Welcome to Day 2 of Ad Age’s special edition Advertising Week newsletter. Whether you’re attending in-person at Hudson Yards or from the comfort of your home office, many marketers will likely be glad to see the return of Advertising Week New York. One of the biggest ad industry events has returned, at least partially in-person, after 18 months of COVID-19 cancellations, logistical nightmares and virtual-only presentations. With more than 100 panels over the course of this week spanning everything from NFTs to diversity, equity and inclusion, Ad Age will bring you the biggest takeaways in our special edition newsletter. Here’s our recap of day two. We all scream for berries and cream If you’ve been anywhere near TikTok over the past month, then this headline alone is likely enough to trigger a certain melody in your head: “Berries and cream, berries and cream, I’m a little lad who loves berries and cream!” Originally sung by the eponymous Little Lad in a 2007 Starburst commercial for a then-new Berries and Cream flavor, the vintage ad went viral on the video-sharing app recently, benefiting from the hashtag #TikTokReMake, which encourages users to reimagine iconic ads as TikToks. (“Berries and Cream” spoofs, remixes and lip syncs have racked up over 1.5 billion views on the platform to date.) “I was amazed to see it come back,” said Gerry Graf, co-founder of Knickerbocker Slapglobal, which worked on the original commercial. “We used to have our Skittles ads remade... Continue reading at 'Advertising Age'
[ Advertising Age | 2021-10-20 13:34:45 UTC ]
News tagged with:
#pizza hut
#non-fungible tokens
#contextual targeting
#digital content
By Joe Wilcox, Betanews Every single person I know with an iPad who has used News Corp.'s "The Daily" complains about persistent crashes and really, really, really, slow update times. Now PaidContent reports that the initial two-week free introduction promotion is going on and on and on, kind of... Continue reading at Betanews
[ Betanews | 2011-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#credit card
Written By: Bookseller Staff Publication Date: Tue, 15/02/2011 - 08:49 The Book Hive in Norwich has been voted the best bookshop in Britain, according to a Daily Telegraph survey. More than 18,000 people voted across 10 categories in a bid to find the best small shops in Britain. The awards,... Continue reading at The Bookseller
[ The Bookseller | 2011-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book hive
#small shops
#national chains
While its probably not surprising given the buzz around the launch of News Corp.s tablet-only publication, but The Daily is currently #1 in Top Apps and #1 in News Apps, according to topappcharts.com. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-09 00:00:00 UTC ]
More news stories like this |
By Joe Wilcox, Betanews At Noon ET today, News Corp. launched its original iPad newspaper The Daily. During an event that started an hour earlier, News Corp. president Rupert Murdoch said the target audience is the 50 million American users expected to have purchased iPads by end of this... Continue reading at Betanews
[ Betanews | 2011-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#human beings
#time consuming
Can The Daily save journalism? The iPad-friendly e-newspaper officially rolls off the press (kinda) Wednesday. Here are five things to know about the News Corp. and Apple endeavor. Continue reading at PC World
[ PC World | 2011-02-02 00:00:00 UTC ]
More news stories like this |
Apple kept mum on its highly anticipated digital subscription plan during a press conference today at the Guggenheim in New York City announcing News Corp.'s new tablet publication The Daily (which is available in the App Store as of noon Eastern), but News Corp. Continue reading at Folio Magazine
[ Folio Magazine | 2011-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#app store
Written By: Lisa Campbell Eleven Waterstone's stores will close by the end of this week. The outlets are spread across the UK and are mostly in locations where more than one Waterstone's store currently exists. Staff at the affected Waterstone's stores have now entered into a period of... Continue reading at The Bookseller
[ The Bookseller | 2011-02-01 00:00:00 UTC ]
More news stories like this |