Alexa and Hearst Team Up on ‘Voice-First’ Brand

Magazine media is finding a number of pioneering use cases for ambient computing. The post Alexa and Hearst Team Up on ‘Voice-First’ Brand appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-11-14 00:00:00 UTC ]
News tagged with: #brand appeared #magazine media

Other news stories related to: "Alexa and Hearst Team Up on ‘Voice-First’ Brand"


What is women's writing? Publishing insiders discuss power of female voices

Writers and editors explored what it means to be a woman in the literary world at an Emily Books event in Brooklyn: ‘The industry is mostly female, but male-run’“We’ll have a definitive answer of what women’s writing is by the end of this.”Emily Gould, novelist and founder of Emily Books, was... Continue reading at The Guardian

[ The Guardian | 2016-09-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #love dick #emily books #emily gould


Tyndale Consolidates Nonfiction Teams

In a major reorganization, Tyndale House Publishers combined its two nonfiction acquisitions and marketing teams into one group: Tyndale Momentum. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #tyndale momentum #marketing teams #major reorganization


Why You Need Branded Content Benchmarks

Five years. That's how long "native advertising" has been a thing. That's when digital publishers started offering content marketing solutions to brands. It's when BuzzFeed tripled revenue, further validating that branded content was here to stay. Publishers, new and old, from the New York Times... Continue reading at Advertising Age

[ Advertising Age | 2016-09-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #banner ads #growing demand #native advertising #branded content


Joanna Coles Named Hearst Magazines Chief Content Officer

Michele Promaulayko returns to take the reins at Cosmopolitan and Seventeen. The post Joanna Coles Named Hearst Magazines Chief Content Officer appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-09-06 00:00:00 UTC ]
More news stories like this |


Joanna Coles Leaves Cosmo to Become Hearst's Chief Content Officer

Joanna Coles' steady rise to the top at Hearst Magazines has reached a new high, with the well-regarded Cosmopolitan editor in chief (and two-time Adweek Hot List Editor of the Year) being promoted today to chief content officer, a new position within the publishing company. "Joanna is a... Continue reading at AdWeek

[ AdWeek | 2016-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #morning joe #current events #media brand


Cosmopolitan Names Promaulayko Editor as Coles Ascends at Hearst

Hearst Magazines on Tuesday promoted Cosmopolitan editor Joanna Coles to the newly created post of chief content officer. A few hours later, the company named her successor: Michele Promaulayko.Ms. Promaulayko is a Cosmo veteran, having served as executive editor from 2000 to 2008. She also... Continue reading at Advertising Age

[ Advertising Age | 2016-09-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #cosmopolitan brand #prepared statement #hearst magazines


Head of Zeus hires booksellers to lead new sales team

Head of Zeus has established its own sales team to sell and market its books to independent and high street booksellers across the UK from the beginning of September. Continue reading at The Bookseller

[ The Bookseller | 2016-09-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sales team


Citing a Natural Brand Extension, Saveur Launches a Wine Club

The Bonnier-owned gourmet magazine aims to connect with its readers on and off the printed page. The post Citing a Natural Brand Extension, Saveur Launches a Wine Club appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-08-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #printed page #post citing


Firefighters slow Chimney Fire's path to Hearst Castle

The Chimney Fire expanded to 24,096 acres Saturday night as fire teams worked to prevent it’s advance towards the historic Hearst Castle and other communities. The fire’s leading edge was about two miles from the National Historic Landmark and museum on Saturday, and firefighters have managed to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-08-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hearst castle


Six young writers longlisted for New Voices Award

PEN International has released the longlist for its 2016 New Voices Award for young writers. Continue reading at The Bookseller

[ The Bookseller | 2016-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #young writers #pen international


Day in the Life: What Hearst’s celebrity talent ‘wrangler’ does all day

As entertainment director for Hearst Magazines Digital Media, Nojan Aminosharei is responsible for wrangling celebrity talent for shoots across Hearst’s 21 digital brands, ranging from Cosmopolitan to Country Living to Esquire. Coming up with fresh ideas and pulling them off takes a lot of... Continue reading at Digiday

[ Digiday | 2016-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #fresh ideas #country living #entertainment director #day appeared #post day


JK Rowling unveils 'brand new treat' of three more Harry Potter-related books

JK Rowling just can't seem to let Harry Potter go. Having launched the "eighth book", in the form of a two-part play, the best-selling author has revealed three new texts will be released next month.  Continue reading at Stuff

[ Stuff | 2016-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #best-selling author #two-part play #eighth book #harry potter #jk rowling


McAleer leaves Walker after licensing team restructure

Helen McAleer is stepping down from her role as chief global development officer and m.d. of Walker Productions, which is part of the Walker Books Group. Continue reading at The Bookseller

[ The Bookseller | 2016-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #walker productions #helen mcaleer


Agency Says Libertarian Candidate Gary Johnson Stole Its Brand Concept

When Tampa, Fla., branding agency Spark conjured up a brand concept for Gary Johnson back in June, they never intended for the Libertarian presidential candidate's campaign to actually employ it. Turns out, according to the agency, the campaign did just that, using a very similar color scheme... Continue reading at Advertising Age

[ Advertising Age | 2016-08-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #guinea pig #quarterly magazine #facebook pages


Orion unveils editorial team for new well-being imprint

Orion has revealed its newly-formed editorial team for wellbeing and lifestyle imprint Orion Spring and Orion Non-fiction. Continue reading at The Bookseller

[ The Bookseller | 2016-08-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #orion non-fiction


Time Inc. Shifts to Selling Ads by Category Instead of by Its Brands. Will It Make A Difference?

As a "digital-first company," Time Inc. is now trying to keep pace with tech giants like Google, Facebook, and Comcast, in addition to fellow magazine publishers like Hearst and Cond Nast.That's one of the big reasons why Time Inc. is embracing a category-focused, more streamlined approach to... Continue reading at Advertising Age

[ Advertising Age | 2016-08-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #similar approach #include people #selling advertising #streamlined approach #tech giants #selling ads


5 surprising facts about the Patty Hearst kidnapping saga

A new book chronicles the kidnapping of Patty Hearst and its stunning aftermath. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2016-08-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book chronicles


María Paulina Camejo: A New Latina Voice in Spanish Language Books

HC Espanol acquired two originally self-published books Camejo, a young romance novelist they're excited to bring to a wider audience. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-07-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #wider audience


Trusted Media Brands Cuts Children’s Book Publisher

Thirty-one employees face layoffs, though magazine brands not affected. The post Trusted Media Brands Cuts Children’s Book Publisher appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #magazine brands #book publisher


Shakespeare’s Globe teams with Walker and RNIB

Shakespeare’s Globe is working with Walker Books and RNIB (Royal National Institute of Blind People) on "Shakespeare Telling Tales", a storytelling event that will be accessible to blind and partially sighted children. Continue reading at The Bookseller

[ The Bookseller | 2016-07-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #blind people #walker books