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New measurement and data initiatives include retail media deal with Publicis Groupe's CitrusAd and a metric counterweight to creator content. Continue reading at 'Advertising Age'
[ Advertising Age | 2023-02-08 19:00:34 UTC ]
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Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. Internet of things, meet the baby’s bottom: Parents too busy looking at their smartphones to pay attention to... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-24 20:54:06 UTC ]
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