#audience development

Publishing news tagged with #audience development


Former Bloomberg CRO Keith Grossman Tapped as Time President | People on the Move

[caption id="attachment_81710" align="alignright" width="150"] Keith Grossman[/caption] Time appointed Keith Grossman as its new president in an effort to build out its leadership team, following the sale of the magazine to Marc and Lynne Benioff from Meredith Corp. last September.  Starting... Continue reading >>
[ Source: Folio Magazine | 2019-07-18 16:48:42 UTC ]

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Northstar Travel Group Poaches SourceMedia’s Matt Yorke

[caption id="attachment_103857" align="alignright" width="264"] Matt Yorke[/caption] SourceMedia CMO Matt Yorke—who just six months ago saw his role expanded to encompass all media sales at the New York-based trade publisher—is now leaving the company after less than two years to join Northstar... Continue reading >>
[ Source: Folio Magazine | 2018-09-10 00:00:00 UTC ]

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Join Digiday, The New York Times and Keywee in NYC on Thurs. for the future of publishing

As part of Keywee's efforts to bring together the New York publishing community, we are teaming up with The New York Times and Digiday to discuss how The Times approaches topics like audience development, reader engagement, and content distribution, as well as trends in digital publishing. We... Continue reading >>
[ Source: Digiday | 2016-10-26 00:00:00 UTC ]

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Facebook Instant Articles Appear in (Some) Feeds, but All the Same Questions Await

If you're wondering what ever happened to those Facebook Instant articles you were promised back in May, now there's word. Facebook has been testing instantly-loaded articles, hosted within Facebook instead of on publishers' sites, for the past couple of weeks, according to a report in The Wall... Continue reading >>
[ Source: Advertising Age | 2015-07-16 00:00:00 UTC ]

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The 2014 Audience Development Salary Survey

Ad page declines. Newsstand woes. Distribution messes. Postage increases. Digital growth.
 It's no secret that audience development and circulation practices have been faced with a monumental set of challenges recently. As print becomes a smaller part of publishers' bottom lines, the role of... Continue reading >>
[ Source: Folio Magazine | 2014-09-30 00:00:00 UTC ]

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Weintraub Back to SMP Publicity

Dori Weintraub, v-p, marketing, communications and audience development at St. Martin's Press, will be returning full-time to the SMP publicity department as v-p, publicity. Continue reading >>
[ Source: Publishers Weekly | 2014-08-11 00:00:00 UTC ]

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