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Welbeck is publishing the licensed books of UEFA’s Euro 2020 competition with four tie-ins for adults and children. Continue reading at 'The Bookseller'
[ The Bookseller | 2020-03-10 02:50:07 UTC ]
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#licensed books
Publishers, intellectual property owners, app and game developers, and other licensing executives are wrestling with how to monetize digital content and distribution, as well as how to use digital media to spur purchases of licensed books and products, synergize physical and digital to sell more... Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2013-06-29 00:00:00 UTC ]
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#digital publishing
#licensing expo
#game developers
#licensed books
Over the past five years, licensed books and supplemental educational materials have increasingly made their way into school libraries and classrooms. Educators have come to accept that licensed titles are a way to bring in reluctant readers and sustain interest in subjects like math and... Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2012-08-17 00:00:00 UTC ]
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#school libraries
#licensed books
#increasingly made
#licensed titles
#reluctant readers
#retail channels