The Sun’s Facebook chatbot drove nearly half users back to its site

The Sun has been experimenting with a Facebook Messenger chatbot for a month, pushing football content. During this time, it published 263 notifications. The frequency increased as the transfer window deadline loomed. On this one day, 43 percent of the subscribers (who number in the low thousands) clicked through to the site. While the creative potential is there for publishers, the pressure is on to deliver more than automated feeds. The Sun will be rolling out more bots across verticals in the coming weeks. The post The Sun’s Facebook chatbot drove nearly half users back to its site appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-14 00:00:00 UTC ]
News tagged with: #site appeared #creative potential #coming weeks

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Apple backs off in EU ebook antitrust case

Apple and four major publishers have offered to let retailers such as Amazon sell ebooks at a discount to settle an EU antitrust investigation into their pricing deals and avoid possible fines. Continue reading at Stuff

[ Stuff | 2012-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #major publishers


PA half year: Fiction ebook sales increased 188%

Sales of digital fiction books increased by 188% in value terms in the first half of the year,... Continue reading at The Bookseller

[ The Bookseller | 2012-09-18 00:00:00 UTC ]
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Anobii puts back indie affiliation scheme

Anobii has postponed until 2013 an affiliation scheme it devised to enable independent... Continue reading at The Bookseller

[ The Bookseller | 2012-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enable independent


Back to school boost for booksellers

Book sales jumped by more than £1m last week as sales of academic titles helped to offset... Continue reading at The Bookseller

[ The Bookseller | 2012-09-12 00:00:00 UTC ]
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French Media Sites Demand Google Pay for Using Their Content

Publishers want a slice of Google ad revenue. France's major online newspaper publishers have called for a new legislation which will ensure internet search engines including Google have to pay them for using their published content. Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #published content #including google


Mobile commerce site from Blackwell’s

Blackwell’s bookshops has launched an M-Commerce site, giving its student market the... Continue reading at The Bookseller

[ The Bookseller | 2012-09-10 00:00:00 UTC ]
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Hachette UK and Commonwealth sees 8% sales drop in first half

Hachette UK is looking to exceptionally strong autumn publishing after recording an 8% sales drop... Continue reading at The Bookseller

[ The Bookseller | 2012-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette uk


German Cabinet Backs Law That Could Allow News Publishers to Sue Google

The German cabinet gave its backing Wednesday to a draft law extending copyright protection to snippets of news articles republished by search engines, although... Continue reading at PC World

[ PC World | 2012-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #search engines


Will Paid Reviews Bite Amazon Back?

At least one entrepreneur sells positive book reviews to Amazon authors. How an apparently unreliable customer-review system might finally eat itself. Continue reading at The Atlantic

[ The Atlantic | 2012-08-28 00:00:00 UTC ]
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Local News Sites Form New Trade Association

Next month, at the annual Block by Block conference for local news sites, around 100 independent publishers will celebrate the launch of a new nonprofit trade group that will offer support for the growing hyperlocal news industry.   Local Indepe ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade association


Kensal Rise Library campaigners half-way to fundraising target

Campaigners trying to create a community library in Kensal Rise have raised nearly half the money... Continue reading at The Bookseller

[ The Bookseller | 2012-08-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fundraising target #community library #kensal rise


BA backs indie's high street shopping campaign

An independent bookseller who launched a campaign to encourage more people to shop on their high... Continue reading at The Bookseller

[ The Bookseller | 2012-08-17 00:00:00 UTC ]
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Back to School

Over the past five years, licensed books and supplemental educational materials have increasingly made their way into school libraries and classrooms. Educators have come to accept that licensed titles are a way to bring in reluctant readers and sustain interest in subjects like math and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #school libraries #licensed books #increasingly made #licensed titles #reluctant readers #retail channels


Publishers and Apple hit back at DOJ

Publishers and Apple fighting the US' Department of Justice over agency pricing have hit back... Continue reading at The Bookseller

[ The Bookseller | 2012-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #apple fighting #agency pricing #hit back


Banville to bring back Chandler

Raymond Chandler is the latest classic author to have a current writer take on his mantle, with... Continue reading at The Bookseller

[ The Bookseller | 2012-08-08 00:00:00 UTC ]
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Profit drops at Penguin in first half 2012

Penguin profits have dropped by £20m in the first half of 2012 to £22m, nearly... Continue reading at The Bookseller

[ The Bookseller | 2012-07-27 00:00:00 UTC ]
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Informa’s academic division up 6% in first half

Taylor and Francis’ parent company Informa saw revenue growth in its academic division of 6... Continue reading at The Bookseller

[ The Bookseller | 2012-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #academic division #revenue growth


Rosen calls for backing for reading for pleasure

Former children's laureate Michael Rosen is leading calls by children's book authors and... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book authors


Department for Education backing Reading for Pleasure

Representatives from across the industry met yesterday (19th July) to discuss reading for... Continue reading at The Bookseller

[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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QuadrantOne Unveils Targeting Tools For Newspaper Sites

QuadrantOne, an online ad platform created by a consortium of newspaper publishers, including Gannett, Hearst, the New York Times Co. and Tribune, is introducing three new ad management tools intended to improve targeting and measurement of online ad ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper publishers #including gannett