5 Fifteen Partners with Bluefin Technology Partners to Market Cloud-Based Advertising Solutions

5 fifteen, a premier supplier of consulting services and cloud-based software solutions designed for newspaper and magazine publishers, has appointed Bluefin Technology Partners, a leading provider of online classifieds and self-service advertising s ... Continue reading at 'Editor & Publisher'

[ Editor & Publisher | 2014-03-27 00:00:00 UTC ]
News tagged with: #magazine publishers #leading provider

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Video Advertising Goes Global With French Power Merger

Two major players in online video advertising, Ebuzzing and Teads, are merging to create a new company with plans to list on the NASDAQ in 2015.Both companies are French, and have separately been developing "outstream" video advertising allowing the distribution of video advertising outside of... Continue reading at Advertising Age

[ Advertising Age | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video advertising #major players #online publishers #social feeds


5 charts that describe the state of digital publishing

In its 2013 State of the News Media report released today, Pew found that while digital publishers are clearly growing fast, they're going to need to grow a lot more to make up for the losses elsewhere. The post 5 charts that describe the state of digital publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #digital publishers #growing fast


Lonely Planet partners with Scribd

E-book subscription service Scribd has partnered with Lonely Planet to make all the publisher... Continue reading at The Bookseller

[ The Bookseller | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lonely planet


8 Ways Oyster Books Can Rule the Ebook Subscription Market

In the six months since its debut, the $14 million Oyster ebook subscription platform has yet to take off. What's lacking? What could be improved? We advise. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-25 00:00:00 UTC ]
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What Marketers Should Know About Buying Publishers' Custom Audiences

When print was thriving, advertisers would simply use brands as a proxy for the audience they wanted to reach. Want moms? Buy People magazine. Now marketers know more about their targets, have better tools to find them and more ways to reach them. And traditional publishers stood by as... Continue reading at Advertising Age

[ Advertising Age | 2014-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #things publishers #ad networks #fighting back #media agencies #playing field


Brands should welcome entry of news publishers' into content marketing

The industry can learn about quality, and maintaining readers' loyalty, from the arrival of the Guardian and New York TimesThe recent, dramatic arrival of tanks – in the form of some of the world's biggest news organisations, including of course the Guardian – on the content marketing industry's... Continue reading at The Guardian

[ The Guardian | 2014-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study showing #step back #communications agency


Facts and Numbers on the Korean Book Market: Digital Publishing in Korea 2014

A visit to the Gwanghwamun branch of Kyobo, Korea’s largest bookstore chain, provides many clues to the country’s present book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing


5 things we learned at the Digiday Publishing Summit

Top executives from the Guardian, Time, USA Today, Atlantic Media's Quartz, the Onion and others took part in panel discussions with Digiday editors on a range of topics, such as applying established journalism techniques to the Web, embracing mobile, the rise of online video, and making... Continue reading at Digiday

[ Digiday | 2014-03-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday editors #top executives #usa today #atlantic media #panel discussions #embracing mobile #online video


Cairns Promoted to CEO of Publishing Technology

Two weeks after George Lossius stepped down as CEO of Publishing Technology, plc, the U.K. company, which has offices in North America, has named digital publishing veteran Michael Cairns as CEO. Cairns, the company's online division chief operating officer, will assume his new responsibilities... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing technology


Syndicate Launches, Partners with Soho

Syndicate publisher, and sole staffer, Paul Oliver, also happens to be the director of marketing and Publicity for Soho Press and has no plans to leave Soho with the launch of his new micro-publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #soho press


Bertelsmann launches €30m Brazil education technology fund

Penguin Random House’s parent company Bertelsmann has launched an education technology fund... Continue reading at The Bookseller

[ The Bookseller | 2014-03-18 00:00:00 UTC ]
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Hastings Finds Merger Partner

Hastings Entertainment has agreed to merge with one of its biggest vendors and shareholders. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hastings entertainment


Faber partners with Galley Beggar to publish prize-winning McBride

Faber will publish the mass market paperback and ebook versions of Eimear McBride's... Continue reading at The Bookseller

[ The Bookseller | 2014-03-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #galley beggar #ebook versions #eimear mcbride


Polish Bookstore Chain Sale Could Reshuffle Market

Poland’s second-largest bookstore chain, Matras, is set to be sold. Potential buyers include book distributor FK Olejesiuk and a consortium of publishers, led by Prószyński. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-13 00:00:00 UTC ]
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Consumer Trust Still the Biggest Hurdle for Native Advertisers

Not all content is equal -- at least when it comes to trust.A new study conducted by Nielsen on behalf of InPowered, a technology startup, found that consumers are actually quite sophisticated in how they utilize different sources in the buying process. And they, in fact, favor third-party... Continue reading at Advertising Age

[ Advertising Age | 2014-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study conducted


“Self-Published Authors = 50% of the EBook Market by 2020″

Mark Coker, founder of Smashwords, has made the prediction that self-published books will account for 50% of ebook sales by 2020. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook market #mark coker #self-published books #ebook sales


5 Ways To Lock In Your Customers Using Online Communities

How positioning your business model around your most engaged customers will reap beaucoup returns.As a long-time comic book artist, fan, and professional, I have experienced firsthand how comics collectors travelled long distances to meet up with others who shared these passions. In the 1990s,... Continue reading at Fast Company

[ Fast Company | 2014-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bring people #online communities #online community #business model


UK mobile advertising set to overtake newspaper ad revenue in 2014

New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising... Continue reading at The Guardian

[ The Guardian | 2014-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising spend #steepest drop #market share


3M Adds Audiobooks to Cloud Library System

The collection will debut with 40,000 titles, powered by Findaway World, including offerings from every major publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publisher


New Tribune Publishing CEO Jack Griffin Wants to Develop Company's Marketing Arm

Tribune Company has named Jack Griffin CEO of its publishing unit, the company said Thursday. His first day is April 14.The publishing unit, which consists of eight newspapers including the Los Angeles Times and Chicago Tribune, was formed last July when Tribune announced its intention to spin... Continue reading at Advertising Age

[ Advertising Age | 2014-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #entertainment company #marketing arm #newspapers including