Arthur Frommer takes brand back from Google, will keep guidebooks going

The tale of Google and Frommer's famed travel guides has taken another twist this evening. Associated Press writer Beth Harpaz reports Arthur Frommer confirmed over the phone that he has retaken control of the brand from Google, and plans to continue publishing them in ebook and print formats, as well as maintaining the Frommers.com website. This comes after Google acquired the brand from publisher Wiley in 2012, followed by Skift.com's revelation last month that it apparently intended to shut production of the books down. We're told by a Google spokesperson (check after the break for the full statement) that it has integrated the content it acquired from Frommer's and Wiley into its products including Google+ Local, that it has transferred ownership back to the founder and that it will continue licensing content from him. Why things took this circuitous route right back to the man who started it all back in 1957 is unknown and terms of the agreement were not disclosed, but we're sure fans of the budget travel how-tos are happy to see Frommer's keep going. [Image credit: Frommer's, Facebook]Filed under: GoogleCommentsVia: SkiftSource: Associated Press Continue reading at 'Engadget'

[ Engadget | 2013-04-04 00:00:00 UTC ]
News tagged with: #continue publishing #print formats #full statement #image credit

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London Library backs Jacaranda project celebrating black British writers

The London Library has joined forces with indie publisher Jacaranda for its #Twentyin2020 project, celebrating black British writers. Continue reading at The Bookseller

[ The Bookseller | 2019-07-22 11:44:25 UTC ]
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Google’s plan to improve local news will start in Youngstown, Ohio

Today, Google announced that Youngstown, Ohio, will be the first city in its Compass Experiment, a joint venture with newspaper publishing company McClatchy to revive local news. The announcement couldn't be more timely, as Youngstown's long standing... Continue reading at Engadget

[ Engadget | 2019-07-18 17:49:00 UTC ]
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Thompson wins Arthur C Clarke Prize for Rosewater

Tade Thompson has won the Arthur C Clarke Award for science fiction with his novel Rosewater (Orbit). Continue reading at The Bookseller

[ The Bookseller | 2019-07-18 04:11:12 UTC ]
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How Yankee Magazine Turned Loyalty Into Brand Equity

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[ Folio Magazine | 2019-07-15 18:58:36 UTC ]
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Procter & Gamble, a U.S. soccer sponsor, backs the women’s team's fight for equal pay: Monday Wake-Up Call

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[ Advertising Age | 2019-07-15 10:00:00 UTC ]
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Inaugural NYT Food Festival is a go, with backing from Mastercard, Uber Eats, Bulleit and more

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[ Advertising Age | 2019-07-11 19:24:56 UTC ]
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A view of China, from the back — and front — seat of a cab

Frank Langfitt’s “The Shanghai Free Taxi” offers an unusual perspective on a rapidly changing country. Continue reading at The Washington Post

[ The Washington Post | 2019-07-11 14:35:47 UTC ]
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Google placed 'Stranger Things' AR ads in 'The New York Times'

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[ Engadget | 2019-07-11 13:00:00 UTC ]
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Her Book in Limbo, Naomi Wolf Fights Back

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[ The New York Times | 2019-07-09 10:36:47 UTC ]
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After 4,000 miles and 5,000 book giveaways, Poetry to the People is back home.

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[ Literrary Hub | 2019-07-08 14:50:37 UTC ]
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HQ snaps up Elle deputy editor's take on 'womanhood and blackness'

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[ The Bookseller | 2019-07-04 18:16:56 UTC ]
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A delightfully absurd ad goes viral. Plus, the latest Kim Kardashian West branding controversy: Friday Wake-Up Call

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[ Advertising Age | 2019-06-28 10:00:00 UTC ]
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Bette Midler Looks Back on Her Autobiographical, Fantastical Children’s Book, “The Saga of Baby Divine”

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[ New Yorker | 2019-06-25 19:00:00 UTC ]
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Looking back on the life of advertising legend Philip Geier

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[ Advertising Age | 2019-06-24 19:42:28 UTC ]
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Final takeaways and confessions from Cannes. Plus, America's Hottest Brands: Monday Wake-Up Call

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[ Advertising Age | 2019-06-24 10:25:28 UTC ]
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Looking Back, Moving Forward: ReShonda Tate Billingsley Reflects on Her 50 Novels

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[ Publishers Weekly | 2019-06-24 04:00:00 UTC ]
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Google is giving businesses new ways to promote themselves

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[ Fast Company | 2019-06-20 12:00:45 UTC ]
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YouTube rolls out augmented reality, virtual try-ons for makeup brands, influencers

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[ Advertising Age | 2019-06-19 21:35:54 UTC ]
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[ Engadget | 2019-06-19 13:30:00 UTC ]
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[ Advertising Age | 2019-06-19 11:21:19 UTC ]
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