Advertising Week Daily: TikTok’s berries and cream, Hot Pockets in esports, and more

Welcome to Day 2 of Ad Age’s special edition Advertising Week newsletter. Whether you’re attending in-person at Hudson Yards or from the comfort of your home office, many marketers will likely be glad to see the return of Advertising Week New York. One of the biggest ad industry events has returned, at least partially in-person, after 18 months of COVID-19 cancellations, logistical nightmares and virtual-only presentations.  With more than 100 panels over the course of this week spanning everything from NFTs to diversity, equity and inclusion, Ad Age will bring you the biggest takeaways in our special edition newsletter. Here’s our recap of day two.  We all scream for berries and cream If you’ve been anywhere near TikTok over the past month, then this headline alone is likely enough to trigger a certain melody in your head: “Berries and cream, berries and cream, I’m a little lad who loves berries and cream!” Originally sung by the eponymous Little Lad in a 2007 Starburst commercial for a then-new Berries and Cream flavor, the vintage ad went viral on the video-sharing app recently, benefiting from the hashtag #TikTokReMake, which encourages users to reimagine iconic ads as TikToks. (“Berries and Cream” spoofs, remixes and lip syncs have racked up over 1.5 billion views on the platform to date.) “I was amazed to see it come back,” said Gerry Graf, co-founder of Knickerbocker Slapglobal, which worked on the original commercial. “We used to have our Skittles ads remade... Continue reading at 'Advertising Age'

[ Advertising Age | 2021-10-20 13:34:45 UTC ]
News tagged with: #pizza hut #non-fungible tokens #contextual targeting #digital content

Other news stories related to: "Advertising Week Daily: TikTok’s berries and cream, Hot Pockets in esports, and more"


Advertising Week Daily: TikTok’s berries and cream, Hot Pockets in esports, and more

Welcome to Day 2 of Ad Age’s special edition Advertising Week newsletter. Whether you’re attending in-person at Hudson Yards or from the comfort of your home office, many marketers will likely be glad to see the return of Advertising Week New York. One of the biggest ad industry events has... Continue reading at Advertising Age

[ Advertising Age | 2021-10-20 13:34:45 UTC ]
More news stories like this | News stories tagged with: #digital content #contextual targeting #non-fungible tokens #pizza hut


Up in smokes: Daily Tele’s taxpayer-funded ciggies help Labor minister destroy travel card | The Weekly Beast

News Corp reporter bought a pink doughnut, a soft drink and tobacco as part of a NSW government endorsed media stunt. Plus: cartoonists go their own wayFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastWhat happens when... Continue reading at The Guardian

[ The Guardian | 2023-11-03 02:06:22 UTC ]
More news stories like this | News stories tagged with: #news corp #free app #latest updatesget #weekly beast


Audiobook of the Week: What’s Really in a Hot Dog?

“Raw Dog,” by the comedian Jamie Loftus, is an investigative memoir that’s part gonzo travelogue and part takedown of the factory farming system. Continue reading at The New York Times

[ The New York Times | 2023-10-06 09:00:48 UTC ]
More news stories like this | News stories tagged with: #memoir #hot dog


Michael Clarke and Karl Stefanovic clash proves tabloid gold as Daily Mail chastises Nine and ABC | The Weekly Beast

Mail accuses Nine and ABC of ‘radio silence’ over fracas. Plus: conservative media attacks Jacinda ArdernThe Daily Mail called it “the biggest story in Australia on Thursday” and the News Corp tabloids agreed, serving up salacious front pages that editors of a scandal sheet can be proud of. The... Continue reading at The Guardian

[ The Guardian | 2023-01-20 00:58:39 UTC ]
More news stories like this | News stories tagged with: #news corp #york post #daily telegraph #herald sun #weekly beast #daily mail #biggest story


Alan Jones laments Daily Telegraph column dropped but remains in News Corp stable| The Weekly Beast

