The Sun’s Facebook chatbot drove nearly half users back to its site

The Sun has been experimenting with a Facebook Messenger chatbot for a month, pushing football content. During this time, it published 263 notifications. The frequency increased as the transfer window deadline loomed. On this one day, 43 percent of the subscribers (who number in the low thousands) clicked through to the site. While the creative potential is there for publishers, the pressure is on to deliver more than automated feeds. The Sun will be rolling out more bots across verticals in the coming weeks. The post The Sun’s Facebook chatbot drove nearly half users back to its site appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-14 00:00:00 UTC ]
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Responsive Websites Are Great for Users, but How Are the Ad Dollars Being Affected?

Since so many consumers hop from smartphone to desktop to tablet and back again multiple times a day, Web publishers have rushed to embrace responsive design: a technology that automatically resizes content to fit any screen. The responsive movement has been a win for users, who increasingly... Continue reading at AdWeek

[ AdWeek | 2013-09-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #robyn peterson #full potential #adam shlachter


Stik protects local businesses from fraudulent user reviews

Word-of-mouth has long been a driver of small business success (and failure), and these days it takes the form of online customer reviews. But the relative anonymity provided by the Web has added a new wrinkle: review fraud. In fact, fake reviews have been a real problem on Yelp. Last fall the... Continue reading at PC World

[ PC World | 2013-09-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bad reviews #wreak havoc #address book


Half of Sheffield's libraries under threat

More than half of Sheffield's libraries could be closed, unless community groups come forward... Continue reading at The Bookseller

[ The Bookseller | 2013-09-17 00:00:00 UTC ]
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Facebook Marketing Tactics for Book and Media Businesses

Facebook marketing specialists Qwaya offer tips on making the most of marketing and advertising for publishers on the ubiquitous social media platform. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-11 00:00:00 UTC ]
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Facebook and Yahoo join motions to disclose national security requests

Tech companies continue their push to reveal more details about how often the U.S. government collects user information for national security purposes. Yahoo and Facebook have now filed motions with the U.S. Foreign Intelligence Surveillance Court, asking for the right to publish more... Continue reading at PC World

[ PC World | 2013-09-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #court order #national security #user data #tech firms


Ether for Authors: Can You Sell Ebooks on the Half Shell?

In Ether for Authors, Porter Anderson looks at the Oyster ebook subscription service, at a CONTEC session ahead in Frankfurt, at book marketing, and more. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #book marketing #porter anderson #sell ebooks


In The First Half Of 2013, The U.S. Made 12,444 Data Requests From Yahoo

Following the heels of Google and Facebook, Yahoo today published its first transparency report detailing government requests for user data in the first half of the year. It intends to issue a transparency report every six months. Of the 17 countries highlighted, the U.S. leads with the most... Continue reading at Fast Company

[ Fast Company | 2013-09-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #aggregate statistics #billing information #ip address #user data


Content Recommendation Company Now Allows Users to Reject Stories

Taboola, a company that powers content recommendation and monetization for Web publishers, is now offering users a chance to reject and even weigh in on stories that the company suggests. The company's content recommendation tech appears on all sorts of sites on the Web, often in the form of... Continue reading at AdWeek

[ AdWeek | 2013-09-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #official release #good fit #recommended content


Facebook's new face recognition policy astonishes German privacy regulator

A German privacy regulator is astonished that Facebook has added facial recognition to a proposed new privacy policy it published on Thursday. "It is astonishing to find the facial recognition again in the new proposed privacy policy that Facebook published yesterday. We therefore have directly... Continue reading at PC World

[ PC World | 2013-08-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #facial recognition #privacy policy #face recognition #data protection


Fiction boosts Lagardere in first half

Lagardere has reported sales in its publishing division up 3.1% like-for-like in the first half... Continue reading at The Bookseller

[ The Bookseller | 2013-08-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #1% like-for- #publishing division #reported sales


Gap And Other Brands Are Already Using Facebook Gifs

Tech firm Giphy this morning tweeted that it had launched a Facebook GIFs product, and the digerati immediately buzzed with interest. Within a couple of hours, The Gap posted one of the first branded GIFs on the hugely popular social media platform and a handful of other brands are readying... Continue reading at AdWeek

[ AdWeek | 2013-08-29 00:00:00 UTC ]
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Facebook details government requests

Facebook has for the first time published data on how often governments around the world request data on its users. Continue reading at BBC World

[ BBC World | 2013-08-27 00:00:00 UTC ]
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Browsers block ads, threaten free sites, researchers say

Nearly one in four browsers are armed with an ad-blocking tool, reducing revenue at free-content websites, an Irish company said last week. The popularity of ad blocking—driven by users' frustrations with intrusive, distracting or just-plain-ugly-and-noisy ads—threatens the free-for-all model... Continue reading at PC World

[ PC World | 2013-08-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #vicious cycle #content publishers


Distro Issue 104: Prep for class with Engadget's back to school guide

Unfortunately, it's time to hit the books once more. Don't get completely bummed out by the start of classes because this special issue of our weekly e-magazine has all of the top picks for back to school gear. That's right, from laptops to portable audio, we've narrowed down the best tech... Continue reading at Engadget

[ Engadget | 2013-08-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #google play #windows store #app stores #ve narrowed


Facebook Tweaks Third-Party App Login Requests

Facebook on Thursday rolled out changes to the way third-party apps request permissions from users when connecting to Facebook. Now, the app must request separate permission to "read" and use some of your Facebook information, as well as to "write," or publish your app activity back to Facebook.... Continue reading at AllThingsD

[ AllThingsD | 2013-08-22 00:00:00 UTC ]
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Fall Regionals 2013: Getting Back to Basics

If there’s a chill in the air and the leaves are starting to change, it must be time for the fall regional trade shows. Although the shows have shrunk in recent years, Wanda Jewell, executive director of the Southern Independent Booksellers Alliance, promises “a show people can’t miss,” with 150... Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-19 00:00:00 UTC ]
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Facebook eyes making local connections with mesh networks

Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World

[ PC World | 2013-08-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #direct contact #direct link #patent filing


Meet the Man Who is Building a Hyperlocal Aggregation Platform for the Chicago Sun-Times

Newspaper publishers everywhere are trying to do more with less, and the battle for local readers is a big part of their struggle, since it is one area where larger players aren’t as competitive and so theoretically there is a lot of opport ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-08-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big part #local readers #newspaper publishers #chicago sun-times


Facebook for iOS now integrated with OpenTable reservations and Rovi TV info

Facebook has begun integrating OpenTable and Rovi TV guide information to its mobile Pages so users can now book a reservation and check out what's coming on TV right within the social networking app. For the former, there'll be a Reservations prompt located in the restaurant's Facebook Page,... Continue reading at Engadget

[ Engadget | 2013-08-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sit tight #android users #mobile web #mobile pages


Facebook Mobile App Hooks Up With OpenTable

Facebook on Monday announced a new integration with restaurant reservation network OpenTable, which will allow Facebook users to book reservations directly through the Facebook mobile iOS app. The update, which will go live on Monday, will also include TV listing information on TV show pages,... Continue reading at AllThingsD

[ AllThingsD | 2013-08-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mobile device #monday announced #facebook users