This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
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The week's bestselling books, March 31

The Southern California Independent Bookstore Bestsellers list for Sunday, March 31, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

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Book Deals: Week of March 25, 2024

Simon & Schuster lands a novel that had the London Book Fair buzzing, Celadon signs a young Harvard grad’s hot debut novel, and more Continue reading at Publishers Weekly

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The Week in Libraries: March 22, 2024

Among the week's headlines: ALA is honored by the National Book Critics Circle; the political attacks on libraries in Alabama continue to escalate; and a report on how libraries are bridging the mental health divide in Texas. Continue reading at Publishers Weekly

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This Week’s Bestsellers: March 25, 2024

Books by “Mythical Chef” Josh Scherer, Deion “Coach Prime” Sanders, and romantasy author Scarlett St. Clair are among the big debuts. Plus the anime adaptation of Eiichiro Oda’s One Piece manga celebrates its 25th anniversary. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-22 04:00:00 UTC ]
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The week's bestselling books, March 24

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Influential 'Publishers Weekly' Editor Sybil Steinberg Dies at 90

Sybil Steinberg, a lifelong lover of literature and a 'Publishers Weekly' editor for 25 years, died on March 17. She was 90. Steinberg served as editor of the magazine's Reviews and Author Interview departments until her retirement in 2001. Continue reading at Publishers Weekly

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Sports Illustrated to continue print editions under reported 10-year deal with new publisher

Months after mass layoffs threatened its future, Sports Illustrated will resume publishing after its owner reached a new rights deal with digital media company Minute Media. Continue reading at CBC

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Barbara Walters’s Wardrobe Was For Sale This Week in NYC

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Book Deals: Week of March 18, 2024

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The Week in Libraries: March 15, 2024

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The week's bestselling books, March 17

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10 Of The Best New Children’s Books Out March 2024

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A Bee’s-Eye View of the World

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Book Deals: Week of March 11, 2024

Pantheon takes journalist Paolo Ramos’s book on the rise of the Latino far right; Pegasus takes YA author Kristina Pérez’s adult debut, and more. Continue reading at Publishers Weekly

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The Week in Libraries: March 8, 2024

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Higher Prices Boost Book Sales in International Markets

Revenue in 12 of 16 overseas book markets rose last year, even as unit sales fell, according to a new joint report from Nielsen/GFK Entertainment. Continue reading at Publishers Weekly

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This Week’s Bestsellers: March 11, 2024

Tommy Orange follows his 2018 debut, ‘There There,’ with ‘Wandering Stars,’ #8 on our hardcover fiction list. Plus Peter Schweizer, Dr. Phil, and C.J. Box are among the week’s big debuts, and longtime Silicon Valley journalist Kara Swisher comes out swinging with ‘Burn Book.’ Continue reading at Publishers Weekly

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Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

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