It's a tough time to be an old-school business publisher, with upstarts like Quartz and even Yahoo Finance muscling in. To combat this, WSJ has launched a new consumer-focused ad campaign featuring will.i.am and Tory Burch that shows how these busy people make time to read the Journal. This, just weeks after Bloomberg underwent a face-lift of its own, along with a new campaign that focused on cool entrepreneurs and the new faces of business, rather than Wall Street finance dudes. The post WSJ vs. Bloomberg: A tale of two marketing campaigns appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-02-24 00:00:00 UTC ]
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Serpent’s Tail has acquired a novella, This is Pleasure by Mary Gaitskill, about the “unravelling of the life of a male publisher undone by allegations of sexual impropriety and harassment” which was first published in the New Yorker earlier this month. Continue reading at The Bookseller
[ The Bookseller | 2019-07-25 18:04:04 UTC ]
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For this week’s spotlight market, we look at Parvus Press, a science fiction and fantasy publisher that's currently open to submissions. The post Parvus Press: Market Spotlight by Robert Lee Brewer appeared first on Writer's Digest. Continue reading at Writer's Digest
[ Writer's Digest | 2019-07-25 16:55:22 UTC ]
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Peg Alford Pursell’s second book, A Girl Goes Into the Forest, contains a collection of 67 short stories exploring moments in the lives of women. Pursell’s first book, Show Her a Flower, a Bird, a Shadow, was recognized as a 2017 Indies finalist and a finalist and honorable mention in fiction... Continue reading at Electric Literature
[ Electric Literature | 2019-07-25 11:00:57 UTC ]
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Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. Internet of things, meet the baby’s bottom: Parents too busy looking at their smartphones to pay attention to... Continue reading at Advertising Age
[ Advertising Age | 2019-07-24 20:54:06 UTC ]
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[caption id="attachment_81710" align="alignright" width="150"] Keith Grossman[/caption] Time appointed Keith Grossman as its new president in an effort to build out its leadership team, following the sale of the magazine to Marc and Lynne Benioff from Meredith Corp. last September. Starting... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-18 16:48:42 UTC ]
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Essex library campaigners are planning new protests after accusing the council of planning library cuts “by stealth”. Continue reading at The Bookseller
[ The Bookseller | 2019-07-16 14:49:13 UTC ]
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Vintage have unveiled a host of celebrations to mark the centenary of Iris Murdoch’s birth, including a postcard philosophy project and newly designed special editions of her classics "to reintroduce Murdoch as a trailblazing writer”. Continue reading at The Bookseller
[ The Bookseller | 2019-07-15 00:31:26 UTC ]
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Essex County Council has announced it is ditching plans to close its libraries and their future is secure for the next five years following a huge community campaign, supported by authors including David Walliams and Jacqueline Wilson. Continue reading at The Bookseller
[ The Bookseller | 2019-07-09 00:31:48 UTC ]
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Library campaigners are calling on Essex County Council to launch a new consultation on the future of its libraries in a new bid to save the services. Continue reading at The Bookseller
[ The Bookseller | 2019-07-08 10:24:45 UTC ]
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John Blake has landed two more true crime titles from Manhunt author and ex-Met Police DCI Colin Sutton to tie-in with two upcoming TV shows. Continue reading at The Bookseller
[ The Bookseller | 2019-07-05 00:07:13 UTC ]
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Michael Morpurgo will publish a book this September about a young Afghan refugee, inspired by Jonathan Swift’s Gulliver’s Travels. Continue reading at The Bookseller
[ The Bookseller | 2019-07-04 23:38:39 UTC ]
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HarperCollins Children’s Books will this autumn publish a Michael Morpurgo book about a refugee from Afghanistan, inspired by Jonathan Swift’s Gulliver’s Travels. Continue reading at The Bookseller
[ The Bookseller | 2019-07-03 19:34:21 UTC ]
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Black & White will publish Taking the Plunge: The Healing Power of Wild Swimming for Mind, Body & Soul by journalist Vicky Allan and photographer Anna Deacon in November. Continue reading at The Bookseller
[ The Bookseller | 2019-07-02 08:26:10 UTC ]
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Brand offers financial support to help restore parks, libraries and leisure centres. Continue reading at Media Week
[ Media Week | 2019-06-28 09:22:56 UTC ]
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A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek
[ AdWeek | 2019-06-27 14:00:59 UTC ]
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UK publishing industry revenues overall stood at £6.05bn in 2018, down 2% on the £6.15bn revenue of the previous year, according to the PA Publishing Yearbook 2018, just released. Continue reading at The Bookseller
[ The Bookseller | 2019-06-25 05:53:24 UTC ]
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She published her first novel at 50, and her heroines were invariably rich, savvy, ambitious and preternaturally beautiful. Continue reading at The New York Times
[ The New York Times | 2019-06-24 20:37:23 UTC ]
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Sweden’s Bonnier has announced a sweeping expansion in Europe of its BookBeat digital service, multiplying by seven times its former reach in terms of markets for audiobooks and ebooks. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Service Has More Than 50,000 Audiobooks and Ebooks he... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-24 12:55:40 UTC ]
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The growing popularity of ebooks in Russia is prompting some publishers to look at online serialization as an option for distribution and sales, both as an offer to consumers and to writers of works in progress. The post Russian Book Market Players Explore Digital Serialization appeared first on... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-06-20 05:30:42 UTC ]
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