Warner Bros. creates a new unit overseeing big brands, including DC

Warner Bros. Entertainment, now owned by mobile giant AT&T, has formed a new division to make the most of its big brands, including comic book publisher DC Entertainment. The new unit, which carries the buzzword-heavy name of Warner Bros. Global Brands and Experiences, will be led by Pam Lifford,... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2018-09-14 00:00:00 UTC ]
News tagged with: #warner bros #big brands #global brands

Other Publishing stories related to: 'Warner Bros. creates a new unit overseeing big brands, including DC'


Publish and be branded: the new threat to literature's laboratory

Increasingly fixated on the stars of today, such as Hilary Mantel and JK Rowling, publishers are neglecting the experimenters who could save their industry tomorrow: the mid-list writersThe tickets sold out months ago. Long before the admiring reviews of the stage adaptation of Hilary Mantel's... Continue reading at The Guardian

[ The Guardian | 2014-01-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nathan filer #costa award


Big Hat Books Temporarily Closes

Big Hat Books, Indianapolis' only independent full-service general bookstore selling only new books, is temporarily closing while its owner looks for a new, smaller retail space. The 10-year-old bookstore will be closed for an undetermined length of time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-13 00:00:00 UTC ]
More news stories like this |


The Weekly Scorecard Tracking Unit Print Sales (in thousands)

Unit sales of print books fell 4% in the first week of 2014 compared to the week ended Jan. 6, 2013, at outlets that report to Nielsen BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen bookscan


Yahoo Is Betting Big On Digital Magazines

CEO Marissa Mayer wants her company to copy the publishing industry for its "elegant" designs, "distinctive voice," and of course, our CPMs.In an overtly flashy keynote address to the packed CES crowd yesterday, Yahoo CEO Marissa Mayer presented the company's vertical move into online magazines.... Continue reading at Fast Company

[ Fast Company | 2014-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #betting big #digital magazines #publishing industry #distinctive voice #online magazines


Costa Book Awards Announced: But Who Will Win the Big One?

Five top UK authors, including Kate Atkinson and Lucy Hughes-Hallet, are in competition for the Costa Book of the Year. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #costa book


For Sale or in Flux, a Big Year Looms for Business Magazines

With Forbes for sale, Fortune's website divorcing from CNNMoney.com and Bloomberg Businessweek getting assessed as part of a companywide strategic review at Bloomberg, the year ahead could see a dramatic shift for top business magazines.The category offers a glimpse into the publishing world at... Continue reading at Advertising Age

[ Advertising Age | 2014-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #high-quality content #revenue streams


Sales of Print Units Slipped in 2013

Sales of print books through outlets that report to Nielsen BookScan’s retail & club channel fell 2.5%, to 501.6 million units, in 2013, compared to 2012. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print books #nielsen bookscan


"Sales decline" hits DC Thomson performance

Publisher DC Thomson has reported a decline in profits, blamed mainly on losses in its book... Continue reading at The Bookseller

[ The Bookseller | 2014-01-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales decline


Ad Units in Magazines' iPad Editions Climbed 16% in 2013

Ad units in magazines' iPad editions climbed 16% in 2013, according to a report out Monday by MPA-The Association of Magazine Media and Kantar Media.The report, which looked at 69 magazines with monitored print and iPad editions, is a hopeful sign for traditional publishers stymied by secular... Continue reading at Advertising Age

[ Advertising Age | 2013-12-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad units #magazine media #kantar media #ipad editions #hopeful sign #ad pages #print editions #roughly flat


Some big titles unavailable, say indies

Independent booksellers have complained that they are losing crucial Christmas sales with some... Continue reading at The Bookseller

[ The Bookseller | 2013-12-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent booksellers


The Best Brand Content of 2013

The “brands are publishers now” line has become so ubiquitous in digital media that it risks becoming a cliché. While it is often true that companies are increasingly creating their own content, not all that’s published is created equal. Here’s to the brands that took the time and money to... Continue reading at Digiday

[ Digiday | 2013-12-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #created equal


DC Releases a Choose Your Own Adventure-Style Digital Comic About Batman

If you loved choose your own adventure books as a child - the ones where you had to turn to page 34 to ride the unicorn or page 75 to enter the Cave of Time - you may find the narrative format of the latest DC Comics digital graphic novel familiar. Today, DC launched Batman: Arkham ...     Continue reading at Wired

[ Wired | 2013-12-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dc releases #time -


Amazon's bestselling titles of 2013 include Dan Brown, Khaled Hosseini

Amazon's 2013 list of bestselling adult titles includes Brown's 'Inferno' and Hosseini's 'And the Mountains Echoed,' while Veronica Roth's 'Allegiant' tops the children's bestseller list. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #khaled hosseini #bestselling titles #mountains echoed #veronica roth #bestseller list


Alan Warner novel to Faber

Faber has signed the latest novel from Man Booker Prize-longlisted author Alan Warner, previously... Continue reading at The Bookseller

[ The Bookseller | 2013-12-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #alan warner


Phaidon Taps Judith Regan to Head New Multimedia Unit

In an unexpected move, Phaidon, a publisher best known for its lavishly produced art books, has hired Judith Regan to oversee a new division at the company called Regan Arts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multimedia unit


Tribune files plan with SEC ahead of publishing unit spinoff

Tribune Co. took a key step in the planned spinoff of its publishing business on Monday, filing a Form 10 registration statement with the Securities and Exchange Commission. Continue reading at Baltimore Sun

[ Baltimore Sun | 2013-12-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #key step #publishing business #exchange commission


Annuals sales reveal brand power

The top three bestselling annuals in 2013 are growing year on year both in terms of value and... Continue reading at The Bookseller

[ The Bookseller | 2013-12-05 00:00:00 UTC ]
More news stories like this |


Big names turn out for Folio Prize Festival

The Folio Prize is to launch a two-day fiction festival in March just ahead of the announcement... Continue reading at The Bookseller

[ The Bookseller | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #folio prize


Where Branded Content Dollars Are Going

Marketers continue to be in love with their own content. Spending on branded content is set to reach $1.8 million this year, or 37 percent of marketers’ ad budgets, up from $1.7 million in 2012, per a Custom Content Council survey. The lion’s share of that is going into print. Spending on... Continue reading at AdWeek

[ AdWeek | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine ads #tv advertising #direct mail #big question #magazine publishers #ad agencies


A transparent market means rethinking the ways brands advertise

In the transparent marketplace it's what you do, not what you say, that makes the difference, and that's good for sustainabilityIn New York's Central Park recently, an old man was selling "Banksy paintings" for $60 apiece. His booth was right next to others selling everything from second-hand... Continue reading at The Guardian

[ The Guardian | 2013-12-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google glass