This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
News tagged with: #embracing mobile #advertising week #ad business #adweek magazine

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Pietsch Touts New Marketing Efforts in Letter to Authors

In his last annual letter to authors as Hachettte Book Group CEO, Michael Pietsch hit on a number of topics, including the publisher’s steps to improve its marketing efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #annual letter #marketing efforts #book group


The week's bestselling books, Dec. 24

Southern California Independent Bookstore Bestsellers list for Sunday, December 24 Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-12-20 11:00:18 UTC ]
More news stories like this | News stories tagged with: #bestselling books #independent bookstore


The Top 10 Comics Stories of 2023

More growth in the seemingly unstoppable manga category and the ongoing struggles of librarians and comics retailers were among our most read stories on comics and graphic novels this year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #comics retailers #read stories #graphic novels #manga


The 10 Most Popular Lit Hub Stories of the Year

The literary world may have a complicated relationship to popularity—see every literary novelist’s love/hate (and almost always unrequited) relationship with the bestseller list—but the internet does not. Simply: it’s good to be read, and so we thank you, our readers, for consuming, commenting... Continue reading at Literrary Hub

[ Literrary Hub | 2023-12-18 09:52:49 UTC ]
More news stories like this | News stories tagged with: #complicated relationship #bestseller list— #literary hub #literary world


This Week's Bestsellers: December 18, 2023

Liz Cheney has the #1 book in the country with the memoir 'Oath and Honor.' Plus popular romantasy author Carissa Broadbent makes her traditionally published debut with the PW-starred 'The Serpent & the Wings of Night,' and we look at some of the hit books of the holiday season so far. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #liz cheney #holiday season #memoir


Book Deals: Week of December 18, 2023

Alexander Chee sells a novel to Mariner, Diversion takes on a collection of essays by Tiffany Haddish, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #tiffany haddish


The 10 Most-Read Book Reviews of 2023

In 2023, as we do each year, we published thousands of reviews of thousands of new books. But of all the reviews we published, these are the 10 you read the most. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-14 05:00:00 UTC ]
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The week's bestselling books, Dec. 17

Southern California Independent Bookstore Bestsellers list for Sunday, December 17 Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-12-13 14:00:02 UTC ]
More news stories like this | News stories tagged with: #bestselling books #independent bookstore


PW’s Top 10 Religion Stories of 2023

From a look at how bestselling novelist Colleen Hoover is fueling interest in contemporary Christian fiction to interviews with evangelical superstars David Platt and Beth Moore, here are PW’s most-read religion stories of 2023. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-13 05:00:00 UTC ]
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AAP’s September StatShot: US Book Market Up 0.8 Percent YTD

 US trade revenue was down 0.1 percent year-to-date, and down 0.4 percent for the month of September YTD, in the AAP's StatShot report. The post AAP’s September StatShot: US Book Market Up 0.8 Percent YTD appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-12 16:24:19 UTC ]
More news stories like this | News stories tagged with: #post aap #statshot report #book market


The 10 Best Book Reviews of 2023

Good book criticism is booming right now. I have at least some degree of confidence in saying this because for the past six years, I’ve been keeping track of my favorite reviews to prepare for these annual roundups, and my 2023 longlist was by far the biggest and most difficult to narrow down.... Continue reading at Literrary Hub

[ Literrary Hub | 2023-12-11 12:47:20 UTC ]
More news stories like this | News stories tagged with: #book reviews #keeping track #good book


Children’s Books: Publishers Discuss the Mexican Market’s Evolution

At the 2023 Guadalajara International Book Fair, three Mexican children’s publishers discuss what they describe the sector’s boom. The post Children’s Books: Publishers Discuss the Mexican Market’s Evolution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-08 19:37:01 UTC ]
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Sonos home theater gear is up to 25 percent off, plus the rest of the best tech deals this week

Depending on what you buy and where you shop, many online purchases should arrive before December 25th, so if you're still working through your gift list, it might not be too late. Even if you're just looking for deals in general, there are plenty out there. Despite the fact that the official... Continue reading at Engadget

[ Engadget | 2023-12-08 17:45:42 UTC ]
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10 New December Book Club Picks, From #ReadWithMC to Subtle Asian Book Club

Here are the books being read by all of the book clubs this month, as well as how to take part in the discussion. Continue reading at Book Riot

[ Book Riot | 2023-12-08 11:36:00 UTC ]
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The Top 10 Library Stories of 2023

PW looks back at the library stories that captivated the publishing world this year, and what they portend for 2024. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-08 05:00:00 UTC ]
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Book Deals: Week of December 11, 2023

Jeffery Deaver and Isabella Maldonado sell the first in a new series to Thomas & Mercer, Europa takes on International Booker finalist Robert Seethaler, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-08 05:00:00 UTC ]
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This Week's Bestsellers: December 11, 2023

Dav Pilkey's fifth Cat Kid Comic Club volume, 'Influencers,' is the #1 book in the country. Plus Nicole "the Holistic Psychologist" LePera returns with 'How to Be the Love You Seek,' and Lynn Painter, who writes rom-coms for teens and adults, has her best first week yet with 'Betting on You.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-08 05:00:00 UTC ]
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The Week in Libraries: December 8, 2023

Among the week's headlines: Montana strikes the MLIS requirement for library directors; Florida's revealing argument about the freedom to read in public schools; and a new report from ALA explores the "digital public library ecosystem." Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-08 05:00:00 UTC ]
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Holiday Book Sales Have Another Good Week

Holiday sales of print books followed a small increase over Thanksgiving week with a 4.2% gain last week over the week ended December 3, 2022, at outlets that report to Circana BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-07 05:00:00 UTC ]
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Italy: Più Libri Più Liberi Opens Today in a ‘Stable Market’

Small- and medium-sized publishers make up 50.1 percent of the Italian book market, reports AIE at today's Più Libri Più Liberi opening. The post Italy: Più Libri Più Liberi Opens Today in a ‘Stable Market’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-06 19:33:32 UTC ]
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