For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand

Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting readers, according to Chris Mitchell, VP-publisher at GQ, part of Conde Nast.The 57 will be tapped to help amplify marketing campaigns through their own social media feeds, by producing custom content for GQ and their own websites, and by appearing in print ads, according to Mr. Mitchell. Four men from the GQ57, for instance, are slated to appear in a custom advertising campaign for retailer Express in GQ's September issue. The campaign includes print pages as well as an extensive digital component, with an interactive shoppable mosaic, display ad units and video interstitials.The GQ57 includes Blake Scott, a style blogger with more than 100,000 followers on Instagram; Tyler Stewart, who oversees the popular Tumblr I Wear Cool Socks; and Sabir M. Peele, founder and creative director of the popular blog Men's Style Pro. (He was also named one of America's best-dressed real men by GQ rival Esquire.) Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
News tagged with: #conde nast #september issue #creative director

Other Publishing stories related to: 'For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand'

For $100,000, GQ Magazine's Most 'Elite' Readers Will Promote Your Brand

Here's the pitch Conde Nast's GQ magazine is giving marketers: Spend at least $100,000 with us and get access to 57 "elite" GQ readers who will help promote your brand across print and digital. The program, called GQ57, is the magazine's latest effort to tap digital-ad budgets by enlisting... Continue reading at Advertising Age

[ Advertising Age | 2014-08-08 00:00:00 UTC ]
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National Geographic Magazine Exceeds 100,000 Paid Digital Subscribers

National Geographic Magazine topped 100,000 paid digital subscribers this past weekend and the magazine's special series on world population, which was collected into one app called "7 Billion", was the number one free app for iPad in iTunes. The 7 Billion app was promoted in Apple's new and... Continue reading at Folio Magazine

[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
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On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities

Both Domino and Seventeen look beyond their pages to interact with audiences. The post On-Brand, Off-Page: Magazine Brands Aim to Build Social Communities appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-12-05 00:00:00 UTC ]
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If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots?

Publishers take deeper dives into targeted topics, looking to appeal to millennials, expand ad inventory, and drive names into their databases. The post If Magazine Brands Are So Valuable, Why Are There So Many Non-Branded Offshoots? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-24 00:00:00 UTC ]
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Ad Age's 2014 Magazine A-List: Vice Is Magazine Brand of the Year

For most magazine companies, 2014 was a difficult year. Backs against the wall, publishers looked beyond print for growth -- to digital media, live events, consumer products and TV deals.Vice magazine is way ahead of them.The free magazine founded in 1994 as Voice of Montreal has grown into one... Continue reading at Advertising Age

[ Advertising Age | 2015-01-12 00:00:00 UTC ]
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MAGAZINE ABCs: July - December 2011: The top 100 magazines at a glance

The second half of 2011 continued to be a challenging time for magazine publishers, with only four of the top 20 consumer titles achieving lifts in print circulations. Continue reading at Media Week

[ Media Week | 2012-02-16 00:00:00 UTC ]
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French author Alice Zeniter has won the eye-popping €100,000 Dublin Literary Award.

The Art of Losing (Farrar, Straus and Giroux) by French novelist Alice Zeniter has won the prestigious Dublin Literary Award, a prize which comes with a handsome glass trophy and the world’s largest purse for a single novel published in English—a whopping €100,000. Nominations for the Dublin... Continue reading at Literrary Hub

[ Literrary Hub | 2022-05-24 16:21:57 UTC ]
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Magazine ABCs: Home and garden titles surge but GQ and Hearst suffer

Actively purchased copy figures show Immediate Media benefitting as readers turn to domestic and children’s magazines. Continue reading at Media Week

[ Media Week | 2022-02-17 16:49:49 UTC ]
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Level Up Your Reading: Become a Literary Magazine Volunteer Reader

Literary magazines depend on volunteer readers to sort through the hundreds of submissions they get. Here's how you can become one! Continue reading at Book Riot

[ Book Riot | 2021-12-01 11:32:00 UTC ]
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A Promised Land digs in, with PRH reporting 100,000 second week sales

Barack Obama's A Promised Land (Viking) has secured a second week in the UK Official Top 50 number one spot. Continue reading at The Bookseller

[ The Bookseller | 2020-12-01 09:38:10 UTC ]
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Neima, Mitchell and Allen promoted at Granta magazine

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[ The Bookseller | 2020-12-01 03:18:32 UTC ]
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Amazon donates $100,000 for diversity and robotics programming at UMd.

Amazon.com Inc. (NASDAQ: AMZN) is again putting more money toward computer science education in the region, this time with a $100,000 donation to the University of Maryland's engineering school for diversity initiatives and robotics programming. Specifically, Amazon Lab126, the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-10-14 11:53:45 UTC ]
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Amazon donates $100,000 for diversity and robotics programming at UMd.

Amazon.com Inc. (NASDAQ: AMZN) is again putting more money toward computer science education in Greater Washington, this time with a $100,000 donation to the University of Maryland's engineering school for diversity initiatives and robotics programming. Specifically, Amazon Lab126, the... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-10-13 15:47:55 UTC ]
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Kobo's new entry-level e-reader is the $100 Nia

Rakuten’s Kobo readers are still hanging around to compete with Amazon’s Kindle lineup, and the company just unveiled a new model. The Kobo Nia is an entry-level reader with a six-inch, 1,024 x 758 Carta E Ink display (with Kobo’s ComfortLight front... Continue reading at Engadget

[ Engadget | 2020-07-15 10:05:12 UTC ]
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Small Press Distribution is asking for $100,000 to cover coronavirus-related losses.

Small Press Distribution, which has brought titles from hundreds of independent publishers to readers for more than 50 years, is in urgent need of financial help to keep from folding. A GoFundMe campaign is aiming to raise $100,000 to cover its next month of costs, including health care for its... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-21 15:11:21 UTC ]
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The Mirror and the Light shatters 100,000 mark

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[ The Bookseller | 2020-03-17 11:08:45 UTC ]
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To Grow Revenue and Engage New Readers, Magazines Think of the Children

Kid-focused brand extensions are no new phenomenon in magazine publishing. Sports Illustrated Kids, Time for Kids and perhaps the longest-running of all, National Geographic Kids, have each endured for decades and remain among the most widely circulated titles geared toward young readers. But... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-11 20:35:39 UTC ]
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People Magazine’s Newest Engagement Play Is Texting Readers Directly

You up? It's People. Starting Sunday, People magazine says it will be offering free, exclusive Oscars red carpet and backstage content to users who text 212-479-1704 and sign up by providing their name and phone number. The project is part of a partnership with Community, a messaging platform... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-04 19:22:48 UTC ]
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John le Carré awarded $100,000 Olof Palme Prize

John le Carré has been awarded the $100,000 Olof Palme Prize, an honour awarded to outstanding achievement in the spirit of assassinated Swedish politician Olof Palme.  Continue reading at The Bookseller

[ The Bookseller | 2020-01-09 18:12:09 UTC ]
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'In 24 hours, people gave us £40,000': how readers rescued a small press

Galley Beggar Press was facing ruin after the collapse of The Book People, but the public has supplied Christmas magic of a kind I don’t usually buy intoIf a novelist had submitted a story to my publishing company about someone losing £40,000 one day and then regaining it the next, thanks to the... Continue reading at The Guardian

[ The Guardian | 2019-12-19 17:31:08 UTC ]
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