Why fashion and beauty brands are setting their sights on Austin

Fashion and beauty retailers are following in the footsteps of publishers like Conde Nast and BuzzFeed by setting up shop in Austin. The post Why fashion and beauty brands are setting their sights on Austin appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-05-04 00:00:00 UTC ]
News tagged with: #beauty brands #conde nast

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Purdue Opens Amazon-Branded E-Store

As the start of the fall semester nears, the college bookstore market is heating up with the launch of a second Amazon co-branded online school store at Indiana's Purdue University. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #purdue university


Chromebook on the rise, with sales set to triple by 2017

Google's Chromebook is on the up and up, according to the latest report published by analyst firm Gartner. This year, Gartner estimates that total Chromebook sales will hit 5.2 million, which is up 79 percent from 2013. Looking further out to 2017, the number of units sold should reach 14.4... Continue reading at Betanews

[ Betanews | 2014-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #units sold #education sector


Marlboro Boy And Fat Ronald: The Brand-Jamming Art Of Ron English

Ron English, famous for his colorful statements on consumer culture, talks about reverse shoplifting, and making marketing even more egregious.Portland artist Ron English has spent his career lampooning some of America's top brands, and he's got the cease-and-desist letters to prove it.... Continue reading at Fast Company

[ Fast Company | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top brands #greatest hits #mickey mouse


Florida Bookstore Day Set for November

The brainchild of Tiffany Razzano, founder of Wordier Than Thou, the inaugural event will include at least 30 bookstores across the state. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inaugural event


For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand

Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting... Continue reading at Advertising Age

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #september issue #creative director


The Catholic Book Trade: Brand Loyalty for Niche Publishing

One area of publishing where brand loyalty reigns is in religious books, and Roman Catholic books in particular, largely resulting from market fragmentation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishing #religious books


Brands' Big Challenge: Making the Mind Shift to Mobile

Josh Bernoff, coauthor of the pivotal book on social media, Groundswell, describes himself on Twitter as a "Forrester analyst, idea developer and troublemaker." His latest book on The Mobile Mind Shift certainly lives up to those descriptions.In it, Bernoff discusses the difficulties companies... Continue reading at Advertising Age

[ Advertising Age | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big challenge #forrester analyst


Dublin-set debut for Bloomsbury

Bloomsbury Publishing has acquired Irish writer Rob Doyle’s debut novel Here Are the Young... Continue reading at The Bookseller

[ The Bookseller | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury publishing


Michelle Phan Sued Over Music Rights: How Will Brands and Influencers React?

Makeup guru Michelle Phan, one of YouTube's most popular publishers with over 6.7 million subscribers, may have the vast influence that can give brands the exposure they crave. But, that hasn't stopped electronic dance music label Ultra from suing her for allegedly using its music without the... Continue reading at AdWeek

[ AdWeek | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international audience #record label #great taste


Walliams sets up comedy production company

David Walliams has set up a new production company with comedian Miranda Hart and producer Jo... Continue reading at The Bookseller

[ The Bookseller | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #david walliams #production company


Time Inc. Creates Native Ad Group to Forge Programs Across Brands

Time Inc. has created an eight-person unit to focus on native advertising at the publishing company, led by a staffer from the editorial side, Sports Illustrated Group Creative Director Chris Hercik, and another from the business side, Senior VP-Marketing and Sales Development Priya Narang.Mr.... Continue reading at Advertising Age

[ Advertising Age | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vp-global marketing #mark ford #entertainment weekly #travel leisure


Chicago Mayor Sets City's Independent Bookstore Day

Chicago Mayor Rahm Emanuel issued an official proclamation earlier this week, declaring Saturday, July 12 to be Chicago Independent Bookstore Day. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-11 00:00:00 UTC ]
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Conde Nast Drops Longstanding Policy Affecting Beauty Advertisers

A change to a policy at Conde Nast that affects major beauty advertisers is sending waves of anxiety through some of its largest magazines, including Vogue and Glamour.Referred to internally as the "beauty rotation," the policy long dictated the order in which ads from Revlon, Estee Lauder,... Continue reading at Advertising Age

[ Advertising Age | 2014-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast #beauty advertisers #ad buyers #procter gamble


Bedtime stories for a teenager? One set of children's books brings a father and son together

Monitor contributor Danny Heitman enjoys reading a children's book series about a wealthy elephant named Uncle to his son. What's surprising about that? His son is a teenager. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bedtime stories #books brings #book series


2014 Self-Publishing Book Expo Set

The 2014 Self-Publishing Book Expo, first held in 2009, will take place at the Roosevelt Hotel in New York City on November 15. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-30 00:00:00 UTC ]
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5 brands becoming news publishers in their own right

Five brands that are encroaching on established publishers' turf by starting their own content sites. The post 5 brands becoming news publishers in their own right appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #content sites


First Melville House UK titles set for autumn

Melville House UK will launch its first titles this autumn, starting with a novel by Goldsmiths... Continue reading at The Bookseller

[ The Bookseller | 2014-06-19 00:00:00 UTC ]
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Two Designers' Quest To Create The Magazine "The Beautiful Game" Deserves

A new publication about soccer--and nothing but--tries to be as visually dazzling as the game itself. Sketch Remembering the 1949 plane crash that killed the dominant Italian club team Torino A.C. meant a more sullen depiction. "That took just one sketch to make the finished product," Priest... Continue reading at Fast Company

[ Fast Company | 2014-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #beautiful game


4 Brands Bet on Social and Mobile to Boost Father’s Day Campaigns

Marketers are gung-ho on playing up photo-sharing and social media this year to tap into the power of dad, as seen in Father’s Day campaigns from Ace Hardware, Craftsman, Dremel and O2X. You may not expect dads to be receptive about posting touchy-feely streams of pictures on social media, but... Continue reading at AdWeek

[ AdWeek | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #music downloads #youtube videos #digital platforms


Google Opens Exclusive Video Ad Market For Only Select Publishers And Brands

Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad platform today at a DoubleClick customer conference. The marketplace is called Google Partner Select... Continue reading at AdWeek

[ AdWeek | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher partners #premium publishers