achievement award because it was sponsored by the internet bookseller Amazon. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-12 00:00:00 UTC ]
More news stories like this |


James Dawson crowned Queen of Teen

British author James Dawson has beaten off competition from eight other authors, including US... Continue reading at The Bookseller

[ The Bookseller | 2014-07-11 00:00:00 UTC ]
More news stories like this |


Amazon-backed award turned down by Ahlberg

Distinguished children’s author Allan Ahlberg [pictured] has declined the inaugural... Continue reading at The Bookseller

[ The Bookseller | 2014-07-10 00:00:00 UTC ]
More news stories like this |


Debut collection wins Frank O'Connor Award

The Frank O'Connor International Short Story Award has been given to Irish author Colin... Continue reading at The Bookseller

[ The Bookseller | 2014-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #connor award


Young adult books: 'The Secret Life of Walter Mitty' author James Thurber picks the best YA titles

Beyond John Green and Veronica Roth: James Thurber compiled his own list of books that he thought young adults might enjoy, and his picks still hold up today. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #secret life #ya titles #john green #veronica roth


Bookseller Marketing and Publicity Conference: 'Can't replace gut instinct'

The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at The Bookseller

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #consumer insight


Oceano Moves Into Ebooks, Mines Smaller Spanish Markets

Oceano, one of the largest Spanish-language publishers, has finally launched a line of ebook titles out of its Mexico subsidiary aimed at Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finally launched #ebook titles #latin america


Bookseller Marketing and Publicity Conference: Live Blog

Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #live blog


Klassen, Magnason and Williams win UKLA book awards

Hard on the heels of his 2014 Kate Greenaway award, Jon Klassen has picked up a second UK... Continue reading at The Bookseller

[ The Bookseller | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jon klassen


Eyes on the prize for children's market

In the past 20 years, the number of prizes geared towards children’s books has trebled,... Continue reading at The Bookseller

[ The Bookseller | 2014-07-04 00:00:00 UTC ]
More news stories like this |


Award-winning children's author Walter Dean Myers dies

Myers, author of such books as 'Hoops' and 'Monster,' recently published an essay lamenting what he saw as a lack of diverse characters in children's literature. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #award-winning children #recently published #diverse characters