Racing ain't cheap, and teams are seldom in a position to turn down money. This leads to some off-the-wall sponsorship deals. Crypto-currencies. Taylor Swift. Jesus. And, for a few glorious years in the late 1980s and early 1990s, "Dianetics," in a campaign bankrolled by the Church of Scientology.Incredibly, it wasn't the only sci-fi-ish religion to dabble in racing (more on that shortly). But it was by far the most prominent.In case you're not familiar, "Dianetics: The Modern Science of Mental Health" was a self-help book by Scientology founder/science fiction author L. Ron Hubbard in 1950; it formed the basis of a sort of proto-Scientology metaphysical movement that swept the nation in the postwar years. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-07-16 00:00:00 UTC ]
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A decade-by-decade history of race and racism in America, compiled by a National Book Award Winner. Continue reading at The New York Times
[ The New York Times | 2017-02-22 10:00:01 UTC ]
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Doris Kearns Goodwin, left, and Rachel Maddow talked about presidents past and future over lunch in the Gotham Lounge at the Peninsula Hotel in Manhattan. Continue reading at The New York Times
[ The New York Times | 2016-10-29 00:00:00 UTC ]
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"The race for reach is over," Conde Nast International digital chief Wolfgang Blau said at the Digiday Publishing Summit Europe in Nice, France, on Thursday. Instead the focus is back to basics: building a passionate audience around a topic and establishing deep connections to them. For Conde... Continue reading at Digiday
[ Digiday | 2016-10-27 00:00:00 UTC ]
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Sidemen: The Book (Coronet), authored by the supergroup of gaming YouTubers, has become the biggest-selling title of Super Thursday 2016, via Nielsen BookScan. Continue reading at The Bookseller
[ The Bookseller | 2016-10-26 00:00:00 UTC ]
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Figures show that game-playing vloggers’ print debut sold more than 26,000 copies in its first three days on sale last weekA week after the starting gun was fired on the race to the top of the Christmas book charts, YouTube superstars the Sidemen have emerged in front of the likes of Jamie... Continue reading at The Guardian
[ The Guardian | 2016-10-26 00:00:00 UTC ]
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As publishing begins the long climb to Christmas, Paul Beatty joins us to talk about life on the Man Booker shortlistIn this week’s podcast we discuss the limits of acceptability with novelist Paul Beatty, whose scorching satire of black American identity has been shortlisted for next week’s Man... Continue reading at The Guardian
[ The Guardian | 2016-10-21 00:00:00 UTC ]
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Today at 2:30 p.m. at Frankfurt Book Fair, Italian bestseller Gianrico Carofoglio is in conversation on the Publishing Perspectives Stage (6.0, E 11) with Bitter Lemon Press' François von Hurter. The post Thursday at Frankfurt: Warming to Carofiglio’s ‘Cold Summer’ appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-20 00:00:00 UTC ]
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Politics meets publishing at the 2016 Frankfurt Book Fair, with discussions of copyright, freedom to publish, and 'Europe and Islam'. The post Download: Thursday’s Frankfurt Book Fair 2016 Show Daily appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-10-20 00:00:00 UTC ]
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Jamie Oliver and Phil Collins go up against Ladybird parodies and Danish coziness on bumper publishing day Jamie Oliver and Phil Collins will do battle against Ladybird and the Danish concept of hygge in the race to be Christmas No 1 in the UK book charts, which begins in earnest with the... Continue reading at The Guardian
[ The Guardian | 2016-10-20 00:00:00 UTC ]
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Booksellers are preparing for this year’s Super Thursday (20th October), with anticipated blockbusters from Jamie Oliver, Phil Collins and Martina Cole among a host of titles released that day with hopes of securing the Christmas number one. Continue reading at The Bookseller
[ The Bookseller | 2016-10-17 00:00:00 UTC ]
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Paula Hawkins' The Girl on the Train takes the number one spot, while Bloomsbury claims its highest-ever Weekly E-Book Ranking position. Continue reading at The Bookseller
[ The Bookseller | 2016-10-14 00:00:00 UTC ]
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HarperCollins' diversity forum HC All In and non-fiction publisher Natalie Jerome were honoured at Business in the Community’s Race Equality Awards last night. Continue reading at The Bookseller
[ The Bookseller | 2016-10-13 00:00:00 UTC ]
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Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The... Continue reading at Digiday
[ Digiday | 2016-10-13 00:00:00 UTC ]
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A 'mini-Super Thursday' sees a raft of titles released that should do very well throughout the Christmas season. Continue reading at The Bookseller
[ The Bookseller | 2016-10-07 00:00:00 UTC ]
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Poet Claudia Rankine was awarded the MacArthur Fellowship grant for her work that engages with contemporary American culture, particularly issues of race. Her most recent book, 2014’s “Citizen,” racked up stacks of awards for its searing take on the personal and political, including the death... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-09-22 00:00:00 UTC ]
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Ebury Press has acquired Built for Speed, a memoir from "road-racing legend" John McGuinness, to be published in the lead up to racing event the 2017 Isle of Man TT. Continue reading at The Bookseller
[ The Bookseller | 2016-08-25 00:00:00 UTC ]
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The Hill, a hardcore politics news publisher, might not seem like a natural fit for Snapchat. But the site's director of emerging media, Taylor Lorenz, sees potential far beyond the brand-building it's doing now, and it's relying on a mixture of content partnerships and approachable tone to... Continue reading at Digiday
[ Digiday | 2016-08-23 00:00:00 UTC ]
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Here's a sampling of new and forthcoming titles, all reviewed by PW, that tackle pressing domestic issues. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-15 00:00:00 UTC ]
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On Sunday, I moderated a discussion featuring my colleague Jamelle Bouie and the New Yorker’s Jelani Cobb at the Oakland Book Festival. The panel, “Race, Politics, and the Obama Presidency,” was initially intended as a look back at how the current president has discussed race during his two... Continue reading at Slate
[ Slate | 2016-05-25 00:00:00 UTC ]
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British independent publisher Silvertail Books has been threatened with legal action by lawyers representing Scientology leader David Miscavige. Continue reading at The Bookseller
[ The Bookseller | 2016-04-28 00:00:00 UTC ]
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