With branded content hard to do profitably, publishers including Atlantic Media and Bloomberg Media are trying to offer strategic services on a retainer basis. The post ‘We’re building an end-to-end solution’: Bloomberg wants in on the agency business appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-07-19 00:00:00 UTC ]
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LinkedIn is looking more and more like a publisher these days. The professional networking site eschews the term, but its recent moves suggest otherwise, from its Influencers blog network to its acquisition of news reader Pulse and the introduction of native advertising. (LinkedIn calls them... Continue reading at AdWeek
[ AdWeek | 2014-02-10 00:00:00 UTC ]
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Ziff Davis CEO Vivek Shah was named as the new chairman of the Interactive Advertising Bureau tonight. And he started his tenure by immediately taking the industry to task for letting bad traffic perpetuate—taking particular aim at digital media buyers. During a blunt keynote address at the IAB... Continue reading at AdWeek
[ AdWeek | 2014-02-09 00:00:00 UTC ]
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Penguin Random House UK will not be changing its distribution sites in the UK, in the wake of... Continue reading at The Bookseller
[ The Bookseller | 2014-02-07 00:00:00 UTC ]
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The editorial director of the Online Publishers Association weighs in on whether brands should be in the business of creating copy -- or whether that should be left to a partnership with the pros. The post Should Brands Even Be in the Content Business? appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-02-01 00:00:00 UTC ]
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The president of the non-profit investigative journalism website on measuring impact, team work – and Edward SnowdenRichard Tofel has had a dream. It came upon him the night before we meet and he is still a little rattled by it. In it, he found himself performing his old role at Dow Jones, where... Continue reading at The Guardian
[ The Guardian | 2014-01-26 00:00:00 UTC ]
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In a morning session entirely devoted to Amazon.com, author Brad Stone and consultant Joe Esposito looked back over the history of Amazon's growth (and remorseless tactics) before looking ahead to its next round of competitive targets. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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The company responded to reports about the demolition of the Manhattan building housing its flagship store. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-16 00:00:00 UTC ]
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Writer Gillian Flynn has acknowledged rewriting the ending to her novel Gone Girl (Weidenfeld... Continue reading at The Bookseller
[ The Bookseller | 2014-01-10 00:00:00 UTC ]
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IBM is unveiling their new Watson for Business on Thursday, a $1 billion project devoted to bringing big data to every educational institution, pharmaceutical firm, and publishing house in America--and they're offering more than $100 million in venture capital to developers.IBM is announcing the... Continue reading at Fast Company
[ Fast Company | 2014-01-09 00:00:00 UTC ]
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While literature in translation can be a tough sell to U.S. readers, in recent years the Nicolas Grivel Agency, which represents such acclaimed international comics artists as Ulli Lust, Dylan Horrocks and Blutch, has managed to place a host of impressive foreign titles at U.S. publishers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-08 00:00:00 UTC ]
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With Forbes for sale, Fortune's website divorcing from CNNMoney.com and Bloomberg Businessweek getting assessed as part of a companywide strategic review at Bloomberg, the year ahead could see a dramatic shift for top business magazines.The category offers a glimpse into the publishing world at... Continue reading at Advertising Age
[ Advertising Age | 2014-01-04 00:00:00 UTC ]
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Sir Alex Ferguson's My Autobiography (Hodder & Stoughton) has retained pole position in... Continue reading at The Bookseller
[ The Bookseller | 2013-12-31 00:00:00 UTC ]
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Ryan Millman has come a long way since his college days of printing photos from frat parties. Now a full-blown manufacturer, he oversees a suite of four photo-related companies that churn out everything from T-shirts and photo books to canvas prints for major commercial retailers. Continue reading at Baltimore Sun
[ Baltimore Sun | 2013-12-24 00:00:00 UTC ]
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Mark Coker of Smashwords, which recently inked a major content deal with Scribd, weighs in on how the all-you-can-read model changes the way we read, how authors make creative choices, and how everyone gets paid.Is a "Netflix for ebooks" nearing viability? Yesterday, Smashwords, the largest... Continue reading at Fast Company
[ Fast Company | 2013-12-20 00:00:00 UTC ]
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Concerns have been raised over the use of temporary workers at Random House's distribution... Continue reading at The Bookseller
[ The Bookseller | 2013-12-19 00:00:00 UTC ]
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The clock is ticking for two bookstores in the midst of transition: one about to open a second branch, the other to move. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-17 00:00:00 UTC ]
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Phyllis Lambert's book on the great Mies tower is a rare attempt to blend memoir with rigorous architectural history. Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-12-17 00:00:00 UTC ]
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Bloomberg News has an unusual practice of paying some of its reporters explicitly for publishing "market-moving" stories. This is one of many metrics that is factored into reporters' annual bonuses. Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-12-12 00:00:00 UTC ]
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Social mobile games studio Storm8 announced today that it will start marketing, distributing and advising on third-party games via a new arm, Storm8 Publishing. Its first title, War of Dragons for iOS, is a Puzzle & Dragons-esque match-three game originally released as Tower of Saviors.... Continue reading at AllThingsD
[ AllThingsD | 2013-12-10 00:00:00 UTC ]
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Buzzfeed-style site has managed to lure 7 million users – but it still seeks commercial successThis week the Daily Mirror's publisher will make its second foray into socially shared content with the launch of data journalism experiment Ampp3d, as mainstream media companies inspired by the... Continue reading at The Guardian
[ The Guardian | 2013-12-09 00:00:00 UTC ]
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#digital literacy
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