This Infographic Has 10 Eye-Popping Marketing Stats From Advertising Week

Advertising Week XII, the Lollapalooza of marketing and media, brought with it a trove of data illustrating the growing mobile reach of social platforms Facebook, Google, Instagram and Snapchat. There was also no shortage of numbers revealed during the New York event affirming the impact of television—and yet, even the networks are embracing mobile more than ever. The ad business, noted Carolyn Everson, Facebook's vp of global marketing solutions, isn't just getting into the game. "The shift to mobile," she said, "has already happened."     This story first appeared in the Oct. 5 issue of Adweek magazine. Click here to subscribe. Continue reading at 'AdWeek'

[ AdWeek | 2015-10-04 00:00:00 UTC ]
News tagged with: #embracing mobile #advertising week #ad business #adweek magazine

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Abu Dhabi International Book Fair Extended to 10 Days

An expanded Abu Dhabi International Book Fair, says Dr. Ali Bin Tamim, will help expand educational programming and book sales figures. The post Abu Dhabi International Book Fair Extended to 10 Days appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-08-22 22:25:41 UTC ]
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The week's bestselling books, Aug. 25

The Southern California Independent Bookstore Bestsellers list for Sunday, Aug. 25, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-08-21 13:00:54 UTC ]
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The 10 Most Interesting Questions in the World of Books and Reading

Some stories come and go, but there are some stories that are part of fundamental questions that the book world is asking and trying to answer. Here are the ten that I find to be the most important at the moment. Continue reading at Book Riot

[ Book Riot | 2024-08-21 10:00:00 UTC ]
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St. Martin’s Press Responds to Marketing Controversy

Amid a months-long dispute with influencers, many of whom have vowed not to promote St. Martin's Press titles until their concerns are addressed, SMP on Friday released a brief statement condemning "racism in all its forms" and saying it remains committed to "publishing a wide variety of books... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-19 04:00:00 UTC ]
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This Week’s Bestsellers: August 19, 2024

‘Apprentice to the Villain,’ book two in Hannah Nicole Maehrer’s TikTok–spawned romantasy series, is the #2 book in the country. Plus ‘The Mercy of Gods’ launches a new series from pseudonynous Expanse authors James S.A. Corey, and Casey McQuiston returns with the queer romance ‘The Pairing.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-16 04:00:00 UTC ]
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Book Deals: Week of August 19th, 2024

Avid Reader Press signs an Samuiel Hawley’s epic WWII novel, HarperOne takes science writer Corey S. Powell’s exploration of the unseen universe, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-16 04:00:00 UTC ]
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‘Game of Thrones’: AFR editor blindsided as Nine inundated with voluntary redundancy applications | The Weekly Beast

Nine CEO defends highly publicised decision to carry the Olympic torch in Paris. Plus: ABC revives beloved news themeFollow our Australia news live blog for latest updatesGet our morning and afternoon news emails, free app or daily news podcastWeekly Beast understands the publishing division of... Continue reading at The Guardian

[ The Guardian | 2024-08-16 03:24:36 UTC ]
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The week's bestselling books, Aug. 18

The Southern California Independent Bookstore Bestsellers list for Sunday, Aug. 18, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-08-14 13:00:11 UTC ]
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Leigh Marchant Joins HBG as Chief Marketing Officer

Marchant, who was previously director of marketing, strategy, and engagement at the Random House Group, will join Hachette Book Group on September 23. She succeeds Wibke Grutjen, who departed HBG this month to join Simon & Schuster. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-14 04:00:00 UTC ]
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This Week’s Bestsellers: August 12, 2024

Alex Hirsch’s ‘The Book of Bill’ is the #1 book in the country, followed by two editions of J.D. Vance’s ‘Hillbilly Elegy.’ Plus Alison Espach’s ‘The Wedding People’ and Rainbow Rowell’s ‘Slow Dance,’ two book club picks, make their debuts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-09 04:00:00 UTC ]
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The Week in Libraries: August 9, 2024

Among the week's headlines: the Eighth Circuit Court of Appeals has weighed in on Iowa's SF 496 with a mixed decision; Utah bans 13 books from all public schools in the state, six of which are by Sarah J. Maas; and Kelly Jensen of 'Book Riot' offers a how-to guide to fighting book bans. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-09 04:00:00 UTC ]
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Book Deals: Week of August 12th, 2024

Simon & Schuster will publish Bob Woodward’s latest White House tell-all, Hachette takes women’s health advocate Tamsen Fadal’s Menopause guide, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-09 04:00:00 UTC ]
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The week's bestselling books, Aug. 11

The Southern California Independent Bookstore Bestsellers list for Sunday, Aug. 11, 2024, including hardcover and paperback fiction and nonfiction. Continue reading at Los Angeles Times

[ Los Angeles Times | 2024-08-07 13:00:44 UTC ]
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The Lindsays: how 10 siblings from the 19th century shaped Australian art and identity

Most Australians have heard of Norman Lindsay’s fantastical children’s book The Magic Pudding. He was just one of ten talented siblings. Continue reading at The Conversation

[ The Conversation | 2024-08-07 02:54:02 UTC ]
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My weeks of reading hornily: steamy book sales have doubled – and I soon found out why

From fairy porn to romantasy via the Omegaverse, publishing is sexier than ever. The reason? A big shift in gen Z and millennial attitudes to respectability and shame ...I spent a fortnight reading nothing but smut and I don’t need to give you a reason. But since there is one, here it is:... Continue reading at The Guardian

[ The Guardian | 2024-08-06 04:00:33 UTC ]
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The Biggest Book News of the Week

Sexual assault allegations against Neil Gaiman, Project 2025's impact on books & education, saying goodbye to an OG queen of YA, and more. Continue reading at Book Riot

[ Book Riot | 2024-08-03 15:00:00 UTC ]
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The Week’s Most Popular Stories

Sexual assault allegations against Neil Gaiman, the best book club books of August, and more. Continue reading at Book Riot

[ Book Riot | 2024-08-03 15:00:00 UTC ]
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Banned Books Week is Entering a New Era

Plus: the most read books on Goodreads in July, new cookbooks for the school year, and more. Continue reading at Book Riot

[ Book Riot | 2024-08-02 15:00:00 UTC ]
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A New Era for Banned Books Week: Book Censorship News, August 2, 2024

Making Banned Books Week about action will bring us one step closer to curtailing book censorship. That, plus this week's book censorship news. Continue reading at Book Riot

[ Book Riot | 2024-08-02 13:30:00 UTC ]
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10 great ‘beach reads’ for art and design lovers

It’s summer vacation season! Here’s a (hefty) list of the season’s best new design books you should take with you. A “beach read” means different things to different people. There are those who simply shove a couple paperback thrillers or romance novels into their vacation bag and call it a... Continue reading at Fast Company

[ Fast Company | 2024-08-02 09:30:00 UTC ]
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