Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.Among the new releases, Lowe's serves up another in its series of wry how-to spots with a new installment titled "How to Make a Snowman While Eating a Turkey Leg" (spoiler: it's surprisingly easy!), while Google's Android emphasizes the diversity of its ecosystem ("All kinds of phones for all kinds of folks") in a quirky animated commercial. And Barnes & Noble wants to remind you to give books as Christmas gifts (but you were already planning to, right?).As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2014-11-14 00:00:00 UTC ]
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Margaret Atwood’s 1985 novel rockets to number one on Amazon after Channel 4 begins airing series starring Elisabeth MossThe Handmaid’s Tale, the 1985 novel by Margaret Atwood envisaging a hellish dystopia where the US is ruled by an ultra-far-right regime that treats women as chattels, has... Continue reading at The Guardian
[ The Guardian | 2017-05-29 00:00:00 UTC ]
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NMD Trading Company has sold book supply company Mayfield Books & Gifts to Cornwall-based distributor Outstanding MD. Continue reading at The Bookseller
[ The Bookseller | 2017-04-19 00:00:00 UTC ]
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Blue Streak Books will launch this spring with former Running Press v-p and publisher Chris Navratil at the helm as associate publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-03-03 00:00:00 UTC ]
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Comparison sites and Amazon boost spending on the small screen – but Google and Facebook cut campaignsDigital businesses- online-only companies such as Amazon and traditional firms promoting online services – spent a record £639m on TV ad campaigns in 2016 to become the biggest-spending group of... Continue reading at The Guardian
[ The Guardian | 2017-02-23 00:00:00 UTC ]
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A 36-year-old kids' fantasy novel comes to UK and US screens this month. 'Ronya, the Robber's Daughter' is by Astrid Lindgren, author of Pippi Longstocking. The post An English Translation of a Japanese TV Series Based on a Swedish Book appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2017-01-16 00:00:00 UTC ]
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The new releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age
[ Advertising Age | 2016-12-16 00:00:00 UTC ]
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Writers including A L Kennedy, Sebastian Barry and Courttia Newland are to participate in an event which will see MPs given copies of A Country of Refuge (Unbound) in the hopes that this will "change the tone of the debate on refugees". Continue reading at The Bookseller
[ The Bookseller | 2016-12-14 00:00:00 UTC ]
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Jaime Carey, the long-time B&N executive who was named head of the development and restaurant group in June, will leave the company in February after B&N determined he would no longer have his current duties. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-13 00:00:00 UTC ]
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HQ has won two books by debut author Vicky Newham with TV rights selling to Playground Entertainment after a "hard-fought" five-way auction. Continue reading at The Bookseller
[ The Bookseller | 2016-12-10 00:00:00 UTC ]
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In the Slate Plus bonus segment of Thursday’s edition of the Political Gabfest, hosts Emily Bazelon, John Dickerson, and David Plotz discuss their favorite books and gifts of the year. If there were a Slate Plus Gabfest gift guide, what would be on it? Continue reading at Slate
[ Slate | 2016-12-10 00:00:00 UTC ]
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Which books did best? Which should have done better? Which books by their rivals would publishers like to have brought out? • Vote: What was your favourite book of the year?Publishing director, Jonathan Cape Continue reading... Continue reading at The Guardian
[ The Guardian | 2016-12-09 00:00:00 UTC ]
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With the election over, the chain expects sales to pick up as the holiday gift-giving season approaches. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-25 00:00:00 UTC ]
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American bookselling chain Barnes & Noble has appointed Demos Parneros to the role of chief operating officer, effective immediately. Continue reading at The Bookseller
[ The Bookseller | 2016-11-23 00:00:00 UTC ]
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"Designed by Apple in California" is a new book that commemorates 20 years of Apple design. Continue reading at PC World
[ PC World | 2016-11-15 00:00:00 UTC ]
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Facebook is bringing its ad network to Apple TV and beyond.The social network is feeling for new advertising ground in Apple TV and Roku by delivering ads to apps on those streaming video platforms, according to people familiar with the plans.The test represents an expansion of Facebook Audience... Continue reading at Advertising Age
[ Advertising Age | 2016-11-05 00:00:00 UTC ]
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CEO Ted Adams explains how he took his comics and gaming publishing house into TV with Wynonna Earp and Dirk Gently. CEO Ted Adams explains how he took his comics and gaming publishing house into TV with Wynonna Earp and Dirk Gently.The arrival of Dirk Gently's Holistic... Continue reading at Fast Company
[ Fast Company | 2016-10-21 00:00:00 UTC ]
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Reading charity BookTrust is giving out 700,000 free copies of Kitchen Disco, a picture book by Clare Foges and illustrated by Al Murphy (Faber Children’s), to every reception age child in England this month. The giveaway will take place up to the end of October as part of BookTrust’s Time to... Continue reading at The Bookseller
[ The Bookseller | 2016-09-14 00:00:00 UTC ]
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After a slow start to the fiscal year, Riggio, who returned as Barnes & Noble's CEO after last month's ouster of Ron Boire, has plans to improve the bookseller's bottom line. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-09 00:00:00 UTC ]
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Shares in the US books chain Barnes & Noble tumble after the firm sacks its chief executive for not being a "good fit" with the company. Continue reading at BBC News
[ BBC News | 2016-08-17 00:00:00 UTC ]
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Amid struggles to find profitability, Barnes & Noble, the country's largest physical book retailer, has fired its CEO, Ron Boire. The former head of Sears Canada was brought on by B&N in July 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-16 00:00:00 UTC ]
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