Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social networking” system that was published this week and represents a further step towards advertising and communication that is locally targeted. USPTOSample screens of an instant messenger app based on a proximity wireless mesh network, as shown in a Facebook patent application. Under the envisaged system, a wireless device would establish a connection with other wireless devices nearby. The communication wouldn’t run via the Internet but would be based on a direct link between the devices. Each device might be linked to one or many other devices, depending on the density of people in a certain area, and each would be open to sending, receiving and relaying messages as part of the mesh network. Because the network is based on direct connections, the approximate location of users can be determined. For example, if a device has a 100-meter-range then all other devices it is in direct contact with could be determined to be within 100 meters. If those devices acted as relays, then a second level of devices could be determined to be within 200 meters and so on. The number of relays, or “hops,” lies at the heart of the envisaged system. To read this article in full or to leave a comment, please... Continue reading at 'PC World'
[ PC World | 2013-08-17 00:00:00 UTC ]
Videos on Facebook are big business. As well as drugged up post-dentist footage, there is also huge advertising potential. Now Facebook has announced a new set of options for video publishers -- including the ability to limit who is able to see videos based on their age and gender. A social... Continue reading at Betanews
[ Betanews | 2015-07-22 00:00:00 UTC ]
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I always loved colouring in as a child, but gave up the habit as an adult. Now I’ve returned to it – and judging from sales figures, it seems I’m far from aloneColouring books for adults top Amazon bestseller listWhat’s your favourite colour? It’s a question children ask each other so often we... Continue reading at The Guardian
[ The Guardian | 2015-04-07 00:00:00 UTC ]
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Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World
[ PC World | 2013-08-17 00:00:00 UTC ]
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Time Inc.’s All You has added shoppable capabilities to its tablet edition. Starting with the May issue, customers using an iPad or Kindle Fire can tap a “shop now” icon to see where the product is for sale with a direct link to purchase. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-05 00:00:00 UTC ]
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Finally, a way to browse the Kindle Lending Library in your browser. As an avid reader, and an especially big fan of ebooks, I thought subscribing to Amazon Prime seemed like a good idea. After all, the $79/year membership lets you check out one ebook per month from the Kindle Lending Library,... Continue reading at PC World
[ PC World | 2013-02-16 00:00:00 UTC ]
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