As print sales fall, Czech publisher Grada focuses on its digital subscription platform and much-needed tech upgrades to meet the growing demand for digital content. The post Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague appeared first on Publishing Perspectives. Continue reading >> [ Source: Publishing Perspectives | 2020-04-03 13:05:43 UTC ]
Changing demographics have created a growing demand from parents and educators for bilingual titles for young readers. Continue reading >> [ Source: Publishers Weekly | 2019-06-07 04:00:00 UTC ]
Tom Hunter, director of the Arthur C. Clarke Award, explores how science and speculative fiction publishing is dealing with the growing demand for diverse work. Continue reading >> [ Source: The Bookseller | 2019-04-24 00:00:00 UTC ]
Anthony Bourdain’s Kitchen Confidential also helps boost publisher’s profits by 13% A surge in sales of Anthony Bourdain’s Kitchen Confidential and growing demand for the perennial favourite Harry Potter has helped to fuel a rise in first-half profits and revenue for the book publisher... Continue reading >> [ Source: The Guardian | 2018-10-23 00:00:00 UTC ]
At Cambridge University Press, Paul Colbert is seeing a growing demand for English-language learning materials. Here he discusses the good and bad of English as a lingua franca. The post If English Is the New Lingua Franca, Is Diversity Promoted? Or Limited? appeared first on Publishing... Continue reading >> [ Source: Publishing Perspectives | 2018-05-02 00:00:00 UTC ]
Five years. That's how long "native advertising" has been a thing. That's when digital publishers started offering content marketing solutions to brands. It's when BuzzFeed tripled revenue, further validating that branded content was here to stay. Publishers, new and old, from the New York Times... Continue reading >> [ Source: Advertising Age | 2016-09-08 00:00:00 UTC ]