The Sky News After Dark presenter denies being an anti-vaxxer as his regular sports column continuesAlan Jones has denied being an anti-vaxxer and encouraging the anti-lockdown protesters in an emotional broadcast after his regular column was dumped by the Daily Telegraph.“I now face a headline... Continue reading at The Guardian

[ The Guardian | 2021-07-30 04:08:30 UTC ]
More news stories like this | News stories tagged with: #news corp #thursday night #alan jones #daily telegraph #sky news #weekly beast


TikTok Names Sandie Hawkins as Its Head of U.S. Advertising

Sandie Hawkins, a former Adobe executive, joined TikTok as its new advertising chief in the United States. Hawkins, who was named gm of global business solutions for the social video app and parent company ByteDance, previously was vp and head of Americas for Adobe Advertising Cloud and CRO at... Continue reading at AdWeek

[ AdWeek | 2020-07-28 21:26:52 UTC ]
More news stories like this | News stories tagged with: #digital media #advertising chief


Politico Takes Daily Newsletters Weekly for Some Readers

Subscribers to Politico’s newsletters will soon receive a weekly version rather than daily if they aren’t Politico Pro members. The publisher announced this Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-18 18:00:14 UTC ]
More news stories like this | News stories tagged with: #publisher announced


What you missed at Day One of Advertising Week: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Day One of... Continue reading at Advertising Age

[ Advertising Age | 2019-09-24 10:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst #anonymous tip #company declined #northern hemisphere #personal connection #streaming services #all-time low


International Hot Book Properties, Week of December 10, 2018

This week's hot books include an Italian novel about the downfall of Lehman Brothers that has won the Prix du Meilleur Livre Etranger. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lehman brothers


International Hot Book Properties, Week of November 12, 2018

This week's hot international books include an Australian backlist novel that has gained new sales after a film adaptation, and a Finnish title about a woman seeking inspiration from historical figures. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #historical figures #finnish title #film adaptation


International Hot Book Properties, Week of October 29, 2018

This week's hot books include an Italian novel that sold in over 10 territories during the Frankfurt season, and a Finnish title on the meaning of life that sold to Harper in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finnish title


International Hot Book Properties, Week of October 15, 2018

This week's hot international books include a Norwegian thriller set in the North Pole, and an 800-page novel about Mussolini. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-19 00:00:00 UTC ]
More news stories like this |


International Hot Book Properties, Week of Monday, September 24, 2018

This week's hot properties include a novel about Venezuela that sold to a new HarperCollins imprint and a Finnish parody of adult coloring books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #harpercollins imprint


International Hot Book Properties, Week of September 10, 2018

This week's hot books include a Catalan novel recently sold in France and Germany, and a nonfiction title by the former Dutch foreign minister. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nonfiction title #recently sold


International Hot Book Properties, Week of August 20, 2018

This week's hot books include an Australian debut novel which just sold in Italy, and a French memoir by a Rohingya refugee. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #australian debut


International Hot Book Properties, Week of August 6, 2018

This week's hot books include a 1,000-page, five-volume German novel, and a Flemish debut. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-07 00:00:00 UTC ]
More news stories like this |


International Hot Book Properties, Week of July 23, 2018

This week's hot books include a Christmas-inspired story from bestselling author Maja Lunde, and a German debut novel which just sold to HarperCollins in the U.S. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-07-24 00:00:00 UTC ]
More news stories like this |


International Hot Book Properties, Week of July 9, 2018

This week's hot books include a philosophical title on the feelings of animals, and a Spanish historical women's fiction novel. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-07-10 00:00:00 UTC ]
More news stories like this |


International Hot Book Properties, Week of June 25, 2018

This week's hot books include an Italian family saga and a rediscovered Italian novel originally published in 1945. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #originally published


International Hot Book Properties, Week of June 11, 2018

This week's hot books include a biography of Rembrandt, and an Australian YA novel that is collecting several international sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international sales