It's a tough time to be an old-school business publisher, with upstarts like Quartz and even Yahoo Finance muscling in. To combat this, WSJ has launched a new consumer-focused ad campaign featuring will.i.am and Tory Burch that shows how these busy people make time to read the Journal. This, just weeks after Bloomberg underwent a face-lift of its own, along with a new campaign that focused on cool entrepreneurs and the new faces of business, rather than Wall Street finance dudes. The post WSJ vs. Bloomberg: A tale of two marketing campaigns appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2015-02-24 00:00:00 UTC ]
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Vintage imprint Jonathan Cape will publish the graphic novel adaptation of Margaret Atwood’s The Handmaid’s Tale later this month. Continue reading at The Bookseller
[ The Bookseller | 2019-03-06 00:00:00 UTC ]
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US-based independent publisher Barefoot Books is hoping to expand its position in the UK market through a new sales partnership with Abrams & Chronicle Books. Continue reading at The Bookseller
[ The Bookseller | 2019-02-26 00:00:00 UTC ]
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Bookseller Blackwell's has confirmed sales and marketing director Dean Drew will be leaving the business in April after three years. Continue reading at The Bookseller
[ The Bookseller | 2019-02-23 00:00:00 UTC ]
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Canongate has acquired a second book from singer and author Tracey Thorn, My Rock ‘n’ Roll Friend, about "rock ‘n’ roll love affairs" and female friendship. Continue reading at The Bookseller
[ The Bookseller | 2019-02-23 00:00:00 UTC ]
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Retailers are struggling to adapt to changes among comics consumers and publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-15 00:00:00 UTC ]
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UK government backs investigation into dominance of Facebook and GoogleFacebook and Google could be forced to open up their businesses and share details of how their advertising model works, after the government backed an investigation into concerns that their dominance of the online advertising... Continue reading at The Guardian
[ The Guardian | 2019-02-13 00:00:00 UTC ]
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Campaigns for titles by Sally Rooney, The Secret Barrister and Michelle Obama were among the winners at the Publisher’s Publicity Circle Annual Awards. Continue reading at The Bookseller
[ The Bookseller | 2019-02-13 00:00:00 UTC ]
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The six-day Taipei International Book Exhibition (TIBE) kicked off on February 12 with participation from 735 publishing houses and a roster of more than 1,000 events to promote reading and book-related activities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-13 00:00:00 UTC ]
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A programme of events focusing on Indonesian publishing will be held at the London Book Fair this year, including insights into children’s books and current market trends. Continue reading at The Bookseller
[ The Bookseller | 2019-02-13 00:00:00 UTC ]
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Former White House communications aide and new member of the Trump White House tell-all book club Cliff Sims is suing President Trump for his attempts to enforce a nondisclosure agreement signed by Sims—and many others—when he worked for the Trump presidential campaign. Sims, the New York Times... Continue reading at Slate
[ Slate | 2019-02-12 00:00:00 UTC ]
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In her speech, Open Markets Institute senior fellow Lina Khan said: “More than any other firm, Amazon depicts how a company can come to monopolize all sorts of markets without triggering scrutiny under our anti-monopoly laws.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-11 00:00:00 UTC ]
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The National Organising Committee for Indonesia as Market Focus Country at the 2019 London Book Fair is offering grants of up to £5,000 to organisations in the UK for the purpose of staging activities or events that increase public knowledge of Indonesia via the creative sector. Continue reading at The Bookseller
[ The Bookseller | 2019-02-09 00:00:00 UTC ]
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The story of Dan Mallory, aka the bestselling author AJ Finn, reads like a thriller. But it asks uncomfortable questions of the literary worldA true story worthy of a Patricia Highsmith thriller was published this week in the New Yorker. The magazine detailed the deceptions of Dan Mallory, who... Continue reading at The Guardian
[ The Guardian | 2019-02-08 00:00:00 UTC ]
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Chatto & Windus will publish Observer art critic Laura Cumming’s “astonishing” memoir uncovering the mystery of her mother’s disappearance as a child, entitled On Chapel Sands: My Mother and Other Missing Persons. Continue reading at The Bookseller
[ The Bookseller | 2019-02-08 00:00:00 UTC ]
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Following the release of German book market data from 2018, the country's publishers turn their attention to issues facing their industry in 2019. The post The German Book Market in 2018, and a Look Ahead to 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-04 00:00:00 UTC ]
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When it debuted in 2006, BuzzFeed quickly became a social media sensation. Its listicles, quizzes and funny videos went viral and created a huge audience online. The New York-based start-up later hired hundreds of journalists to do serious journalism, creating a platform that many saw as the... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-03 00:00:00 UTC ]
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While enjoyable, Kristen Roupenian’s horror stories don’t live up to the hype afforded her New Yorker hitIn publishing, the New Yorker’s Cat Person was rarer than a super blood wolf moon: a mere short story that became an international must-read, was released as a stand-alone paperback (inflated... Continue reading at The Guardian
[ The Guardian | 2019-02-03 00:00:00 UTC ]
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Margaret Atwood has revealed the cover for The Testaments, the sequel to The Handmaid’s Tale. Continue reading at The Bookseller
[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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Auntie Robbo, a children’s book that features the rollicking adventures of an 80-year-old woman and her grandnephew, deemed "too Scottish" for publication in the 1940s, is being made available by Edinburgh-based indie Scotland Street Press. Continue reading at The Bookseller
[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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New Writing North, the literature development agency for the North of England, has released its list of ‘12 new books by northern writers you must read in 2019’, part of the Read Regional campaign that it began in 2008. Continue reading at The Bookseller
[ The Bookseller | 2019-02-01 00:00:00 UTC ]
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