This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
News tagged with: #embracing mobile #advertising week #ad business #adweek magazine

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Bookwire Releases a Report on Spanish-Language Digital Book Markets

Representing Bookwire customers in Spanish-language markets, this report finds strong performance of both ebooks and audiobooks. The post Bookwire Releases a Report on Spanish-Language Digital Book Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-05-13 21:33:03 UTC ]
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The Guardian view on audiobooks: a growing market that asks existential questions | Editorial

When is a book not a book? When it is performed by a starry cast of hundreds. Except it has always been more complicated than thatNews this week of a 17% hike in the UK’s audiobook sales might seem like a niche business story, but it raises an existential question. What exactly is an audiobook... Continue reading at The Guardian

[ The Guardian | 2024-05-10 17:25:03 UTC ]
More news stories like this | News stories tagged with: #audiobook sales #market dominance #jk rowling #sit alongside #stephen fry #jim dale #harry potter #audiobook


How To Prepare for Pride Month in Libraries 2024: Book Censorship News, May 10, 2024

How to prepare for Pride month in the library, both as library workers and library lovers. That, plus this week's book censorship news roundup. Continue reading at Book Riot

[ Book Riot | 2024-05-10 11:30:00 UTC ]
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Book Deals: Week of May 13, 2024

Atria lands a memoir by ‘Ted Lasso’ costar Brendan Hunt; Viking takes Lindsay Owens’s exploration of price gouging, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book deals #ted lasso #memoir


This Week’s Bestsellers: May 13, 2024

Erik Larson’s latest historical narrative, ‘The Demon of Unrest,’ is the #2 book in the country. Plus the YA romantasy ‘Powerful’ by Lauren Roberts is #7 in the country, and Rachel Khong’s ‘Real Americans,’ #10 on our hardcover fiction list, is a book club fave. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #erik larson ##2 book #rachel khong #book club #hardcover


10 New Books for Mother’s Day

With Mother's Day fast approaching, perhaps you have forgotten to get a gift for the mother or maternal figure in your life—or perhaps you are a mother and are mulling the multivarious meanings of motherhood. If either is true, perhaps this list is for you. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-09 04:00:00 UTC ]
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The week's bestselling books, May 12

The Southern California Independent Bookstore Bestsellers list for Sunday, May 12, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-05-08 13:00:45 UTC ]
More news stories like this | News stories tagged with: #bestselling books #including hardcover #paperback fiction #paperback #hardcover #independent bookstore


The Week in Libraries: May 3, 2024

Advocacy efforts for federal library funding shift to the Senate, a librarian has joined the Democratic gubernatorial ticket in Utah, 'Library Journal' has named its 2024 class of Movers & Shakers, and more in this week's library news. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
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Book Deals: Week of May 6, 2024

Hachette lands a blockbuster new memoir by Priscilla Presley, Ballantine signs a new book from bestselling British author Eve Chase, and more Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
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This Week’s Bestsellers: May 6, 2024

Emily Henry’s latest contemporary rom-com, ‘Funny Story,’ is the #1 book in the country. Plus novelist Amy Tan goes birding, and ‘The Covenant of Water’ by Abraham Verghese gets a boost from ‘CBS Sunday Morning.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-05-03 04:00:00 UTC ]
More news stories like this | News stories tagged with: #emily henry #abraham verghese ##1 book


Spotify Is Ready to Compete for Video Advertising

Audio platform Spotify made its first appearance at NewFronts week on Wednesday evening, part of a larger bid from the streaming platform to attract advertising to its growing inventory of digital video. While Spotify remains predominantly a music, podcast and audiobook... Continue reading at AdWeek

[ AdWeek | 2024-05-01 21:11:08 UTC ]
More news stories like this | News stories tagged with: #video advertising #wednesday evening #streaming platform #digital video #audiobook service #audiobook


This Week’s Bestsellers: April 29, 2024

Chloe Walsh’s ‘Taming 7,’ a new entry in her BookTok-popular Boys of Tommen YA series, debuts at #3 on our children’s fiction list. Plus novelists Salman Rushdie and Caleb Carr publish memoirs, and a memoir in Spanish by Mexican President Andrés Manuel López Obrador is a stateside hit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fiction list #memoir #novelists


Book Deals: Week of April 29, 2024

Putnam lands Jill Santopolo’s long anticipated sequel to The Light We Lost, Gallery signs a memoir by late fashion designer Kate Spade’s best friend, and more Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
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The Week in Libraries: April 26, 2024

Among the week's headlines: a deadline looms for federal library funding; the FCC votes to restore net neutrality rules; Maryland passes a law designed to discourage book bans; and why Alabama librarians are feeling exhausted. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-26 04:00:00 UTC ]
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The week's bestselling books, April 28

The Southern California Independent Bookstore Bestsellers list for Sunday, April 28, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-04-24 13:00:23 UTC ]
More news stories like this | News stories tagged with: #bestselling books #including hardcover #paperback fiction #paperback #hardcover #independent bookstore


This Week’s Bestsellers: April 22, 2024

Leigh Bardugo’s ‘The Familiar,’ a standalone fantasy novel, is the #3 book in the country. Plus Anne Lamott returns with ‘Somehow,’ a meditation on matters of the heart, and Elsie Silver launches a new romance series with ‘Wild Love.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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The Week in Libraries: April 19, 2024

Among the week's headlines: a new report reinforces the value of school libraries; PEN America finds school book bans still surging; and an epic battle over the public library in Superman's hometown of Metropolis (...Illinois). Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #school libraries #public library