The tale of Google and Frommer's famed travel guides has taken another twist this evening. Associated Press writer Beth Harpaz reports Arthur Frommer confirmed over the phone that he has retaken control of the brand from Google, and plans to continue publishing them in ebook and print formats, as well as maintaining the Frommers.com website. This comes after Google acquired the brand from publisher Wiley in 2012, followed by Skift.com's revelation last month that it apparently intended to shut production of the books down. We're told by a Google spokesperson (check after the break for the full statement) that it has integrated the content it acquired from Frommer's and Wiley into its products including Google+ Local, that it has transferred ownership back to the founder and that it will continue licensing content from him. Why things took this circuitous route right back to the man who started it all back in 1957 is unknown and terms of the agreement were not disclosed, but we're sure fans of the budget travel how-tos are happy to see Frommer's keep going. [Image credit: Frommer's, Facebook]Filed under: GoogleCommentsVia: SkiftSource: Associated Press Continue reading at 'Engadget'
[ Engadget | 2013-04-04 00:00:00 UTC ]
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The style magazine that defined the 80s has been relaunched online – with a print version to come in SeptemberAfter a hiatus of 15 years, the Face, the style magazine known for its striking covers that helped launch the careers of Kate Moss, Alexander McQueen, Juergen Teller and Phoebe Philo, is... Continue reading at The Guardian
[ The Guardian | 2019-04-17 00:00:00 UTC ]
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American novelist Richard Powers has won the Pulitzer Prize for Fiction for The Overstory (published by William Heinemann in the UK, Norton in the US). Continue reading at The Bookseller
[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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Cornerstone has unveiled E L James’ The Mister with a colourful publicity campaign including a “Superfan Sleepover” and a pop-up branded piano in Sloane Square with a female pianist. Continue reading at The Bookseller
[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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BBC media editor Amol Rajan is returning to the Independent Publishers Guild (IPG) Spring Conference in May for a second year, and will be joined by Google’s Venetia Taylor. Continue reading at The Bookseller
[ The Bookseller | 2019-04-17 00:00:00 UTC ]
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North London-based children’s bookshop Pickled Pepper Books is looking to franchise its brand, with owner Urmi Merchant saying he made the decision after a Waterstones branch opened in the area. Continue reading at The Bookseller
[ The Bookseller | 2019-04-16 00:00:00 UTC ]
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Gen Z can create personal brands faster and more effectively than any generation that’s come before them. If you represent a brand or agency, that should give you pause for thought. Gen Z will make up 40 percent of all consumers by 2020. As this generation of digital natives has been building... Continue reading at Advertising Age
[ Advertising Age | 2019-04-15 00:00:00 UTC ]
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Acorn Intelligence's co-founder Ross Caveille shares his top tips for working successfully with sponsored brands. Continue reading at The Bookseller
[ The Bookseller | 2019-04-13 00:00:00 UTC ]
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Streaming service Disney+, launching in the US in autumn, is gambling billions on being able to see off a rival that already has 150 million subscribers worldwideThe fan frenzy surrounding the freshly released teaser for Star Wars: Episode IX – The Rise of Skywalker serves as a timely reminder... Continue reading at The Guardian
[ The Guardian | 2019-04-13 00:00:00 UTC ]
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BuzzFeed is one of few digital publishers to gain significant traction in brand licensing. The post The Rundown: Brand licensing shows promise for few publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-04-11 00:00:00 UTC ]
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Female crime writing group Killer Women is launching a scheme to support emerging authors from BAME and working-class backgrounds, endorsed by J K Rowling, Ann Cleeves, Val McDermid and Martina Cole. Continue reading at The Bookseller
[ The Bookseller | 2019-04-10 00:00:00 UTC ]
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Alex Moyet, formerly senior marketing manager at Activision, has joined Penguin Random House (PRH) Children’s as brand director. Continue reading at The Bookseller
[ The Bookseller | 2019-04-10 00:00:00 UTC ]
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Titan Books will publish a collection of novellas from Christina Henry, set in The Chronicles of Alice series. Continue reading at The Bookseller
[ The Bookseller | 2019-04-09 00:00:00 UTC ]
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Emsisoft has released a free decrypter tool for anyone who has been struck by the Planetary Ransomware, eliminating the need to pay a fee to the attackers. Before using the tool you are advised to ensure that you have removed the malware from your computer -- something you can do with the free... Continue reading at Betanews
[ Betanews | 2019-04-08 00:00:00 UTC ]
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People on Twitter erupted in anger after the president went after the former first lady. Continue reading at The Huffington Post
[ The Huffington Post | 2019-04-05 10:43:47 UTC ]
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We’re living in the age of content; it touches most every facet of our lives. It’s the conversation you had with Alexa this morning, the Apple News story you skimmed on your way to work, the mid-meeting Twitter notification, the professionally shot five-second Instagram boomerang of you and your... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-05 00:00:00 UTC ]
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Cara Hunter's No Way Out (Viking) has defeated Adam Kay's This is Going to Hurt (Picador) at the top of the Weekly E-Book Ranking, after the junior doctor memoir's 12-week reign. Continue reading at The Bookseller
[ The Bookseller | 2019-04-05 00:00:00 UTC ]
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A few years ago, I ran a content campaign for an electronics company in partnership with a popular tech publisher. The content was all about how to choose the right tech for your needs, and it absolutely crushed it. The publisher had to do little more than share it once on Facebook, and the... Continue reading at Advertising Age
[ Advertising Age | 2019-04-05 00:00:00 UTC ]
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Bloomsbury Business has landed a guide by UK marketing specialist Kubi Springer on how to build a powerful female brand. Continue reading at The Bookseller
[ The Bookseller | 2019-04-04 00:00:00 UTC ]
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The market for updating fairytales, myths and legends for a contemporary readership has swelled, with a slew of new Rebel Girls as protagonists. Continue reading at The Bookseller
[ The Bookseller | 2019-04-03 00:00:00 UTC ]
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Bonnier Books UK imprint Piccadilly Press has acquired a picture book by Laura Dockrill about "how magical our brains can be". Continue reading at The Bookseller
[ The Bookseller | 2019-04-02 00:00:00 UTC ]
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