Ad page declines. Newsstand woes. Distribution messes. Postage increases. Digital growth. It's no secret that audience development and circulation practices have been faced with a monumental set of challenges recently. As print becomes a smaller part of publishers' bottom lines, the role of those departments—and the employees in them—has shifted. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2014-09-30 00:00:00 UTC ]
News tagged with:
#digital growth
#audience development
#circulation practices
#bottom lines
Ad page declines. Newsstand woes. Distribution messes. Postage increases. Digital growth. It's no secret that audience development and circulation practices have been faced with a monumental set of challenges recently. As print becomes a smaller part of publishers' bottom lines, the role of... Continue reading at Folio Magazine
[ Folio Magazine | 2014-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital growth
#audience development
#circulation practices
#bottom lines
Art directors have been lucky recently when it comes to pay. Over the last five years, average salaries have gone up by almost 30 percent, according to FOLIO:'s 2014 Art Salary Survey, outpacing raises for almost every other job in the magazine industry. Continue reading at Folio Magazine
[ Folio Magazine | 2014-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#art directors
#magazine industry
PW's annual salary survey reveals an eye-opening lack of diversity in the publishing industry, an enduring pay gap between men and women, and an increasingly optimistic workforce. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing industry
Factors like experience played a bigger role, while others like company size took a back seat, but pay is staying consistent for advertising sales directors in publishing. Continue reading at Folio Magazine
[ Folio Magazine | 2014-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#company size
#back seat
Our annual industry survey reveals a modest median pay increase and minor improvements in workforce diversity across trade book publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#minor improvements
#workforce diversity
#trade book
#publishing industry
Our annual industry survey reveals a modest median pay increase and minor improvements in workforce diversity across trade book publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-17 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#minor improvements
#workforce diversity
#trade book
#publishing industry
Our first salary and jobs survey in three years found that the publishing industry’s lack of racial diversity and gender pay gap haven’t improved much. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#racial diversity
#publishing industry
More small strides were made in 2018 toward addressing issues of pay disparity and diversification of the workforce. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-15 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#addressing issues
#publishing industry
The industry made small improvements on such hot-button issues as pay disparity and workforce diversification in 2017—but sexual harassment remains an issue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hot-button issues
In director-level sales and marketing positions, men still take home more than women. But this year, female audience developers and account executives/content marketing professionals are out-earning their male counterparts and in some instances, are taking home thousands more. Last year's... Continue reading at Folio Magazine
[ Folio Magazine | 2018-10-05 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lucrative area
#numbers show
#top publisher
Now that Facebook is all but turning off publishers’ reach in the news feed, audience engagement pros feel vindication but also face new pressures. The post Facebook news feed changes shift publisher audience development priorities appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-27 00:00:00 UTC ]
More news stories like this |
An audience development head said Facebook reps advised the publisher to rely less on Facebook than it has in the past. The post Facebook will ‘completely deprioritize publishers’: Confessions of a publisher audience development head appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post facebook
Women’s share of all publishing jobs rose in 2016, and the pay gap with men closed slightly. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-11-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#pay gap
Careers consultancy bookcareers.com is gathering data for its latest salary survey, with results to be published in September. Continue reading at The Bookseller
[ The Bookseller | 2017-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#gathering data
PW's annual salary and jobs survey found that pay improved slightly in 2015, and that the industry is still overwhelmingly white. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-09-16 00:00:00 UTC ]
More news stories like this |
Facebook has updated its app-install ads to allow developers to select targeted audiences based on which users will most likely use an app and not just install and forget about it. The product, App Event Optimization, will allow advertisers to select from among 14 user actions that might... Continue reading at AdWeek
[ AdWeek | 2016-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#app-install ads
#small number
#created equal
#campaigns running
#in-app purchases
Our annual salary survey drew responses from a younger group than in years past, though the industry still is very white, with 89% of respondents reporting as caucasian. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#predominantly white
#years past
From editorial assistants to senior VP’s, this is how much people who work in publishing reported earning last year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing industry
#senior vp
As consumers scatter across an increasingly fractured media landscape, it’s getting harder to attract and keep them, let alone identify them. The post Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-09-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#show appeared
Like all magazine publishers, associations took a big hit five years ago. Coupled with rapidly evolving consumer habits and an ad community far less reliant on print, association publishers find themselves in a time of change. They've survived, but it hasn't been easy. Creativity, cost cutting... Continue reading at Folio Magazine
[ Folio Magazine | 2014-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#magazine publishers
#big hit
#ad community
#cost cutting