Best Marketing Campaign award to James Patterson is Missing

Marketing campaigns for books by James Patterson, David O’Doherty and Chris Judge, and Helen Walsh were named as the winners of the Best Marketing Campaign of the Year Awards today (25th March). The Book Marketing Society (BMS), which is now part of Nielsen Book, gave its annual awards at the end of Nielsen’s BookInsights Conference. Best Adult Marketing Campaign was awarded to Cornerstone’s James Patterson is Missing, by Gina Luck, Rebecca Ikin, Alex Young and Chloe Healy. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
News tagged with: #marketing campaigns #chris judge #marketing campaign #annual awards

Other Publishing stories related to: 'Best Marketing Campaign award to James Patterson is Missing'


Expanding the International Rights Market for Children’s Books

A new breed of independent foreign rights professionals specialized in children’s book rights sales has emerged, and they are finding new homes abroad for kids' literature. The post Expanding the International Rights Market for Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post expanding #books appeared


Teen book blogger wins digital talent award

Amber Kirk-Ford, the teenager behind the Mile Long Bookshelf blog , will now contribute articles to a Penguin Random House UK blog after winning a Future8 award for young digital talent.   Kirk-Ford was the winner of the blogger category in the inaugural Future8 Awards, launched by teen... Continue reading at The Bookseller

[ The Bookseller | 2014-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital skills


Green Party's Bennett to co-judge Bread and Roses Award

Green Party leader Natalie Bennett will join writer Anna Minton and philosophy lecturer Nina Power as guest judges for the Bread and Roses Award for Radical Publishing 2015. The award, run by the Alliance of Radical Booksellers (ARB), celebrates non-fiction that is informed by socialist,... Continue reading at The Bookseller

[ The Bookseller | 2014-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #roses award #green party


Smith, McBride, Filer and Moran on National Book Awards shortlists

Man Booker-shortlisted Ali Smith, Baileys Women’s Prize for Fiction winner Eimear McBride, and Costa Book of the Year winner Nathan Filer are among the authors vying at the Specsavers National Book Awards this year. Presented in association with high street campaign Books Are My Bag, the awards... Continue reading at The Bookseller

[ The Bookseller | 2014-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #caitlin moran #baileys women #costa book #authors vying #david walliams #john cleese


Nod for Foyles at Retail Week awards

Foyles is a finalist in the Customer Innovation of the Year category at the Oracle Retail Week Awards.   The retailer is shortlisted for its "digital shopping service" Foyles Book Search . Continue reading at The Bookseller

[ The Bookseller | 2014-11-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #year category


Hachette UK Sees Flux in Global Rights Markets

Jason Bartholomew reports on international rights markets for Hachette books. Germany is a stalwart, southern Europe suffers and emerging markets are rising. The post Hachette UK Sees Flux in Global Rights Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette books #emerging markets


UK indies reveal plans for Patterson pledge money

Independent booksellers’ plans to use the money donated to them by US author James Patterson range from creating a “Dangerous Reading Club” to running a book review website for children. Continue reading at The Bookseller

[ The Bookseller | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers


Derek Jeter Steps Off the Baseball Diamond and Into Content Marketing

What's the logical second act for a baseball player who has won a Roberto Clemente Award, two Hank Aaron Awards, five Silver Slugger awards, and five Golden Glove Awards? Content marketing, of course.At least, that's what Derek Jeter seems to think, having launched The Players' Tribune just four... Continue reading at Advertising Age

[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional media #rapid growth #digital publishing


Interactive trailer for Peter James paperback

Pan Macmillan has created a “choose your own ending” book trailer for the paperback release of Peter James’ Want You Dead. Can you save Red? shows a kidnapped woman tied up, and asks viewers to choose one of three endings, placing the character’s fate and freedom in their hands. Continue reading at The Bookseller

[ The Bookseller | 2014-11-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan #paperback release #peter james


