Why fashion and beauty brands are setting their sights on Austin

Fashion and beauty retailers are following in the footsteps of publishers like Conde Nast and BuzzFeed by setting up shop in Austin. The post Why fashion and beauty brands are setting their sights on Austin appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-05-04 00:00:00 UTC ]
News tagged with: #beauty brands #conde nast

Other Publishing stories related to: 'Why fashion and beauty brands are setting their sights on Austin'

Playboy's Sales Pitch to This Whiskey Brand Included a Shot of Instagram Ads

If you visit Playboy.com between now and St. Patrick's Day (March 17), you'll see ads for Tullamore D.E.W., the blended Irish whiskey. Then, if you jump onto Instagram, you'll be retargeted with a 30-second video commercial from the same marketer.   Such retargeting isn't at all new, but... Continue reading at AdWeek

[ AdWeek | 2016-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #months ahead #native advertising #social giant #social platform

With Vinyl's Resurgence, Here's How Brands Are Capitalizing on Music's Most Analog Medium

The resurgence of vinyl has everybody talking, and listening. Maybe you've thumbed through a trend piece in The New York Times, crediting analog-loving millennials as the impetus for the revival. Or, you've read in Billboard or on Pitchfork about the trouble that comes with manufacturing vinyl.... Continue reading at AdWeek

[ AdWeek | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing rapidly #running projects #steve lanning #extremely convenient #recording clients #plant include #stations dedicated #adweek magazine #field notes—enjoying #… stuff

Facebook Just Added Data to Help Brands See If They're Driving Offline Sales

Facebook Atlas, the social platform's ad server that extends far beyond its own site and apps, is getting a few noteworthy updates today.  The Menlo Park, Calif.-based company is announcing Offline Actions, which lets Atlas-using marketers upload their own point-of-sale data and view it... Continue reading at AdWeek

[ AdWeek | 2016-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #social giant #mobile devices

With the Resurgence of Vinyl, How Can Brands Capitalize on Music’s Most Analog Medium?

The resurgence of vinyl has everybody talking, and listening. Maybe you've thumbed through a trend piece in The New York Times, crediting analog-loving millennials as the impetus for the revival. Or, you've read in Billboard or on Pitchfork about the trouble that comes with manufacturing vinyl.... Continue reading at AdWeek

[ AdWeek | 2016-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #growing rapidly #running projects #steve lanning #extremely convenient #recording clients #plant include #stations dedicated #adweek magazine #field notes—enjoying #… stuff

Plexus also set to publish David Bowie colouring-in book

Plexus is publishing David Bowie: Starman: A Colouring Book, a "cultural history in pictures" revealing the late musician's 50-year fashion evolution in 30 illustrations. Continue reading at The Bookseller

[ The Bookseller | 2016-03-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #colouring book #cultural history

Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’

Native advertising is paying off for writers of the coveted, mobile demographic at Wattpad. Ashleigh Gardner speaks at London Book Fair's (#LBF16) Quantum Conference (#Quantum16) in April. The post Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’ appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ads #native advertising

Strange sights: Oddest book title prize 2016 – in pictures

A photographic study of Soviet bus stops and a craft manual for flexible children go head to head with a cultural history of the anus on the shortlist for the 38th Diagram prizeDiagram prize: oddest book title shortlist gets behind cultural history of the anus Continue reading... Continue reading at The Guardian

[ The Guardian | 2016-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cultural history

Toy Fair Exhibitors Hope to Stretch Their Brands Beyond Books

Most publishers and authors used their booth presence at the North American International Toy Fair to sell books and sidelines, though a growing number were also on the hunt for new licensing deals. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sell books #growing number #licensing deals

'Jet Set Radio' is absolutely free on Steam

Cupid may have left you high and dry, but have no fear: Sega wants you to have some free games to make up for it. See, as part of the publisher's Make War Not Love event this year, everyone on Steam can grab gratis copies of Jet Set Radio, Golden Axe... Continue reading at Engadget

