The Sun’s Facebook chatbot drove nearly half users back to its site

The Sun has been experimenting with a Facebook Messenger chatbot for a month, pushing football content. During this time, it published 263 notifications. The frequency increased as the transfer window deadline loomed. On this one day, 43 percent of the subscribers (who number in the low thousands) clicked through to the site. While the creative potential is there for publishers, the pressure is on to deliver more than automated feeds. The Sun will be rolling out more bots across verticals in the coming weeks. The post The Sun’s Facebook chatbot drove nearly half users back to its site appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-14 00:00:00 UTC ]
News tagged with: #site appeared #creative potential #coming weeks

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After 37 Years, Winton Steps Back

After spending 37 years in the publishing industry, including the last five as chairman, CEO, and publisher of Counterpoint LLC, Charlie Winton turned over the publisher reins at the press to Rolph Blythe on May 1. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-12 00:00:00 UTC ]
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US court backs Google book plans

A US federal appeals court has questioned the reasoning behind a class-action lawsuit against Google over its effort to digitise millions of books, suggesting that many authors could benefit from the project. Continue reading at Stuff

[ Stuff | 2013-05-09 00:00:00 UTC ]
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Condé Nast Launches B-to-B Ecommerce Site

Condé Nast is taking its glossy, high-style images off the page and into the b-to-b marketplace. Continue reading at Folio Magazine

[ Folio Magazine | 2013-05-03 00:00:00 UTC ]
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PublishNews Brazil: Saraiva Gets New CEO, Book Policies Go Back to Brasilia

In Brazil, Saraiva gets a new CEO, the Ministry of Culture moves oversite of book policies back to Brasilia, and a university press finds success with free ebooks by its professors. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-03 00:00:00 UTC ]
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Drama Online site launched

Bloomsbury and Faber's Drama Online, launched today (1st May) in beta, includes a partnership... Continue reading at The Bookseller

[ The Bookseller | 2013-05-01 00:00:00 UTC ]
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Dubai Arabic E-bookseller Rufoof Attracts 100,000 Users

Dubai's Rufoof e-bookseller offers 5,000 titles in Arabic and has attracted 100,000 users, 50% from Saudi Arabia, starting with free Islamic titles. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-29 00:00:00 UTC ]
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ACE backs Miller over culture speech

Arts Council England (ACE) has backed the speech culture secretary Maria Miller’s speech... Continue reading at The Bookseller

[ The Bookseller | 2013-04-25 00:00:00 UTC ]
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Medium Buys Long-Form Site Matter

Twitter has often been cited as anathema to long-form journalism, but one of the social giant's co-founders thinks the two concepts can work together. Medium, a content production and delivery platform started by Twitter and Blogger co-founder Ev Williams, has acquired the sci-tech long-form... Continue reading at Folio Magazine

[ Folio Magazine | 2013-04-19 00:00:00 UTC ]
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PA launches site 'to attract brightest and best' into industry

The Publishers Association has launched a new area of its website as a resource for those looking... Continue reading at The Bookseller

[ The Bookseller | 2013-04-16 00:00:00 UTC ]
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Arthur Frommer takes brand back from Google, will keep guidebooks going

The tale of Google and Frommer's famed travel guides has taken another twist this evening. Associated Press writer Beth Harpaz reports Arthur Frommer confirmed over the phone that he has retaken control of the brand from Google, and plans to continue publishing them in ebook and print formats,... Continue reading at Engadget

[ Engadget | 2013-04-04 00:00:00 UTC ]
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Amazon Buys Book Recommendation Site Goodreads

It's kind of a natural for a company that, despite its many other ventures, still makes a lot of its money selling books. Continue reading at AllThingsD

[ AllThingsD | 2013-03-29 00:00:00 UTC ]
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With 50 Million Users, Flipboard Opens Magazine Creation To The Masses To Take On Tumblr, Pinterest

Flipboard latest update democratizes content curation on the service, introduces search, and provides integration with Etsy. With 50 million users, Flipboard, the social news magazine available on the iPhone and iPad, has become a dominant player in content curation. Now, with competition in... Continue reading at Fast Company

[ Fast Company | 2013-03-27 00:00:00 UTC ]
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Nook makes 'free book and magazine offer' to Windows 8 users

On Wednesday, Nook Media -- Barnes & Noble subsidiary -- announced that Windows 8 users can take advantage of a "free book and magazine offer", available for a limited period of time, after installing the Nook app. All that users have to do is download the Nook app -- which is available for... Continue reading at Betanews

[ Betanews | 2013-03-27 00:00:00 UTC ]
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Pay as you read site hoping to raise $50,000

A start-up is hoping to create a new digital publishing platform for independent authors that... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
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Puffin swoops on Half Bad ahead of Bologna

Puffin has made a "major acquisition" ahead of the Bologna Children's Book Fair,... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
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eMusic CEO steps down as site merges with ebook distributor

It's only March, but 2013's already proving to be quite the wild ride for music distribution trailblazer, eMusic. A month after eschewing its long time subscription-only model by adding direct music purchases, the site has merged with Ray Kurzweil-founded ebook distributor, K-NFB Reading Inc.... Continue reading at Engadget

[ Engadget | 2013-03-20 00:00:00 UTC ]
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W H Smith bites back over Dale speech

W H Smith has defended its record on book marketing promotions, after being accused by Biteback... Continue reading at The Bookseller

[ The Bookseller | 2013-03-15 00:00:00 UTC ]
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New UK Ebook Platform to Allow Readers to Share Titles via Facebook

In the UK a new ebook platform Boosh will allow readers to share an ebook with a fellow Facebook user to read for free after its read and deleted from their own account. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-07 00:00:00 UTC ]
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Bologna at 50: Looking Back, Forging Ahead

For many children's book industry professionals around the globe, a trip to the Bologna Children's Book Fair has become a familiar, and always welcome, rite of spring. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-02 00:00:00 UTC ]
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PSA: Kindle iOS app users should not update to version 3.6.1

This one's coming straight from the horse's mouth. Amazon is acknowledging a "known issue" with version 3.6.1 of its Kindle app for iOS -- the company is recommending that current users avoid the latest update, which hit the App Store today. According to TUAW, the new version may completely... Continue reading at Engadget

[ Engadget | 2013-02-27 00:00:00 UTC ]
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