Churchwell, Markovits Win Eccles Award

Author and 2014 Man Booker Prize judge, Sarah Churchwell, along with Benjamin Markovits, author and Granta Best of Young British Novelist 2013, are the joint winners of the 2015 Eccles British Library Writer in Residence Award. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sarah churchwell #benjamin markovits #joint winners #residence award


Doyle, Toibin, Norton, Keane up for Irish Book Awards

Roddy Doyle, Colm Tóibín, Roy Keane, Graham Norton and Cecilia Ahern are among the authors shortlisted for the Bord Gáis Energy Irish Book Awards 2014.   Tóibín’s Nora Webster (Viking) is shortlisted for Eason Novel of the Year, alongside The Thrill of it All by Joseph O’Connor (Harvill... Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #roddy doyle #colm tibn #roy keane #graham norton #bone clocks #john boyne


Mass Market Paperback: Not Dead Yet

When sales of ebooks doubled in 2011 over 2010, it seemed as if the mass market paperback format might quickly sink into oblivion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebooks doubled


Political parties pledge to support literacy campaign

The three leading UK political parties have pledged to support the National Literacy Forum’s campaign to improve literacy in the UK.   The National Literacy Forum, led by the National Literacy Trust and supported by organisations such as Booktrust and The Reading Agency, yesterday (29th... Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #improve literacy #literacy skills #reading agency #children born


Fault in Our Stars author backs literature diversity campaign

We need to reflect the reality of our communities, says The Fault in Our Stars writer John Green in video backing social media-led We Need Diverse Books campaignAll readers need to know that they too can be the heroes of a story, according to the bestselling author of The Fault in Our Stars,... Continue reading at The Guardian

[ The Guardian | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john green #diverse books #bestselling author #increase diversity #childrens books


Digital storytelling for HoZ Carnivia campaign

Head of Zeus has launched a “fully immersive, story driven” digital marketing campaign to mark the release of Jonathan Holt’s The Abduction in paperback. The novel is the second in the Carnivia thriller trilogy, and the marketing campaign will be hosted on the Carnivia website, with Head of... Continue reading at The Bookseller

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital storytelling #marketing campaign #drive sales


Paul Durcan receives Bob Hughes Lifetime Achievement award

Contemporary Irish poet Paul Durcan will be honoured with the Bob Hughes Lifetime Achievement Award at this year’s Bord Gáis Energy Irish Book Awards.   Durcan will be presented with the award on Wednesday 26th November at a ceremony in Dublin. He will join past recipients of the award,... Continue reading at The Bookseller

[ The Bookseller | 2014-10-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #maeve binchy


Halloween 'bigger than ever' for children's market

Sales of Halloween-themed children’s books increased by more than 65% in the fortnight ending 11th October, as booksellers across the UK gear up for one of their busiest Halloweens yet. A search of terms such as “vampires”, “witches” and “ghosts” in the Nielsen BookScan TCM 5,000 revealed that... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #volume sales #28th september #previous fortnight #time period


Jeffers, Walliams and Blackman on Red House Children's Book Awards shortlists

Oliver Jeffers, David Walliams and Malorie Blackman are some of the big-name authors on the shortlists for the 2015 Red House Children’s Book Awards.   The shortlist is divided into three categories and in the youngest group - books for younger children - the nominations are Dragon Loves... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david walliams #malorie blackman #oliver jeffers #book awards #crayons quit #steve cole #good idea


Harris and May win at Specsavers Crime Thriller Awards

Robert Harris (pictured) and Peter May were among the winners at the Specsavers Crime Thriller Awards 2014. The awards, held on Friday (24th October) at London’s Grosvenor House Hotel, included accolades for books as well as for film and television. Harris won the CWA Ian Fleming Steel Dagger... Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
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Short stories from Kuwait win EIBF award

A short story collection by Kuwaiti author Mai Al-Nakib has won the 2014 Edinburgh International Book Festival’s First Book Award. Continue reading at The Bookseller

[ The Bookseller | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short stories #book award