[ Engadget | 2016-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #free games

Facebook Adds 7 Publishers to Anthology Branded-Video Program

That number should ramp up quickly as Facebook expands the Anthology program ahead of this year's Digital Content NewFronts, adding Brit & Co, Complex Media, Conde Nast, Discovery Communications, NowThis, PopSugar and Refinery29."The selection of these new partners gets to the crux of the... Continue reading at Advertising Age

[ Advertising Age | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse audience #create content #brand partnerships

What’s in a name? With growth, digital publishers face tough branding questions

New digital media companies have to figure out how to scale an audience, but along the way, they face crucial branding decisions. The Huffington Post grew to top 100 million monthly uniques by stretching its mother brand across myriad subject areas, but Bustle and Vox Media say individual brands... Continue reading at Digiday

[ Digiday | 2016-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vox media #individual brands #distributed media

Penguin Classics to offer schools sets of 100 books at £1 per title

Publisher responds to challenge from the schools minister to provide schoolchildren with affordable access to great books From Solomon Northrup’s 19th-century memoir about his years in captivity, Twelve Years a Slave, to classic novels such as Gulliver’s Travels and Madame Bovary, schools... Continue reading at The Guardian

[ The Guardian | 2016-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #classic novels #madame bovary #broad spectrum #secondary school #great expectations #jane eyre

Eighth Harry Potter book set to be 'publishing event of year'

Chain booksellers in the UK have welcomed yesterday’s news that Little, Brown UK will publish the script of J K Rowling’s Harry Potter stage play in book form, although independents are less sure of how well the book will sell. Continue reading at The Bookseller

[ The Bookseller | 2016-02-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brown uk #book form #publishing event #chain booksellers #welcomed yesterday

Transworld signs 'gritty' crime series set in Bradford

Transworld has bought a debut thriller series by A. A. Dhand, promising "to do for Bradford what ‘The Wire’ has done for Baltimore". Continue reading at The Bookseller

[ The Bookseller | 2016-02-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #transworld signs

At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands

There was a kind of cockiness in the air at the AMMC this week, based on a growing realization that magazine brands are really, really good at creating world-class content. The post At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine brands

Time Inc’s new beauty site is an e-commerce and data play

Time Inc. has launched a personalized beauty service, Powder, serving up recommended products and articles to users for Time Inc. This means it can re-target Powder users across its beauty portfolio, including titles like Marie Claire, InStyle and Look. L'Oreal is the only brand partner on board... Continue reading at Digiday

[ Digiday | 2016-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #including titles #marie claire #revenue streams #native content

Snapchat Is Slowly but Surely Letting More Brands Run Long Video Ads

Brands are going long on Snapchat—at least with video. After beginning to test the first "swipe to view" video ad with Activision's Call of Duty in November, a series of brands are now experimenting with ads that promote clips longer than 10 seconds. On Wednesday, three entertainment... Continue reading at AdWeek

[ AdWeek | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming months #live feed

Flying Eye launches brand partnership with Wahaca

Wahaca restaurants will from this spring offer their customers children’s books to read after signing a brand partnership deal with publisher Flying Eye. Continue reading at The Bookseller

[ The Bookseller | 2016-01-28 00:00:00 UTC ]
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1950s-set Mirabelle Bevan mysteries to Little, Brown

Little, Brown has acquired rights to the Mirabelle Bevan series backlist by Edinburgh-based author Sara Sheridan. Continue reading at The Bookseller

[ The Bookseller | 2016-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #acquired rights

Libraries and schools need free author visits, so I set up YA Shot

Cuts to library funding in schools and community mean author visits are a luxury that only some can afford, that’s why author Alexia Casale founded the YA Shot festival and programme to partner libraries and schools for author visits – here’s how your library system can apply to be part of YA... Continue reading at The Guardian

[ The Guardian | 2016-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library funding #local library #young adult #london borough #books site