#selling advertising

Publishing news tagged with #selling advertising

Page 1 of 1 pages


Rupert Murdoch to Facebook, Google: Pay for news

Media mogul Rupert Murdoch — the executive chairman of News Corporation, and the big boss at Fox News, the New York Post and the Wall Street Journal — has a message to Silicon Valley's social media giants: Pay up. Murdoch's specific targets Monday were Facebook and Alphabet's Google, two... Continue reading at 'Silicon Valley Business Journal'

[ Silicon Valley Business Journal | 2018-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #selling advertising #significantly changed #silicon valley #york post #executive chairman #fox news #news corporation #rupert murdoch


Time Inc. Shifts to Selling Ads by Category Instead of by Its Brands. Will It Make A Difference?

As a "digital-first company," Time Inc. is now trying to keep pace with tech giants like Google, Facebook, and Comcast, in addition to fellow magazine publishers like Hearst and Cond Nast.That's one of the big reasons why Time Inc. is embracing a category-focused, more streamlined approach to... Continue reading at 'Advertising Age'

[ Advertising Age | 2016-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #similar approach #include people #selling advertising #streamlined approach #tech giants #selling ads


Scripps Acquires Digital Video Startup Newsy

Media conglomerate E.W. Scripps is expanding into the digital video game with the acquisition of Newsy, a five-year-old video news startup that produces content for Web and mobile platforms. The deal, in which Scripps is paying $35 million for the startup, is expected to close on Jan. 1. In a... Continue reading at 'AdWeek'

[ AdWeek | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #huffington post #content partnerships #selling advertising #digital strategy #mobile platforms #media conglomerate